The Career Success Formula - with Brandon Busteed (CEO of Edconic)

In this conversation with Brandon Busteed, founder of Edconic and former head of education research at Gallup, we explored what really matters when it comes to career success after college. Brandon shared groundbreaking findings from the Gallup-Purdue Index, revealing that only 22% of college graduates had a mentor who encouraged their goals and dreams. We discussed his own non-linear journey from Duke athlete to class president to entrepreneur, and how he learned to reframe failure as fuel for growth. Brandon emphasized that picking your manager is more important than picking your company, challenged students to look beyond Fortune 500 firms to small and medium-sized enterprises where they can make real impact, and urged everyone to focus on relationship-rich experiences and work-integrated learning during college. His advice is clear: success isn't just about the paycheck or the brand name. It's about doing meaningful work that uses your unique talents every single day.

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About Brandon: Brandon Busteed, CEO of Edconic, is a leading expert on work-integrated learning. Edconic provides students with transformative industry-immersive experiences in partnership with iconic organizations.

Links: Check out Edconic's industry-immersive experiences: https://edconic.com/ Brandon's LinkedIn: https://www.linkedin.com/in/busteed Contributor / Forbes: https://www.forbes.com/sites/brandonbusteed/

Link to an article on the Gallup-Purdue Index Big 6 College Experiences: https://news.gallup.com/poll/182306/big-six-college-experiences-linked-life-preparedness.aspx

Chapters: 00:00:00 - Introduction 00:02:19 - Defining Success: Beyond Money and Titles 00:04:23 - The Gallup-Purdue Index: What Predicts Career Success 00:08:44 - Relationship-Rich Experiences in College 00:10:19 - Work-Integrated Learning: The Missing Link 00:12:17 - Pick the Professor, Not the Class 00:18:37 - Brandon's Non-Linear Career Journey 00:22:40 - Reframing Failure as Opportunity 00:28:19 - Learning to Be Motivated by Failure 00:34:55 - Starting Outside the Classroom: From Idea to Business 00:41:38 - Why Young Adults Need More Work Experience 00:43:35 - How to Explore Career Options Early 00:46:26 - Interview Question: What Are You Great At? 00:50:20 - The Most Important Question: Who's Your Manager? 00:54:42 - Manager Feedback Matters More Than You Think 00:56:32 - Small Companies vs. Fortune 500: Hidden Opportunities 01:01:00 - Closing Thoughts

THE HARLAN COHEN PODCAST New York Times bestselling author Harlan Cohen has candid conversations with top experts, and leading influencers. Guests share their greatest victories, devastating setbacks, and most valuable advice to help listeners dream big and take action. Hosted by Harlan Cohen, New York Times bestselling author, and speaker. Harlan is the founder of Best First Year, and has over 1 million books in print. His live events, books, programs, and workshops have reached millions of people and changed countless lives.