Inside the Playbook: Jacob Paul on Music Publishing Deals 101

If you’re a songwriter, producer, or manager, this is the publishing conversation that saves people from “congrats on the deal” regret.

In this clip, Jacob Paul breaks down what a co-publishing (co-pub) deal really is, because a lot of creators sign one thinking they’re buying support, when they’re actually giving up catalog ownership. In a typical co-pub, the publisher collects your publishing royalties and takes a piece of the copyright, often half of the publisher’s share (commonly translating to ~25% of the total copyright), and in some deals the publisher takes the entire publisher’s share. Translation: you’re not just paying a fee. You’re trading future leverage.

The hard truth is that early-career co-pubs can be selling low, unless the publisher genuinely delivers: real creative doors, real placements, real career acceleration, and an advance that matches the ownership you’re giving up.

Jacob also explains why many independents prefer a publishing administration (admin) deal: you keep 100% ownership, the admin handles song registrations, splits, metadata, and global royalty collection, and you pay an admin fee for a set term, without getting locked into a permanent rights grab.

If you care about music business fundamentals, publishing deals, and protecting your catalog like an asset, this is required listening.

Simply put, a conversation like this doesn't come cheap.

If you’re earning publishing income, make sure you’re collecting all of it. KOSIGN, powered by Kobalt, offers direct global publishing collections and real-time royalty transparency in a flexible, artist-friendly format. It’s highly selective, but free to apply here: https://bit.ly/4b438pj

Listen to the full episode here -

Spotify:

https://open.spotify.com/episode/5z09vVzFlYNzibGHcwW32U?si=2FWliP1CTUue2D8JCDt60Q

Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook