What Happens When You Bet on Culture Before Revenue? With Dom Williams
Mentor15 Sep 2025

What Happens When You Bet on Culture Before Revenue? With Dom Williams

What happens when a seasoned media exec switches lanes after 20 years, and nearly walks out after just one week? Rachel and Marco sit down with Dom Williams, Chief Revenue Officer at Mail Metro Media, to unpack the highs, lows, and truths of making bold career moves. From battling self-doubt to rebuilding confidence, transforming culture, and mentoring high-performance teams, Dom shares the lessons behind his rise and reinvention. Follow us: https://www.tiktok.com/@thezoo.london https://www.instagram.com/thezoo.london/ https://thezoo.london Chapters: 00:00 Welcome & Intro to Dom Williams 02:18 Expanding Mail Metro Media in the US 05:06 20 Years at Dentsu – Why He Stayed So Long 08:24 The Leap from Agency to Sales – And Why He Almost Quit 10:57 Mentorship, Confidence & Rebuilding After a Tough Start 13:31 How Dom Leads High-Performing Teams Through Pressure 17:38 Culture First, Cash Second – Transforming Mail Metro 23:55 Learning from Mistakes: The Booking That Nearly Got Him Fired 32:13 Magpie Moments – Lessons Stolen From the Best 39:38 Best Advice Dom’s Ever Received & Reverse Mentoring Wins Produced by Viral Tribe Entertainment: https://viraltribe.co.uk/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

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