How To Write The Copy That Increases Sales and Profits
Never stare at a blank page again. Use this approach to write more of the copy that generates leads and sales. Turn small assignments into marketing campaigns. Help clients get measurable results whil...
5 Aug 23min
Discover A System For Profits As a Freelance Copywriter
Do you want more clients who pay, stay, and refer? Yet are challenged by AI and low cost oppoerators stealing client work from your copywriting services. Here's how to approach freelance copywriting i...
3 Aug 22min
Here's Why AI Will Replace Freelance Copywriters
Even if you can write better copy the AI commoditization will eliminiate freelance copywriting. The decision is one sided, clients want instant, then again, they don't know what to ask for. There is o...
29 Juli 26min
Know What Influences The Hearts and Minds of Buyers
Become a mindreader that understands the motivations, drama, and problems your audience whats to solve. Make more meaningful offers, close more sales easily. Start here.Become a supporter of this podc...
21 Juli 18min
Fast Track Knowning What Marketing Works And What Doesn't
More than 50% of marketing is wasted. The key to success is knowing which half, then doing more of what works. Here's a fast track way to know what works, as well as how to optimize for greater return...
15 Juli 21min
Develop A Mythical Level of Persuasion In Your Copy
With AI putting words on page is easier than every before, but are they words that create and keep profitable customers? There is writing and there is persuasion. To attraction more high ticket client...
13 Juli 25min
What The AI Guru's Don't Know To Do With Copy
It is not about writing faster, or writing better. AI can create content from any hairbrained idea, and that's a problem. The truth is that without a writing process you aren't gaining traction buildi...
10 Juli 38min
Why AI Can Not Execute This Strategy (At Least Today)
The truth about the role of humans in strategic decision making and implementation. Discover the big problem with AI and how it can give you bad advice that sounds good. Unlock new value and understan...
8 Juli 41min
