Recode Decode: Larry Ingrassia

Recode Decode: Larry Ingrassia

Journalist Larry Ingrassia talks with Recode’s Jason Del Rey about his new book, Billion Dollar Brand Club: How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy. Ingrassia, a longtime editor for the Wall Street Journal, New York Times and Los Angeles Times, returned to his journalistic roots to report and write the book, which was triggered by the news that the upstart direct-to-consumer razor company Dollar Shave Club had been bought by Unilever for $1 billion. He explains how the relatively inexperienced outsiders who founded the companies he profiles exploited a “customer experience” gap that established retailers weren’t addressing; the inverse correlation between competition and venture capital among e-commerce startups; and how going directly to your customer may change what they expect of your culture and service. Plus: Why, in the end, these companies can’t ignore Amazon forever. Featuring: Larry Ingrassia (@IngrassiaLA), author, Billion Dollar Brand Club Host: Jason Del Rey (@delrey), senior commerce editor, Recode More to explore: Subscribe for free to Reset, Recode's new podcast that explores why — and how — tech is changing everything. About Recode by Vox: Recode by Vox helps you understand how tech is changing the world — and changing us. Follow Us: Newsletter: Recode Daily Twitter: @Recode and @voxdotcom Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Recode Decode: Betaworks CEO and co-founder John Borthwick

Recode Decode: Betaworks CEO and co-founder John Borthwick

John Borthwick, CEO of the "startup studio" Betaworks, tells Peter Kafka why mobile apps still rule, why he's still bullish on Twitter user growth and more. Later, Lauren Goode and Kara Swisher talk T...

21 Okt 201553min

Recode Decode: Ericsson CEO Hans Vestberg

Recode Decode: Ericsson CEO Hans Vestberg

Ericsson is maybe the largest communications technology company on the planet. This week, CEO Hans Vestberg tells Kara Swisher about the view from the top, and why he's excited about connectivity in t...

14 Okt 201550min

Recode Decode: White House Senior Advisor Valerie Jarrett

Recode Decode: White House Senior Advisor Valerie Jarrett

Valerie Jarrett is one of President Obama's most trusted confidants, and by extension one of the most powerful people in Washington. She talks with Kara Swisher about the tech industry, gun control, C...

7 Okt 201556min

Recode Decode: Lenny newsletter co-founders Lena Dunham and Jenni Konner

Recode Decode: Lenny newsletter co-founders Lena Dunham and Jenni Konner

In a special hour-long interview with Kara Swisher, Lena Dunham and Jenni Konner talk about their new newsletter publication, Lenny. The duo behind HBO's "Girls" offer their thoughts on feminism, onli...

28 Sep 201551min

Recode Decode: Microsoft EVP Peggy Johnson

Recode Decode: Microsoft EVP Peggy Johnson

Kara Swisher discusses the shiny, new startup-friendly Microsoft with its partnerships chief, Peggy Johnson. Plus, Lauren Goode on Internet publishing and Mark Bergen on advanced car tech. Learn more ...

23 Sep 201557min

Recode Decode: Buzzfeed founder Jonah Peretti

Recode Decode: Buzzfeed founder Jonah Peretti

BuzzFeed is one of the most important and successful new media companies, tying together deeply reported impact journalism with content optimized for the digital age. Peter Kafka talks with founder an...

16 Sep 20151h 1min

Recode Decode: LinkedIn CEO Jeff Weiner

Recode Decode: LinkedIn CEO Jeff Weiner

Like rivals Facebook and Twitter, LinkedIn is no longer just a social network, it's a content platform, a recruiting tool, a resume builder and much, much more. In the Red Chair this week, CEO Jeff We...

8 Sep 201556min

Recode Decode: Marc Andreessen, investor and entrepreneur

Recode Decode: Marc Andreessen, investor and entrepreneur

Since founding Netscape more than 20 years ago, Marc Andreessen has been one of Silicon Valley's most influential figures. The entrepreneur-turned-venture capitalist talks with Kara Swisher about bubb...

1 Sep 201559min

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