From SEO to Agent-Led Growth: Profound’s James Cadwallader

From SEO to Agent-Led Growth: Profound’s James Cadwallader

James Cadwallader, co-founder and CEO of Profound, makes the case that we are living through the biggest platform shift in marketing history. The front door of the internet hasn't changed, but the visitor walking through it has. Where consumers once clicked blue links, AI agents now crawl the web on their behalf, synthesizing answers and steering purchase decisions at scale. James explains why Gemini, ChatGPT, and Claude all recommend brands differently, why mapping AI visibility onto traditional SEO is the wrong instinct, and why the real imperative is to equip a superintelligent agent with original insight it couldn't find anywhere else. He also digs into the dead internet theory – the possibility that human browsing could largely cease within three years – how AI advertising may become the most effective form the world has ever seen, and why agent-led marketing isn't just automation of the old work, but an entirely new capability. Hosted by Sonya Huang, Sequoia Capital

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Avsnitt(105)

Chai Discovery's Bitter Lesson: Drug Design Is Another Scaling Problem

Chai Discovery's Bitter Lesson: Drug Design Is Another Scaling Problem

Most people treat biology as a bespoke, messy science. Josh Meier and Matt McPartlon, co-founders of Chai Discovery, treat it as an engineering problem. They make the case that drug design obeys the b...

4 Aug 47min

Building the Automated AGI Lab: Core Automation's Jerry Tworek and Rohan Anil

Building the Automated AGI Lab: Core Automation's Jerry Tworek and Rohan Anil

Jerry Tworek led reasoning at OpenAI, convinced that scaling reinforcement learning was the path to AGI. Rohan Anil co-led Gemini pre-training and built the Shampoo optimizer. Now they've teamed up at...

29 Juli 49min

Factory's Matan Grinberg: The Coming ‘Dark Factory’ Where Software Builds Itself

Factory's Matan Grinberg: The Coming ‘Dark Factory’ Where Software Builds Itself

Factory started building fully autonomous coding agents in April 2023, two years before enterprises were ready. Matan Grinberg now says this is indistinguishable from being wrong. The Factory co-found...

21 Juli 51min

Anthropic's Katelyn Lesse & Angela Jiang: Building an Ecosystem, not a Walled Garden

Anthropic's Katelyn Lesse & Angela Jiang: Building an Ecosystem, not a Walled Garden

Katelyn Lesse and Angela Jiang lead the team building Anthropic's developer platform - the layer that both outside builders and Anthropic's own products run on top of. Angela frames the platform as a ...

14 Juli 48min

Inside Zipline's Autonomous System: 140M Miles, Zero Incidents

Inside Zipline's Autonomous System: 140M Miles, Zero Incidents

The largest commercial autonomous system on earth isn't a robotaxi fleet — it's Zipline, which has flown 140 million autonomous miles with zero safety incidents. Co-founder Keller Rinaudo Cliffton and...

7 Juli 55min

Why Hardware-Software Co-Design Is AI's Real 100x: Dylan Patel of SemiAnalysis

Why Hardware-Software Co-Design Is AI's Real 100x: Dylan Patel of SemiAnalysis

Dylan Patel, founder of SemiAnalysis, argues the biggest gains in AI don't come from faster chips, they come from software-hardware co-design. Optimizing the model, the kernels, and the silicon togeth...

30 Juni 1h 10min

Memory and Continual Learning: Engram's Dan Biderman and Jessy Lin

Memory and Continual Learning: Engram's Dan Biderman and Jessy Lin

Dan Biderman and Jessy Lin, co-founders of Engram, are building a neolab around memory and continual learning, which they call two sides of the same coin. Their contrarian premise: instead of stuffing...

24 Juni 44min

Simulating Humans at Scale: Simile's Joon Sung Park

Simulating Humans at Scale: Simile's Joon Sung Park

The race to build superintelligence is producing models that keep getting better at objective problems, but not at behaving like actual people. Joon Sung Park, founder and CEO of Simile and creator of...

16 Juni 38min

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