Inside the Playbook: Mike Caren on What Makes a Song Feel Like a Hit

Inside the Playbook: Mike Caren on What Makes a Song Feel Like a Hit

Mike Caren breaks down what actually makes a song feel like a hit.


This clip explores the role of A&R, taste, replay value, emotional connection, melody, lyrics, and creative judgment in today’s music business.


Mike also talks about trusting your opinion, learning from missed calls, redefining what a hit means in the streaming era, and why great executives grow by focusing on their strengths instead of rushing titles.


Simply put, a conversation like this doesn't come cheap.


If you’re earning publishing income, make sure you’re collecting all of it. KOSIGN, powered by Kobalt, offers direct global publishing collections and real-time royalty transparency in a flexible, artist-friendly format. It’s highly selective, but free to apply here: https://bit.ly/4b438pj


Listen to the full episode here -

Spotify: https://open.spotify.com/episode/2UnV1d2ltTCO1rfjqhTKc4?si=seltDGQ-RvWE9fwshY-f3w


Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook


Timestamps:

00:00 Have an Opinion

00:58 What Makes a Hit

03:18 Replay Test for Songs

05:37 Gut Instinct Explained

07:08 Defining Hits Today

08:04 Culture vs Chart Peaks

09:42 Career Moves for Execs

10:58 Turning Down Promotions

11:36 Choosing Your Strengths

13:00 Closing Thoughts on Growth

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