Invitational Selling: Building Trust, Engagement, and Human Connection in a Digital World with Dr. Dennis Cummins

Invitational Selling: Building Trust, Engagement, and Human Connection in a Digital World with Dr. Dennis Cummins

Welcome to the SBR-Author’s Podcast! In this podcast series, Host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox welcomes Dr. Dennis Cummins to talk about his new book “Invitational Selling: The Human Connection Advantage.” Dr. Cummins to discuss his new book, which grew from his experience “selling from the stage” and from learning that pressing less and connecting more led to better results. Dr. Cummins argues that traditional high-pressure sales tactics are failing because buyers have more information, face constant messaging, and are increasingly skeptical, while AI-driven speed and automation can erode authenticity and trust. He defines invitational selling as a three-phase framework: connect, convey, and convert by inviting next steps. This is usable not only for products but for leaders seeking organizational buy-in, speak-up/listen-up cultures, and engagement that reduces resistance and turnover. He shares a story about his late daughter, Lauren, selling bracelets as a lesson in rapport, value, and meaning. The book launches April 28, with launch proceeds donated to Make-A-Wish Foundation. Key highlights: Why Write This Book Connect Convey Convert Beyond Sales Organizational – Buy In Speak Up Listen Up Culture Inviting Beats Telling Using AI Without Losing Trust Resources: Dr. Dennis Cummins on LinkedIn Dr. Dennis Cummins Website Invitational Selling click here Tom Fox Instagram Facebook YouTube Twitter LinkedIn

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Bribery Beyond Borders: The Hidden History and Future of the FCPA with Severin Wirz

Bribery Beyond Borders: The Hidden History and Future of the FCPA with Severin Wirz

Welcome to the SBR-Author’s Podcast! In this podcast series, Host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox welcomes Severin Wirz, Senior Director for Et...

14 Apr 30min

Risk is the Soundtrack of Life with Jim Massey

Risk is the Soundtrack of Life with Jim Massey

Welcome to the SBR-Authors Podcast! In this podcast series, Host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox welcomes back Jim Massey to discuss Jim's late...

20 Nov 202530min

Finding True Happiness Through Acts of Kindness: A Conversation with Karen Olson

Finding True Happiness Through Acts of Kindness: A Conversation with Karen Olson

Welcome to the SBR-Authors Podcast! In this podcast series, Host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox interviews Karen Olson, the founder and CEO Em...

22 Juli 202521min

The Resilience of the Human Spirit: Ana Hebra Flaster’s Immigrant Story and the Essence of Liberty

The Resilience of the Human Spirit: Ana Hebra Flaster’s Immigrant Story and the Essence of Liberty

Welcome to the SBR-Authors Podcast! In this podcast series, host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox interviews author Ana Hebra Flaster about her ...

15 Juli 202533min

 A Journey Through Memoir, Technology, and Grief with Tony Stewart

A Journey Through Memoir, Technology, and Grief with Tony Stewart

Welcome to the SBR-Authors Podcast! In this podcast series, Host Tom Fox visits with authors in the compliance arena and beyond. In this episode, Tom Fox interviews Tony Stewart, an author, filmmaker,...

8 Juli 202531min

Unconditional Values in Leadership and Compliance with Andy Crocker

Unconditional Values in Leadership and Compliance with Andy Crocker

Welcome to the SBR-Authors Podcast! In this podcast series, host Tom Fox visits with authors in the compliance arena and beyond. In this episode, host Tom Fox is joined by aerospace engineer Andy Croc...

24 Juni 202531min

Upping Your (Compliance) Game

Upping Your (Compliance) Game

Welcome to the SBR-Authors Podcast! In this podcast series, host Tom Fox visits with authors in the compliance arena and beyond. Today, the tables are turned as Caitlyn Tobey and Ellen Hunt from The S...

17 Juni 202529min

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