Keys To The Shop : Equipping Coffee Shop Leaders23 Sep

627: Why You Need to Work IN Your Business

We hear the advice from the popular author of "The E-Myth" saying that we should work ON our business, not IN it. While I understand and agree with the point being made to not get caught up in tasks perpetually that make you a bottle neck, I believe we have taken it a bit far as of late where many want to skip a crucial step in the process of their growth.

Today we are going to be talking about why you need to, and always will work IN your business and why that is a good thing for everyone. How effective we are in working on the business later is based on how well we work in it now. Don't believe the myth that you can be a hands of automated leader. Your people and your business deserve better.

"KEY HOLDER COACHING GROUPS"!

Are you a coffee shop owner looking to join a community of other owners to help bring perspective, insight, encouragement, and accountability in a well curated setting?

Then you need to apply to join Key holder Coaching Groups!

Applications are now open for Spring 2026 Cohort:

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SHIFT BREAK! Vibes Are a Cheap Replacement For Meaning

I hear the word "vibes" used as a stand in for a lot of different things. Most often it is used to describe a somewhat ambiguous sense of good feelings or peace of mind around a culture or a person. T...

19 Sep 9min

626: Why You Are Not Getting Ahead in Your Career

We all have ambitions and hopes for our career but time passes and we don't see any progress. It would be a mistake to chalk this up to fate instead of a lack of progress that comes from a lack of int...

16 Sep 35min

SHIFT BREAK! It's Got To Hurt If It's To Heal! : The Pins and Needles of Positive Change

All too often we are likely to stick with the comfortable and known dysfunction or the habitual neglect of important areas of our business, than to take the uncomfortable but needed step of fixing and...

10 Sep 9min

625: 5 Ways To Make Your Coffee Taste Better

The quality of your coffee is one of the main reasons people choose your cafe vs another. It is the baseline expectation customers have for a specialty coffee shop and today, in spite of our abundant ...

7 Sep 42min

624: Founder Friday! The Power of Inclusion w/ Lindsay Wrege of 321 Coffee in Raleigh, NC

One of the coolest things about coffee is how it can be used as a catalyst for change. Today we are going to be talking with someone who has built one of the best examples of how a business with a vis...

5 Sep 47min

SHIFT BREAK! It's The Way You Say It: Tips For Improving How People Receive Your Words

You may have the best advice and information, but then your delivery can often fall flat or even have the opposite effect. This is very common in the cafe leadership environment where things are busy ...

3 Sep 9min

623: Coffee Content Overload! What Matters Most When Consuming Content Today

Today we have an impossibly vast range of resources and content about anything you need to learn or know about coffee and coffee shops. What a time to be alive! The issue that comes with these accessi...

2 Sep 28min