The Reason a Lot of Customers Isn't the Point | a16z, Anish Acharya
EO27 Sep

The Reason a Lot of Customers Isn't the Point | a16z, Anish Acharya

Brought to you by:Begin your 2-week free trial with Attio, the AI-native CRM platform to power your growth 👉 https://attio.com/eoAnish Acharya is a General Partner at Andreessen Horowitz, investing in consumer and enterprise AI. His take on the classic Silicon Valley advice: go deep or go home. Not a hundred million free users, but 41,000 people paying $200 a month.In this conversation, Anish explains the math behind narrow startups, why there are no marketing problems and only product problems, and why predicting TAM is a fool's errand. He breaks down silver bullets versus lead bullets, the one pricing question every founder should ask, and the three traps that convince founders they have product-market fit when they don't.Recorded in 2025. Some product details and pricing may have changed since filming.00:00 Intro01:19 Go Deep or Go Home05:14 EO Partner Highlight06:10 Narrow Startups09:45 Build for Pull, Not TAMEO is a global media brand for builders.We tell the defining stories of founders shaping the future: people who see what others don’t and build what they believe in.Subscribe to EO: https://www.youtube.com/@eoglobalEO Magazine: https://www.eomag.ioInstagram: https://www.instagram.com/eostudio.official/X: https://x.com/eostudi0LinkedIn: https://www.linkedin.com/company/eo-studioEO Studio: https://eo.team/Business inquiries: partner@eoeoeo.netBuild what you believe in. Learn more about your ad choices. Visit megaphone.fm/adchoices

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