your employees are your community too
When owners in the kava and non-alc industry talk about community, they usually mean their regulars. In this episode of Mocktails with Marina, Marina turns the lens around to the community standing be...
10 Nov 11min
ownership! i wrote you a job description (follow this SOP to get your life back)
When you opened your business, someone asked about your menu, your location, and your budget. Nobody asked what your job would be. So in this episode of Mocktails with Marina, Marina wrote one for you...
2 Nov 12min
never spend dollars counting pennies
Marina once watched a business spend more than $100,000 in two years switching point of sale systems, all to save a few hundred dollars a month. In this episode of Mocktails with Marina, she breaks do...
26 Okt 12min
what a sober mama wishes your kava bar knew before thanksgiving
Marina sits on both sides of the counter. She's a consultant who has worked with more than a thousand beverage businesses since 2014, and between Thanksgiving and New Year's she's also your customer: ...
19 Okt 12min
i took a client call before my dad's wake: building a business for your worst day
After four months away, Marina is back. In the comeback episode of Mocktails with Marina, she shares why the show went quiet after episode 108 and what kept her family business running while she stepp...
5 Okt 11min
commitment: what it takes to really make it (professionals vs hobbyists)
What separates the entrepreneurs who actually make it from the ones who almost do? In this episode of Mocktails with Marina, we're talking about commitment not the motivational poster version, but the...
29 Maj 22min
love, as a state: there are 2 types of business owners (which one are you?)
There are two types of non-alcoholic beverage business owners: those who build from love, and those who build from fear. In this episode of Mocktails with Marina, Marina breaks down exactly what each ...
15 Maj 15min
