491: Build Better Ads Using AI with Nick Schakelford of Structured Social

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Structured Social, co-founder of Brez, and co-founder of Constant Creative. He’s spent the last ten years immersed in the performance marketing world. After working with legacy brands Pepsico and Apple, he quickly found his groove, going direct consumer with viral products like Fidget Spinners and Magnetic Eyelashes. Listen to Nick and Nathan discuss: Nick’s origin story as a professional goalkeeper Why Nick’s How to Run Facebook Ads course stands the test of time How Nick is walking the walk with his CDB beverage company, Brez The state of paid advertising How Nick uses AI for his clients and business The four core areas of AI implementation Using Canva and ChatGPT’s integration What’s looming in 2024 for advertising The challenges of transitioning from click to brick How AI can help with customer service And more AI tools for ad creation… *This interview was part of the Foundr Ecomm-AI Summit that took place October 23 - 25, 2023. Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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75: How to Build & Grow A Successful Blog for Your Startup with Yaro Starak

75: How to Build & Grow A Successful Blog for Your Startup with Yaro Starak

For some, being an entrepreneur is the only life to live, and it means essentially not having a job. For others, working for yourself, always hustling and without a dependable paycheck, sounds insane....

19 Jan 20161h 7min

74: Building one of the Largest Adventure Travel Companies in the World with Darrell Wade from Intrepid Travel

74: Building one of the Largest Adventure Travel Companies in the World with Darrell Wade from Intrepid Travel

Anyone can have a great idea, any entrepreneur can get lucky and make it big, but it takes something really special to turn your startup into something that lasts. For the past 27 years that's exactly...

12 Jan 201648min

73: How to Build a Super Successful Online Business with John Lee Dumas of Entrepreneur on Fire

73: How to Build a Super Successful Online Business with John Lee Dumas of Entrepreneur on Fire

There is a quintessential moment that every entrepreneur will face at some point in his or her life. It doesn’t matter what kind of business you’re running, or what kind of niche you’re in, there's a ...

5 Jan 20161h 12min

72: Internet Marketing Mastery with Los Silva

72: Internet Marketing Mastery with Los Silva

Carlos "Los" Silva is rightfully considered today one of the top business marketing trainers in the world. After a 10-year entrepreneurial journey, he finds himself at the helm of multiple, million-do...

22 Dec 201550min

71: Mastering Social Media & Evangelism with Guy Kawasaki

71: Mastering Social Media & Evangelism with Guy Kawasaki

During one of Guy Kawasaki’s first marketing assignments in the early 1980s, he would knock on the doors of startup software companies across Silicon Valley armed with a stack of non-disclosure agreem...

15 Dec 201531min

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

70: How to Manufacture a Disruptive Product (Without Selling a Kidney) with Lisa Fetterman of Nomiku

There’s a simple rule that all entrepreneurs live by: Aim for disruptive change. Everything you need to know about being an entrepreneur lies in that beautifully simple rule. Yet, as many entrepreneur...

8 Dec 201540min

69: How to Launch Your Startup in 7 Days and Build a $1m Business with Dan Norris of WPCurve

69: How to Launch Your Startup in 7 Days and Build a $1m Business with Dan Norris of WPCurve

Building a startup is hard, from generating an idea, to developing an MVP, to launching a product, and eventually growing a business. It's just really hard. But what if I told you that it's entirely p...

3 Dec 201558min

68: Building The Best Workplace in The World with Vishen Lakhiani of Mindvalley

68: Building The Best Workplace in The World with Vishen Lakhiani of Mindvalley

How can you attract top talent, and create a workforce that goes the extra mile for the company? The answer – surprisingly – isn’t salary, perks or bonuses. It’s culture. Making the effort to build an...

23 Nov 201541min

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