562 | How Google Has Learned with Voice Search w/ Cindy Crum
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer14 Jan 2023

562 | How Google Has Learned with Voice Search w/ Cindy Crum

We’re talking voice search, the Internet of Things, and Google’s Multitask Unified Model with Cindy Krum on this episode of the EDGE. Her breadth of knowledge on these topics and ability to predict the future is nearly endless. So much so, in fact, some might call her the Nostradamus of SEO.

Erin and Cindy dissect the difference between and the importance of Google’s transition from using a keyword-based understanding of the web to an entity understanding. This has major implications for voice and mobile queries, not just SERPs. Lastly, we ask the hard-hitting questions here on the EDGE like, “Can a dog eat an avocado?” and “How long can blue cheese stay in the fridge?” Google knows.

Key Segments

[00:02:38] Introducing guest Cindy Krum

[00:05:04] Voice Search and How It Relates to Entity SEO

[00:06:47] Right or Wrong Answers? Voice Search Learns

[00:07:56] The Canonical Question

[00:08:56] Google’s Dialog Flow

[00:11:10] Understanding Questions vs. Keywords

[00:13:12] Not Just Your Phone: Your Google Account is Constantly Learning

[00:14:36] The Internet of Things

[00:16:22] Site Strategics: Title Sponsor of EDGE of the Web

[00:17:53] Can a Dog Eat an Avocado?

[00:19:22] Inferred Concepts Extrapolated from How It's Talked About

[00:21:55] How Long Can Blue Cheese Stay in the Fridge?

[00:26:14] EDGE of the Web Sponsor: WIX edgeofthewebradio.com/wix

[00:27:18] Multitask Unified Model

[00:36:40] EDGE of the Web Sponsor: SE Ranking

Take the SE Ranking Checklist Challenge!
Receive a one-month Pro 1000 subscription for completing this challenge when you go to https://edgeofthewebradio.com/seranking and send a screenshot of these completed steps:

  1. Create a project, add at least 5 keywords;
  2. Find 5 competitors via the Competitive Research tool and add them to “My Competitors” section;
  3. Run a website audit and show what issue you are going to fix;
  4. Do a backlink check and upload your backlinks to the Backlink Monitoring tool;
  5. Add any page to Page Changes Monitor (Website Audit section) and show the graphs of the history of changes.

One Edge Listener Will Get A Full Year Business Package. We’ll Announce That On Our Feb 10th Podcast! A $2,500 Value!

Content timeframe: 1/12/2023 to 2/10/2023.

[00:39:20] Trusting Google More

[00:42:26] What’s to Come in the Future?

[00:45:11] Mobile Moxie Tools

Thanks to our sponsors!

Site Strategics https://edgeofthewebradio.com/site

WIX https://edgeofthewebradio.com/wix

SE Ranking: https://edgeofthewebradio.com/seranking

Follow Cindy Krum

https://twitter.com/Suzzicks

https://www.facebook.com/cindy.krum/

https://www.linkedin.com/in/cindykrum/

https://www.instagram.com/mobilemoxie/

Mobile Moxie recently launched some cool new Chrome plugins for our main tools:

SERPerator:

https://chrome.google.com/webstore/detail/serperator-by-mobilemoxie/ghnlaojdcibbkcgmanbbmbdgccmfdaof

Page-oscope: https://chrome.google.com/webstore/detail/page-oscope-by-mobilemoxi/aofebfljannpdpbeapgnolkihjiepdeo


They also have a new WordPress Plugin: https://wordpress.org/plugins/page-oscope-preview-by-mobilemoxie/

Avsnitt(835)

Interactions & Infographics | Top 10 Landing Page Tweaks

Interactions & Infographics | Top 10 Landing Page Tweaks

The Industry’s Favorite SEO and Digital Marketing Podcast Have your created an infographic for your blog? Do you know what an infographic is? We go through the basics of infographics and tell you how they can help you get links to your blog. Listen to the podcast below or watch […] The post Interactions & Infographics | Top 10 Landing Page Tweaks appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

7 Juli 201259min

Interview Questions for an SEO | 5 Small Business SEO ROI Secrets – Show 10

Interview Questions for an SEO | 5 Small Business SEO ROI Secrets – Show 10

The Industry’s Favorite SEO and Digital Marketing Podcast There a lot of search engine optimization (SEO) companies out there, with a lot of them practicing black hat techniques that violate Google’s webmaster’s guidelines. To find out if your SEO company is practicing white hat techniques, listen to our podcast below! […] The post Interview Questions for an SEO | 5 Small Business SEO ROI Secrets – Show 10 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

23 Juni 201254min

Local Search Engine Optimization | Google+ Local / Places

Local Search Engine Optimization | Google+ Local / Places

The Industry’s Favorite SEO and Digital Marketing Podcast This past week Google has announced the creation of Google+ Local pages to replace the Google Places pages. During this show, we help explain the importance of a Google+ local page and how to set up your own page. Listen to the […] The post Local Search Engine Optimization | Google+ Local / Places appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

9 Juni 201259min

Google Penguin Update Repair | In-House SEO or Agency?

Google Penguin Update Repair | In-House SEO or Agency?

SEO Radio Podcast Last show we talked about the big Google Penguin update. Was your website’s rankings hurt by the update? We go over some tips to help you recover from the update. Listen to the podcast below for some helpful tips!   The post Google Penguin Update Repair | In-House SEO or Agency? appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

12 Maj 201259min

Google Penguin Update – Show 7

Google Penguin Update – Show 7

SEO Radio Podcast Earlier this week, Google released their much anticipated Penguin update that targets web spam in their search results. Google said that 3 percent of websites will be impacted with the algorithm update. In their official webmaster blog, Google said, “The change will decrease rankings for sites that […] The post Google Penguin Update – Show 7 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

28 Apr 201259min

Clicks, Conversion and Connections – Show 6

Clicks, Conversion and Connections – Show 6

The Industry’s Favorite SEO and Digital Marketing Podcast Getting your website visitors to convert is the number goal of a website. Whether it be a contact form, a quote request, or newsletter signup, you need to set up a conversion goal for your website to be able to track the […] The post Clicks, Conversion and Connections – Show 6 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

14 Apr 201258min

PPC and Google Analytics Dashboard Reports – Show 5

PPC and Google Analytics Dashboard Reports – Show 5

SEO Radio Podcast Have you tried out PPC for your business but are confused by all the jargon? If so, this is the show for you. We break down the definition of terms and explain what makes a successful PPC campaign. The post PPC and Google Analytics Dashboard Reports – Show 5 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

2 Apr 201254min

No Bullshit Social Media – Show 4

No Bullshit Social Media – Show 4

The Industry’s Favorite SEO and Digital Marketing Podcast This show we will be joined by Jason Falls and Erik Deckers, authors of No Bullshit Social Media – The All-Business, No-Hype Guide to Social Media Marketing. To learn more about the book, you can visit their website. The post No Bullshit Social Media – Show 4 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

17 Mars 201253min

Populärt inom Business & ekonomi

framgangspodden
varvet
badfluence
svd-ledarredaktionen
rss-borsens-finest
uppgang-och-fall
lastbilspodden
avanzapodden
rss-dagen-med-di
affarsvarlden
borsmorgon
fill-or-kill
rss-kort-lang-analyspodden-fran-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
tabberaset
dynastin
kapitalet-en-podd-om-ekonomi
montrosepodden
market-makers
rss-inga-dumma-fragor-om-pengar