Uncle Nearest Premium Whiskey: Fawn Weaver (2021)

Uncle Nearest Premium Whiskey: Fawn Weaver (2021)

In 2016, Fawn Weaver became fixated on a New York Times article telling the little-known story of Nearest Green, a formerly enslaved man who taught Jack Daniel—yes, that Jack Daniel—how to make Tennessee whiskey.

After diving deeper into the story, Fawn ended up purchasing the farm in Lynchburg, Tennessee where Nearest had taught Jack how to distill; and she began meeting the descendants of both men. She eventually decided the best way to preserve Nearest’s legacy was with a bottle of the best Tennessee whiskey she could make.

With no background in distilling, she threw herself into the insular world of spirit-making, an industry mostly dominated by white men. In the eight years since Fawn first discovered his story, Uncle Nearest Premium Whiskey has become one of the fastest-growing whiskey brands in the world, and one of the most awarded American whiskeys.


This episode of How I Built This was produced by Liz Metzger and edited by Neva Grant. Research help from Claire Murashima, with music by Ramtin Arablouei.

You can follow HIBT on X & Instagram, and email us at hibt@id.wondery.com.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Avsnitt(803)

Minted: Mariam Naficy

Minted: Mariam Naficy

In 2000, Mariam Naficy sold her first company, an online cosmetics store called Eve.com, for $110 million. Several years later, she got the entrepreneurial itch once again: she founded Minted, an onli...

4 Juni 201849min

Lady Gaga & Atom Factory: Troy Carter (2018)

Lady Gaga & Atom Factory: Troy Carter (2018)

As a kid, Troy Carter dreamed of being a rapper, but soon discovered he was a better manager than a musician. He took Lady Gaga from obscurity to stardom – helping shape both her music and her brand. ...

28 Maj 201847min

Bob's Red Mill: Bob Moore

Bob's Red Mill: Bob Moore

In the 1960s, Bob Moore read a book about an old grain mill and was inspired to start his own. Using giant quartz stones from the 19th century, he made dozens of different cereals and flours, position...

21 Maj 201845min

Real Estate Mogul: Barbara Corcoran (2017)

Real Estate Mogul: Barbara Corcoran (2017)

Barbara Corcoran grew up in a working-class Irish Catholic family in Jersey – with nine brothers and sisters. But she used her charisma to conquer the streets of Manhattan and build the real estate co...

14 Maj 201851min

Stripe: Patrick and John Collison

Stripe: Patrick and John Collison

Brothers Patrick and John Collison founded and sold their first company before they turned 20. They created software to help eBay users manage inventory online, which set them on a path to help make e...

7 Maj 201841min

Panera Bread/Au Bon Pain: Ron Shaich

Panera Bread/Au Bon Pain: Ron Shaich

In the early 1980s, Ron Shaich bought a small, struggling Boston bakery chain called Au Bon Pain, and built it out to 250 locations nationwide. Ron then saw an opportunity to build something even bigg...

30 Apr 201841min

Dermalogica: Jane Wurwand (2016)

Dermalogica: Jane Wurwand (2016)

Jane Wurwand moved to Los Angeles with a suitcase and a beauty school diploma. She started what would become Dermalogica, an international beauty empire that set the standard for skin care. PLUS in ou...

23 Apr 201840min

Wayfair: Niraj Shah & Steve Conine

Wayfair: Niraj Shah & Steve Conine

After selling their first small business and shuttering their second, former college roommates Niraj Shah and Steve Conine thought about getting "normal" jobs. But in the early 2000s, they stumbled ac...

16 Apr 201846min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
rss-jossan-nina
rss-borsens-finest
avanzapodden
uppgang-och-fall
svd-tech-brief
bathina-en-podcast
borsmorgon
rss-kort-lang-analyspodden-fran-di
fill-or-kill
loungepodden
lastbilspodden
dynastin
tabberaset
kapitalet-en-podd-om-ekonomi
affarsvarlden
rss-dagen-med-di
rikatillsammans-om-privatekonomi-rikedom-i-livet