The Music Marketing Genius Behind 300M+ Streams ft. Andrew Southworth #238
Andrew Southworth is a music marketing expert who has mastered the art of paid ads. His strategies have helped his clients get over 300M streams, sell out tours, sell out merch drops, etc. This episode is 86 minutes of free game from the undisputed king of ads for musicians. We touch on the best types of campaigns, how many streams $350 ad spend can get you, the biggest mistake artists are making with ads, and much more. "SPOTIFY GROWTH MACHINE" (Learn how to run ads like Andrew...
5 Juni 1h 24min
Why Zach Bryan BLEW UP (Every Artist Can Do It) #237
Zach Bryan is living proof that you don’t need a label, a gimmick, a fortune, or industry co-signs to build a career that actually matters. In this episode, we break down how a kid in the Navy started posting videos shot on a cracked iPhone and ended up redefining what success looks like in the music industry. No flashy rollouts. No big machine behind him. Just honest songwriting, relentless output, and a diehard fanbase that grew with every drop. We’re unpacking the key moves from Zach's p...
13 Maj 21min
He Builds Iconic Artist Brands w/ $0 Ad Spend ft. Nick "Ruff" Ruffalo #236
Nick “Ruff” Ruffalo is the SVP of Digital Marketing at Big Loud (home to Morgan Wallen & more). He’s helped artists get over 200M views and 60M streams with $0 in paid ads. In this episode, we dive deep into how to build an iconic artist brand, what a successful content marketing funnel looks like, and case studies artists can learn from / apply to their own careers. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 GET 30% OFF DIST...
15 Apr 1h 3min
From Producing Legends to Building The Next Indie Empire ft. RushDee #235
In this exclusive episode of the One More Time Podcast, we sit down with RushDee Williams, a multi-talented Grammy-nominated producer, executive, and founder of indie label BeGenius. From learning "150% work ethic" firsthand from Nipsey Hussle, to breaking down the real meaning of independence in today’s industry, Rush drops gems every aspiring artist, producer, and exec needs to hear. His tag "Rush, you done did it now" perfectly matches his "get sh*t done" attitude. He talks ...
27 Mars 1h 27min
8 Ads Hacks for Musicians to SUPERCHARGE Their Growth #234
For this week's episode, we compiled 8 of our favorite moments from previous episodes (featuring expert music marketers) around running paid ads to grow your music career. Every clip we posted of these moments did NUMBERS on social media, so we wanted to unpack why they are so valuable, and why musicians should start using these methods IMMEDIATELY to maximize the efficiency of their marketing dollars. Featured guests: Amber Grimes, Rick Barker, Promo God, Wendy Day, & Megh from Symphon...
19 Mars 32min
He Blows Up Artists w/ YouTube Ads (Learn How) ft. Nard2hard of WAMM Promotions #233
Nard is a YouTube ads expert and founder of the digital marketing agency WAMM Promotions. He's worked huge records like Morray's "Quicksand" (237M YouTube views) as well as helped indie artists gain thousands of subs for less than $300 ad spend. In this episode, he breaks down the different types of YouTube ads, how to target the right audience, ways to get maximum subscriber growth, an example $1000 campaign, and so much more. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIA...
12 Mars 1h 17min
Everything You Need to Know About Music Sync Licensing ft. xJ-Will #232
xJ-Will is a sync licensing expert with over 2000 placements in movies, TV, commercials and more. He's helping musicians "make music for brands not fans". We cover everything you need to know about sync licensing: most common ways to get a placement, how much $$$ you can make, sync agents vs. libraries, biggest mistakes to avoid, & so much more. FREE ACCESS to "30 MUSIC LIBRARIES SHORTLIST": https://forms.gle/BzLYdfx3o6TYPJ6K8 50% OFF "SYNC LICENSING CRASH COURSE": ht...
27 Feb 1h 6min
The Doechii Playbook: From Chipotle to Winning a GRAMMY #231
Doechii has been on a monumental run. It's super inspiring to watch her almost 10yr journey from working at Chipotle to winning the GRAMMY for Best Rap Album of 2024. In this episode, we unpack everything artists of all sizes, across all genres can learn from her rise to superstardom. Take a page out of the Doechii Playbook to take your career to the next level. FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8 GET 30% OFF DISTROKID: h...
19 Feb 22min
