JSJ 283:  A/B Testing with Nick Disabato

JSJ 283: A/B Testing with Nick Disabato

Panel:Aimee KnightCharles Max WoodSpecial Guests: Nick DisabatoIn this episode, Java Script Jabbers talk with Nick Disabato. Nick is a newbie to JavaScript Jabber. Nick is the founder of Draft, an interaction design agency where he does research driven A/B testing of E-commerce business.This is a practical episode for those who are running a business and doing marketing for the products and services. Nick talks about A/B testing for a number scenarios within the company, such as for websites, funnels, and various marketing mechanisms. Nick further goes into how this helps companies strategically increase revenue by changing things such as websites design or building funnels.In particular, we dive pretty deep on:
  • Testing of changes of Copy, Websites, etc.
  • What does it mean of changes, Tools, Framework, Plugins, etc
  • Does it matter what tools you use? Framework that works within your stack
  • How do make we company money
  • Researching for the next test
  • Testing for conversion rate to decide which design to go implement - Variant
  • Responsibility for the designs
  • Feature and getting pay for the service
  • Learn more about the resources and Copy Hackers
  • Large organization or developers, or a QA department
  • Optimization teams
  • Usability tests and coming up with A/B tests
  • Expertise
  • Why should be care?
  • And much more!
Links:DraftNick Disabato@nickdConversionXLAB Testing ManualWider Funnels Copy HackersPicks:AmieeCharlesNickSpecial Guest: Nick Disabato.

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Avsnitt(738)

026 JSJ Code Organization and Reuse

026 JSJ Code Organization and Reuse

The panelists talk about code organization and reuse. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/privacyBecome a supporter of...

28 Aug 201256min

025 JSJ Require.js with James Burke

025 JSJ Require.js with James Burke

The panelists talk to James Burke about Require.js.Special Guest: James Burke . Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/pr...

21 Aug 201235min

024 JSJ Strata.js with Michael Jackson

024 JSJ Strata.js with Michael Jackson

Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/privacyBecome a supporter of this podcast: https://www.spreaker.com/podcast/javascri...

14 Aug 201243min

023 JSJ Phantom.js with Ariya Hidayat

023 JSJ Phantom.js with Ariya Hidayat

The panelists talk to Ariya Hidayat about Phantom.js.Special Guest: Ariya Hidayat. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com...

7 Aug 201240min

022 JSJ Node.js on Azure with Glenn Block

022 JSJ Node.js on Azure with Glenn Block

The panelists talk to Glenn Block about Azure.Special Guest: Glenn Block. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/privacyB...

1 Aug 201256min

021 JSJ Weapons of Choice

021 JSJ Weapons of Choice

The panelists discuss their weapons of choice. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/privacyBecome a supporter of this p...

30 Juli 20121h 11min

020 JSJ Cloud9

020 JSJ Cloud9

The panelists talk about Cloud9. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/privacyBecome a supporter of this podcast: https:...

13 Juli 201255min

019 JSJ Browserify with James Halliday

019 JSJ Browserify with James Halliday

The panelists talk Browserify with James Halliday.Special Guest: James Halliday. Support this podcast at — https://redcircle.com/javascript-jabber/donationsPrivacy & Opt-Out: https://redcircle.com/p...

2 Juli 201240min

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