How I Reverse Engineered A $100 Million Exit - Jason Lemkin
My First Million10 Apr 2024

How I Reverse Engineered A $100 Million Exit - Jason Lemkin

Episode 571: Sam Parr (https://twitter.com/theSamParr) talks to Jason Lemkin (https://twitter.com/jasonlk ) talk about the 7 rules of building a $100M business. Want to see Sam and Shaan’s smiling faces? Head to the MFM YouTube Channel and subscribe - http://tinyurl.com/5n7ftsy5 — Show Notes: (0:00) Jason Lemkin’s first million (4:19) The rules of getting to a 9-figure exit (5:32) Rule 1: New minimum is $400K per employee (7:58) Rule 2: Go multi-product (9:40) Rule 3: Your second product must be bigger than your first product (11:05) Cheat code: Double your prices (13:48) Rule 4: 30% of your revenue is international (15:43) Rule 5: Localize your product (19:05) Cheat code: Remove friction (22:42) Rule 6: 100% net revenue retention (29:01) Business models that won’t get you there (33:38) $100M conferences (39:35) Rule 7: Don’t raise double digit millions — Links: • Saastr - https://www.saastr.com/ • HLTH - https://www.hlth.com/ — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

Avsnitt(785)

6 under-the-radar trends (+ our ideas)

6 under-the-radar trends (+ our ideas)

💰 Get the [free] Episode 688: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about 6 under-the-radar trends. — Show Notes:  (0:00) Intro (2:24) Short Drama Apps (13:55) Rucking (22:10) Plastic-free everything (31:58) "Nervous System Work" (41:46) Biohacking plants (46:48) AI Social Networks — Links: • ReelShort - https://www.reelshort.com/  • DramaBox - https://www.dramaboxdb.com/  • GORUCK - https://www.goruck.com/  • Ryker Clothing - https://rykerclothingco.com/  • AlphaFold - https://deepmind.google/technologies/alphafold/  • Ohalo - https://www.ohalo.com/  • Suno - https://suno.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

19 Mars 1h 6min

The high schooler making $20M a year

The high schooler making $20M a year

Episode 687: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Zach Yadegari ( https://x.com/zach_yadegari/ ), the high school kid who went from $0 - $20M in 10 months. — Show Notes:  (0:00) Intro (3:45) $0 - $20M in 10 months (17:12) Sold first business for $100K at 16 (20:42) Zach's Influencer marketing playbook (24:23) Being worth $30M at 18 (34:40) How to find problems to solve with AI (38:28) IDEA: AI journal (41:09) IDEA: iOS to Android project converter (44:01) IDEA: Remotely-configurable onboarding flows for mobile apps (47:05) Running away from home at age 10 (51:10) Being peerless (54:41) Who Zach admires (56:02) Gen Z trends (1:00:06) Aging out as a prodigy (1:06:43) Keeping a beginner's mind — Links: • Cal AI - https://www.calai.app/  • Totally Science - https://totallyscience.co/  • The Great CEO Within - https://tinyurl.com/4xuvr95m  • TurboLearn - https://www.turbolearn.ai/  • Fitness AI - https://www.fitnessai.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

17 Mars 1h 13min

2 Trends Hidden in Plain Sight (+ $1M ideas)

2 Trends Hidden in Plain Sight (+ $1M ideas)

Episode 686: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about the two trends that could make you rich in the next 12 months. — Show Notes:  (0:00) Trend: Fleamarkets (20:03) Trend: True Crime (26:05) Business ideas brainstorm (43:52) Fyre Festival update (48:27) Shaan's dad's travel hacks — Links: • Brimfield Antique Flea Market - https://www.brimfieldantiquefleamarket.com/  • First Monday Trade Days - https://www.firstmondaycanton.com/  • Rosebowl Flea Market - https://www.instagram.com/rosebowl_fleamarket/?hl=en  • Goodwill Finds - https://www.goodwillfinds.com/  • MFM Vault - https://mfmvault.com/  • My Favorite Murder - https://www.myfavoritemurder.com/  • Hunt A Killer - https://www.huntakiller.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

14 Mars 54min

5 Conversations that broke our frames this week

5 Conversations that broke our frames this week

Episode 685: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk about the most interesting things they’ve found this week.  — Show Notes:  (0:00) Justin Caldbeck (8:02) Steve Houghton (20:15) James Currier (38:36) Furqan Rydhan — Links: • NFX - https://www.nfx.com/  • James Altucher - https://www.jamesaltucher.com/  • Agora - https://theagora.com/  • Sheel’s MFM episode - https://youtu.be/-HfUCbnapKo  • Digital Gold - https://tinyurl.com/5n6kvm8d  • Predictably Irrational - ​​https://tinyurl.com/4beh8axz  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

12 Mars 1h 14min

How to win in ecom in 2025 (from a $200M/yr marketer)

How to win in ecom in 2025 (from a $200M/yr marketer)

Episode 684: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Sean Frank ( https://x.com/SeanEcom ) about his $200M ecom playbook.  — Show Notes:  (0:00) Sean's first million (8:35) $5M - $200M in 6 years (25:57) What people get wrong in ecom (30:33) Case study: HexClad (36:52) Fast-emerging trends (40:57) How to spot trends (44:54) Services-to-product playbook (51:47) Sean calls his shot (54:01) Winning at the trends game (59:01) Being outspoken on the internet — Links: • Operators Podcast - https://www.youtube.com/@Operators9  • Ridge - https://ridge.com/  • PostPilot - https://www.postpilot.com/  • LVMH - https://www.lvmh.com/en  • Tapestry - https://www.tapestry.com/  • HexClad - https://hexclad.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

10 Mars 1h 6min

The Greatest Mind Hacks in Marketing History (Craig Clemens Interview)

The Greatest Mind Hacks in Marketing History (Craig Clemens Interview)

Episode 683: Shaan Puri ( https://x.com/ShaanVP ) sits down with Craig Clemens ( https://x.com/craigclemens ) to talk about the greatest marketing lines in history.  — Show Notes:  (0:00) Intro (2:22) Does not contain an illegal sexual stimulant (9:09) 4-hour erection (10:56) Operators are standing by (15:17) They’re eating the cats (21:54) A diamond is forever (26:09) Buy these worms, catch more fish (30:26) Joseph Duveen (41:30) Every ‘no’ has a value (44:46) Be a consumer of ads — Links: • Golden Hippo - https://www.goldenhippo.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

6 Mars 51min

He launched a sweaty startup in high school. Now he'll be a millionaire by 18

He launched a sweaty startup in high school. Now he'll be a millionaire by 18

Episode 682: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to three high school founders about their biggest business problems.   — Show Notes:  (0:00) Intro (5:02) Sunshine Exteriors (29:16) Teens2Table (45:53) Totally Mums — Links: • Formidable Fellows - http://formidablefellowship.org/  • Sunshine Exteriors - https://www.hhpressurecleanings.com/  • Teens2Table - https://www.teens2table.com/  • Totally Mums - https://www.instagram.com/abigayle_lett  • “Getting Everything You Can Out of Everything You’ve Got” - https://tinyurl.com/4rb9z8jd  • How to Cold Email Like a Boss - https://copywritingcourse.com/heres-how-to-cold-email-like-a-boss/  • Gary Halbert Letter - https://swiped.co/file/famous-dollar-letter-by-gary-halbert/  • Sonith on X - https://x.com/sonith__/highlights  • NextDoor - https://nextdoor.com/  • 1-800-Got-Junk - https://www.1800gotjunk.com/  • “The Sweaty Startup” - https://tinyurl.com/2eftpkv6  • Quiet Light Brokerage - https://quietlight.com/  • Future Titans - https://www.youtube.com/@future_titans  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

3 Mars 1h 11min

I Made $50M Buying & Running Boring Businesses

I Made $50M Buying & Running Boring Businesses

Episode 681: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Brent Beshore ( https://x.com/BrentBeshore ) about buying profitable businesses.  — Show Notes:  (0:00) $50K/yr to 9 figures (6:04) Accidentally buying a $1M business for $0 (11:06) Just In Time learning (14:11) Buying cash flow businesses (20:30) Private equity or index? (24:26) Buffett's near-death experience (32:54) How to buy your first small business (36:02) Brent's one-liner speed run (47:33) Shaan asks Brent how to hire a CEO — Links: • Permanent Equity - https://www.permanentequity.com/  • Enneagram Test - https://enneagramtest.com/  — Check Out Shaan's Stuff: • Shaan's weekly email - https://www.shaanpuri.com  • Visit https://www.somewhere.com/mfm to hire worldwide talent like Shaan and get $500 off for being an MFM listener. Hire developers, assistants, marketing pros, sales teams and more for 80% less than US equivalents. • Mercury - Need a bank for your company? Go check out Mercury (mercury.com). Shaan uses it for all of his companies! Mercury is a financial technology company, not an FDIC-insured bank. Banking services provided by Choice Financial Group, Column, N.A., and Evolve Bank & Trust, Members FDIC — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam’s List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

28 Feb 1h

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