Brooklyn Decker and Whitney Casey: Finery Co-Founders

Sarah Paiji Yoo’s mission is simple: we shouldn’t have to sacrifice a clean home for a clean planet. As the CEO & Co-Founder of Blueland, a brand eliminating single-use plastic by creating innovative household products in reusable packaging, Yoo has become a leader zero-waste lifestyle movement. On this episode of Second Life, hear how Yoo has not only founded this brand but has also successfully started and sold numerous others—ultimately learning the importance of personal and professional evolution.

16 Nov 202043min

After over a decade, Elizabeth Holmes left the Wall Street Journal, where she held the esteemed position of senior style reporter and columnist to explore a career in freelance journalism contributing to notable publications including The New York Times, Town & Country, and more. Holmes also became a voice on social media through her sartorial commentary series on Instagram called "So Many Thoughts," in which she chronicles the royal family’s style. Now, on November 17, Holmes is turning the series into her first-ever book, HRH: So Many Thoughts on Royal Style. On this episode of Second Life, hear how Holmes taps into her extensive experience as a journalist covering everything from political campaigns to the retail industry to bring us a book on the fashion and branding of the four most influential members of the British royal family.

9 Nov 20201h 2min

After moving to the US at a young age, Camila Alves McConaughey embarked on an evolving, dynamic career path—from fashion and modeling to becoming a lifestyle expert and entrepreneur. Today, McConaughey is the co-owner of organic baby food brand Yummy Spoonfuls, and founder of the lifestyle and community website Women of Today with the purpose of building a space that encourages connection around family, food, fashion, wellness, home and more. On this episode of Second Life, hear how McConaughey learned from each experience to continually grow her career and the importance of never giving up on your dreams.

2 Nov 202040min

After 27 years, Jenna Lyons, renowned style icon and president and executive creative director of J.Crew Group, stepped down. There, Lyons fearlessly worked her way up the corporate ladder, ultimately creating an authentic brand identity through photography, styling, new designs, and innovative collaborations. But eventually, it was time for Lyons to create a new brand identity for herself. Now, Lyons has just made her debut in the beauty industry, launching LoveSeen, an inclusive eyelash line embracing all beauty aspirations. Plus, after two years of development, her new show, Stylish with Jenna Lyons, is set to release on HBO Max December 3. On this episode of Second Life, hear how—and why—she pivoted away from the world she knew so well to further manifest her creativity.

26 Okt 202055min

It all started when Veronica Garza, the founder and chief ideation officer of the Mexican American food brand Siete Foods, began experimenting with alternative food options to fit a grain-free, low-inflammation diet. As someone who suffered from multiple autoimmune diseases such as ITP and lupus, restricting her diet was a way for Veronica to combat her often debilitating symptoms. But it wasn’t fun. Missing staples in her diet, like tortillas, Veronica decided to create a solution: a grain-free, almond-flour tortilla that would eventually launch Siete Foods. Backed by her family of seven, the brand has grown to include 30 better-for-you heritage-inspired products and is now the number one tortilla and chip brand at Whole Foods Markets around the country. Pretty impressive. Also impressive: This was Veronica’s first foray into food after getting an MBA in digital media management and teaching a freshman seminar course at a college in Texas. On this week’s episode of Second Life, hear how, after years of struggling with her health and struggling to find the right career path, Veronica’s brand became a solution to both.

19 Okt 202043min

The term “supermodel” doesn’t ring more true than when describing Karlie Kloss. After she walked exclusively for Calvin Klein in her first NYFW show, the industry immediately started buzzing, and by the following year, she’d walked in 64 shows. Now, 13 years, 43 Vogue covers, and countless ad and editorial campaigns later, Kloss is becoming equally known for her work in quite a different world: tech. Following the powerful experience of learning to code herself, Kloss founded Kode With Klossy, a nonprofit organization focused on creating learning experiences and opportunities for young women in STEAM. Tune in to hear how Kloss went from global supermodel to tech entrepreneur and how she is inspiring the next generation of women to take part in creating the technology that’s shaping our world.

12 Okt 202049min

Sophia Amoruso is a serial entrepreneur and a New York Times bestselling author. She founded the vintage eBay store turned online retailer and phenomenon, Nasty Gal, back in 2006, and then scaled the business to over $100 million in revenue. She’s also authored three books, the first of which, #Girlboss, she turned into a second business as a community for ambitious women. But after three years of highly attended Girlboss rallies and the hit podcast, Girlboss Radio, in June 2020, Sophia stepped away from the brand to forge a new path yet again. Backed by 15 years of experience through the highs and lows of building and scaling businesses, she’s just launched an in-depth online entrepreneurship course aptly named Business Class. “Here I am at my big second pivot,” says Amoruso. “I want to share everything that I have learned and harvest that for another generation of founders.” Tune in for the story behind building each of her iconic brands and what she wishes she had known before starting them all. Sign up for Sophia's Business Class now through Oct 9th at: https://takebusinessclass.com

5 Okt 202049min

Renee Dua, MD, is a nephrologist and internist. She helmed her own private practice in Los Angeles and served as chief of medicine at Valley Presbyterian and Simi Valley Hospitals. But after years in the healthcare industry, and one particularly frustrating visit to the ER on the patient’s side of things, Dua had a lightbulb moment. In creating a new kind of healthcare system based around house calls and telehealth, she could cut down on patient wait times and create accessibility for those for whom getting to a doctor’s office or hospital is less than convenient. Now, as the CMO (chief medical officer) of Heal, Dua is doing just that. On this episode of Second Life, hear how she made the switch from working in the traditional healthcare system to creating her own system.

28 Sep 202047min