How to Drive Organic Clicks and Leads From Your Instagram Channel

How to Drive Organic Clicks and Leads From Your Instagram Channel

#Instagram is a great platform for influencer marketing and advertising, but it’s not easy to build #organic clicks or conversions. That’s because it doesn’t allow clickable links in captions, which limits traffic-building capabilities. Yet, hard doesn’t mean impossible. Here are a few definitive steps to start seeing higher converting traffic from your #Instagram channel:

1. Create eye-catching content While content quality is crucial for any tactic, it’s actually fundamental for #Instagram. You want people to stop scrolling when they see your update – otherwise, nothing else that you do to get clicks matters. You need “scroll-stopping” content – eye-catching enough for people to pause from scrolling their feeds to see your post and read your caption. Like all good content, its creation involves a lot of brainstorming, competitive analysis, and experimenting. #Instagram content also requires you to improve your image and video editing skills. Trying new visual content creation and editing apps could make all the difference.

2. Use your CTA in the caption The good old conversion rate optimization (CRO) rule here works: Most people won’t think to do something unless invited. This guideline is especially true for #Instagram, where people are used to scrolling and liking, not looking for links to click. So don’t forget to invite your followers to “click a link in the bio” but make it natural and meaningful. You don’t need to do a CTA for each and every #Instagram update. If you are updating your channel daily, invite some clicks once a week.

3. Get your #Instagram content featured Other users featuring your content won’t bring direct links, but it will get clicks to your profile page, including your link. Chances are many of those profile visitors will be curious enough to click your link. You may want to craft your bio in a way to prompts curiosity and invites a click to generate more traffic. To get your content featured more on #Instagram, spend time to get to know your following and build your community. In any niche, there are #Instagram accounts curating creative images and videos through unique hashtags. They repost selected #Instagram updates that use those hashtags. To identify those content curators and target them regularly, know those accounts and hashtags.

4. Create clickable stories Apart from the bio link, #Instagram stories are the only place where you can add clicks. To qualify for clickable stories, you need to: Have at least 10,000 followers Verify your Instagram account Once you qualify, you will see an option to add a URL when you add a new story. Clickable stories take viewers directly to your link once they tap it or slide up.

5. Optimize the landing page for #Instagram users Finally, an often missed step in any traffic-generating strategy is, surprisingly, optimizing that traffic for conversions. Here are a few ways to make the most of your #Instagram traffic: Mobile devices Obviously, most #Instagram users are using the app, so expect most of your #Instagram traffic to come from mobile devices. Make sure your landing page looks good on a mobile device and loads fast too.


Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, m

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The Advantages​ of Digital Marketing​.

The Advantages​ of Digital Marketing​.

#DigitalMarketing​​, in the modern-day, is essential. With over half of the world's population using the #internet​​ and an increasing number of #businesses​​ moving entirely online, it is not only a missed opportunity to skip out on #marketing​​ #digitally​​, but also, in some ways, harmful to #business​​. #DigitalMarketing​​ puts the world in the palm of your hand, allowing you to reach #customers​​ never thought possible. This is arguably the greatest draw of #DigitalMarketing​​ and one that is rarely utilized to its fullest extent. Because of the #speeds​​, it takes to reach people across the world, it's as easy to reach new people as it is to reach people in your area, with the barriers limited to your skills as a #marketer​​. One of the crucial aspects #DigitalMarketing​​ has over other forms of #marketing​​ is the multitude of methods that can be used. These include, but are far from limited to #videos​​, #displayads​​, #interactivemarketing​​, #podcasting​​, #socialmedia​​ #marketing​​, and #promotionalmarketing​​. With such a variety of #marketing​​ #venues​​, #consumers​​ are less likely to experience fatigue, and you can reach users you may not have been able to otherwise. #DigitalMarketing​​ can also be much more cost-effective. This is because #DigitalMarketing​​ allows for much easier #implementation​​ of #organicmarketing​​ due to the #socialnature​​ of the internet. If a user has a good experience with your #brand​​, they can make not only spread it with their friends but make posts about it as well, reaching more people with a single endorsement. This applies to the #socialmediamarketing​​ you can #produce​​, and more. The possibilities for #organically​​ growing your #brand​​, without spending a dime on #adcampaigns​​, are endless. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20211min

WHAT IS PPC​ AND GOOGLEADS​

WHAT IS PPC​ AND GOOGLEADS​

Within the context of #SEM​, you may have heard the acronym '#PPC​' and wondered what it meant, or maybe you just wanted to know more about it. #PPC​ stands for #PayPerClick​. This is a model of# payment for #digitaladvertising​, where the #advertiserpays​ a fee every time their #ad​ is clicked. Depending on the #fee​ for the #click​, the #profit​ can vary from a net loss to a very generous gain, but it all depends on your #targetaudience​, as well as how #optimized​ your ad is for the #searchengine​. #Programs​ like #GoogleAdwords​ (or just #GoogleAds​) use an #auctioning​ #system​. It works sort-of like this-- Your #ad​ is thrown into a hat with many other #ads​ and appears in a user's #searchresult​. This is far from random though, as whether or not the #ad​ appears depends on many, many different aspects, like #ad​ #quality​, and more #importantly​, #targetaudience​ and #keywords​, as well as your #bid​, and how high you're willing to #bid​. While more money may mean more #clicks​, this isn't completely the case, as many different factors, your #control​ can grow the chances that your #ad​ will appear. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20211min

Digital Marketing​ on Game Theory​?

Digital Marketing​ on Game Theory​?

Both #DigitalMarketing​ and #GameTheory​ are #strategictools​ to reach a #professional​ level of #competitiveness​. Therefore, #marketers​ should apply #GameTheory​ #tactics​ in order to master #marketingskills​. “Life is a #Game​. Be the #gamechanger​ whom everyone respects !“ #Marketing​ is nothing but a #game​, which has rules, players, #strategies​, #schemes​, cunning, #objectives​, and finally rewards only for Winners !! In general, #businesses​ observe what others are performing which would ease their #strategic​ #decision​-making. Then they act upon based on well-planned #structured​ tactics like a “master hunter” which eventually brings the ultimate prize. Read more: https://blog.thedigitalmarketinginsti...​ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20212min

5 Principles​ to note in your Marketingplan​

5 Principles​ to note in your Marketingplan​

#SarahMcguire​ defines a #MarketingPlan​ as a report that outlines your #marketingstrategy​ for the coming year, quarter, or month. A #marketingplan​ includes #objectives​ that explain what you are trying to #achieve​. A lot of people have an #idea​ of what they want to do and how they want to do it but the little #details​ around the idea make it seem impossible. Many people have been trying to start #businesses​ and the fine details don’t seem right. Some people have only #managed​ to have a full-proof #strategy​ after some years. The following are #important​ basics that one needs to #master​ in their #marketingplan​. 1. #Targetaudience​ A good #marketingplan​ consists of a #targetaudience​ that is clearly defined. A clearly defined #audience​ helps in messaging because when one #develops​ key messages, they are able to speak to the #specificaudience​. To narrow your #targetaudience​, a #marketsegmentation​ is a must because you are now focusing on the four types of #segmentation​ which include #demographics​, #Psychographic​, #geographic​ and #behavioral​. Reaching an #audience​ means that they are willing to listen to you, a good #marketingplan​ will have to explain why you think your #audience​ would actually listen to you. Read more: https://blog.thedigitalmarketinginsti...​ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20212min

5 WAYS TO MAXIMIZE TRAFFIC TO YOUR BLOG

5 WAYS TO MAXIMIZE TRAFFIC TO YOUR BLOG

#Blogging​ began with self-published diary-style entries on #websites​ but has since evolved as many #businesses​ have taken to adding #blogs​ onto their #corporatewebsites​. The question for #businesses​ today then is what #strategies​ they can use to get the most #traffic​. This #blog​ post will focus on providing helpful tips on how to do so effectively by focusing on five #strategies​. 1. #ContentCalendar​ Firstly, the most #important​ step is to gather your team and put together a #contentcalendar​ as this will allow you to #track​ and #schedule​ your #content​. This will allow more control of the number of #topics​ covered, and ensure that #content​ is published regularly. 2. Create #content​ with #SEO​ in mind The key here is to remember that #blogging​ has evolved far beyond diary-style entries. Therefore, when putting together the #contentcalendar​, the #organization​ should conduct a thorough #keywordsearch​ that will drive the nature of the #content​ and #topics​ covered. The idea here is to allow #Google​ to pick up your #blog​ as relevant when people use that #searchengine​ to find information. Read more: https://blog.thedigitalmarketinginsti...​ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20212min

Why should businesses do SEO?

Why should businesses do SEO?

Have you been wondering why #SearchEngineOptimization​ (#SEO​) is so important and why #businesses​ need it? If you have, you’re on the right page. As the world has become reliant on the #internet​ over the years, #businesses​ have had to put a lot more effort into their #websites​ and #onlineplatforms​. People spend hours on the #internet​ so wouldn’t it make sense to find the best ways to drive #traffic​ to your #website​? Why is #SEO​ important? #SearchEngineOptimization​ allows #Google​ to decide which #websites​ should be ranked on its first page. The #SEO​ process holds such great #importance​ because #Google​ uses the appropriate methods to decide which #websites​ are worthy of having a high ranking. The decision is based on how relevant the #website​ is to a #specificsearch​. As users, we almost never click on #Google​’s second page to find the answers to our questions, which is why it is so important to rank on the first page. If #SEO​ did not exist, we would have to go through hundreds of #websites​ before finding the answers to our questions. Since #searchengines​ organize #websites​ from most relevant to least relevant, they allow us to find the #information​ we are looking for in the fastest way possible. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20212min

Can you become a Digital Marketing Professional?

Can you become a Digital Marketing Professional?

How does one become a #DigitalMarketingProfessional? When we first consider the definition of #DigitalMarketing, what do we mean? Behind the bells and whistles of fancy terms like #SEO and #CRM, the basic definition is quite simple. Using the #internet to #advertise one’s product or service. Simple right? Is it really that simple though? Do you have the #equipment? Do you have the #skills? Finding the #right #DigitalMarketingProfessional #Education Can anyone become a #digitalmarketer? Read more: https://blog.thedigitalmarketinginstitute.org/can-anyone-become-a-digital-marketing-professional/ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20213min

4 easy steps​ to become a DigitalMarketer​

4 easy steps​ to become a DigitalMarketer​

#Digitalmarketing​ is an #advertising​ #technique​ that can be done through many different #digitalplatforms​ such as, #GoogleAdWords​, #socialmedia​, #emailmarketing​ and many more. Using these #internetmarketingtechniques​ helps the company to grow their #businesses​. In this #pandemic​, not only #consumers​, but the #companies​ are also heavily relying on #internetmarketing​, to read reviews of the #products​ and #services​, #orderonline​, and contact the seller or the #customer​. Find your area of #specialization​ - Personal #branding​ - Build your #portfolio​ - Brush up your #knowledge​ Read more: https://blog.thedigitalmarketinginsti...​ Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp

10 Maj 20211min

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