HOW TO GET PEOPLE ON YOUR PODCAST

Why is #blog #seo important? Although there are many ways to drive traffic to a #blog, search engine traffic tends to be the most stable and consistent. If you can rank for the keywords that people are searching for and maintain those rankings, your posts will attract consistent targeted traffic from google. Hi, i’m cally, from the international institute of digital marketing. Here is a complete guide on how to write #blog posts for #seo It’s important to understand that you can’t just create any old #blog post and expect your post to attract thousands of visits from google. It doesn’t work like that. To stand the best chance of ranking, you need to do your research and craft your #blog posts for #seo. Here’s how to do that in five steps 1. Find a keyword Each #blog post you write should be optimized for one main keyword, and that keyword should be something that people are actually searching for month after month. How do you find keywords? Use a keyword research tool like ahrefs’ keywords explorer. Keywords explorer finds over 14 million keywords containing one or more of these phrases, but it won’t make sense to write #blog posts about them all. You need to skim the list for topics that make sense for you. 2. Check search intent Ranking high in google is the secret to getting consistent search traffic to your #blog posts, but unless people are actually looking for #blog posts when they search for your keyword, your chances of ranking are slim to none. That’s why it’s important to understand whether most searchers are looking for a #blog post or something else. This is known as assessing search intent. To do this, type your keyword into google and look at the search results. Because the entire point of google is to deliver relevant results to searchers, its search results are a great way to identify search intent. 3. Choose a winning format and angle Even if searchers are looking for #blog posts, you can’t just write any old post and rank in pole position because searchers are often looking for something specific. You need to figure out what this is to develop a winning format and angle for your post. Most #blog posts are written in one of these formats: How-to guide Step-by-step tutorial listicle Opinion piece Review Comparison How do you know what format searchers are looking for? Look for the dominant format in the search results. 4. Craft a data-driven outline Having some idea of what to include in your #blog posts will make them much easier to write. But while you could come up with an outline based on gut feeling, it’s always better to take a data-drivenapproach to understand what search engine users are actually looking for. Let’s look at a few ways to do this. Look for common subheadings Look for common keywords Check the “also talk about” report 5. Write the post It’s finally time to start tapping away on your keyboard to write your first draft. The good news is that because you’ve already created a data-driven outline, there’s no need to concern yourself with “sprinkling in keywords”or anything like that. Just write and fill the gaps. For more information, visit www.iidm.world #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

29 Jan 20223min

#IIDM #Digital #Marketing Hi, my name is Yutong, from Audients Digital. Why is influencer marketing important in the digital business? First of all, influencer marketing can increase brand awareness. Connecting with influencers helps to lower the clutter and attract their following to your company. Secondly, it can help you exact targeting. Influencer marketing allows you to skip this stage because influencers have already done the legwork. You only need to confirm that the influencer is relevant to your market and their public persona corresponds with the image of your company. Thirdly, it can reimagine content strategy. Influencers make a living by producing interesting content for their followers. Collaborating with them allows you to rethink your content strategy and give it a fresh perspective. Fourthly, it can enhance search engine positioning. When you collaborate with influencers, the quality of your material might improve as well. All of these elements can help you improve your search engine results and expand your business. Finally, it can improve brand image and trust. Working with influencers can help you gain the trust of your audience. In the long run, this is beneficial in terms of building a committed army of brand champions. For more information, visit our website www.audientsdigital.com. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

6 Dec 20211min

#IIDM #Digital #Marketing Hi my name is Willem Pieter Fanie Botha from the International Institute of Digital Marketing Terms such as digital marketing, online presence, and marketing strategy are no strangers to any business owner of today’s world. Today I will list the 3 flaws that are typically out of sight from those new to the space. First, More competitive Space. Whether you’re a new business or leading the forefront, you know there is one way that can get you straight to the top: Investment. Investment in the use of keywords and buying keywords to put your brand on top of google’s search results is the most common. Another is to invest to get the highest quality content created. If you want to try and match big brands but can’t fill the bill, your content might be lost to the vast ocean of clutter, as discussed in the next point. Second, digital marketing clutter. A big portion of what makes our marketing attempts get lost almost without a trace is the number of bad quality ads, memes, scammers, and spam drowning the ad space. This makes it hard for your brand to get noticed by your desired audience. Today this amount of spam and clutter could drive potential customers to ignore adverts or even get an ad-blocker altogether, causing businesses to lose valuable traffic and revenue in the process. This has sailed under the radar for quite some time now, and with no clear solution in sight, it could spell out a grave future for any new brands and businesses trying to generate an online presence. Finally, Google adjusted its algorithm! Google keeps everyone on their toes. It’s a big part of the digital age to keep up with their changes. One particular aspect to keep an eye on is the changes to their SEO (search engine optimization) which, simply put, dictates how marketers should design and build their content. Even though the changes Google makes are small, and to the naked eye might seem neglectable, over time they can have massive consequences. Even the greatest experts of today’s marketing strategies might leave your company worse off in the next few years, should they neglect the subtle shifts to the algorithm. In conclusion, digital marketing has a few drawbacks, and if it seems daunting, please don’t be put off by them. Let the number of businesses who have found success online reassure you that there is no better time to take your business to the next level or get into digital marketing today! Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarket

6 Dec 20212min

#IIDM #Digital #Marketing Who Owns the Most Gigantic Computer Network in the World; The Internet? The Internet is a global communication network providing a variety of information and communication facilities, consisting of interconnected networks using standardized communication protocols. In simpler terms, the Internet is a network of networks. The question here is, “Who owns this gigantic computer network?” No single entity owns the entire system of the Internet. In contrast, everyone and anyone who uses the Internet has a say on its reach and quality, hence can impact your internet experience. If you ever wonder who controls the Internet’s structure and how it works. there are organizations that determine this. But as it was already made clear, they have no ownership towards the Internet. Hence, we can come to a conclusion that the Internet is either owned by none or everyone; everyone owns the smaller organizational structures of the Internet. To learn more, do subscribe to our YouTube channel. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

6 Dec 20211min

Hi, I'm Shane McCarthy from the International Institute of Digital Marketing. In March 2020, the world entered lockdowns forcing many businesses to close or move online. Having an online presence is essential when it comes to building your brand & reaching your customers Luckily there are simple tactics that you can use to build your online presence. 1. Brand Story It is important to connect with your target audience and form a distinct image in the mind of your customers. Developing your brand is about making yourself more memorable than your competition. 2. Optimize & Build an SEO-Friendly Website People have short attention spans, so if your website is unattractive, slow, or confusing to use, they’re going to leave and check out your competition. Using keywords will also boost your SEO score for searches. 3. Local Search Marketing This is about putting your business on the map in local searches when customers are searching for a business like yours. This is especially important with the pandemic as recent surveys have shown people are more likely to shop locally. 4. Social Media Marketing This is one of the cheapest and most effective forms of marketing that you can invest in & provides a great opportunity to connect with customers new & old. 5. Invest in ads Organic traffic can take some time to build but PPC ads that target buyers are a great investment for small businesses to increase awareness or drive traffic to their website. 6. E-mail Marketing An E-mail has been around so long it might feel stale and not worth your time but this isn't true at all. Capturing people's email when they're on your website by offering discounts, competitions & newsletters of new products can help bring back a lost shopping cart and create great relationships with your customers. 7. Build your reputation, Be engaging It's massively important to be responsive and engaging to your customers when they have a question or complaint that needs answering. Thanks for listening & for more digital marketing tips hit the subscribe button or visit our website @ www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketingin

6 Dec 20211min

#IIDM #Digital #Marketing Digital marketing is important for all businesses therefore small business is not an exception. Digital marketing helps the generation of more leads and sells faster at a lower cost than traditional marketing and the data generated by digital marketing tools and platforms help to plan future marketing and advertisement campaigns. To grow business and expand product line digital marketing provides several benefits such as but not limited to * Cost-effectiveness, * easier to get target audience, * faster lead generation methods, * outstanding marketing tools, and platforms, * real-time marketing campaign * data analysis * good landing page conversion rate * remotely available skilled workforce and digital content Digital Marketing establishes an online presence. Digital marketing makes a significant difference in marketing campaigns for small businesses. Digital marketing done professionally can help you build brand personality Reviewing some of the reasons why digital marketing is important for small business success, it cannot be neglected when developing a business strategy. With the right approach, your business can see highly favorable results in terms of customer loyalty. In addition, digital marketing is a science that takes time and effort to master. Each company will have a different path to success depending on the individual needs and goals of the company. For more information on how you can develop a killer digital marketing strategy, have a look at our website www.audientsdigital.com Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

6 Dec 20211min

#IIDM #Digital #Marketing Hi guys, My name is Radhika. I am going to explain ‘5 Tips to Make Your Digital Marketing Strategy Outstanding’ 1. Analyse the competition Your company needs to stand out compared to other competitors in the market. You must study and analyze what others are doing. Analyze the factor where they are spending in * PayPerClick * Strong SEO * Email campaign * Webinars or Podcast? 2. Be real and authentic The company should be true regarding its mission, vision, and goals. It builds trust and value for their audience. It is essential that your marketing strategy matches with the company’s mission and goal 3. Create and analyze the content Perform the content gap analysis to figure out what content strategy has worked in past. Focus on facts, especially numbers. 4. Decide on a goal and create a strategy accordingly Applying tactics is not enough. It is essential to make sure your strategy aligns with your marketing goals at all times. 5. Innovate and experiment Innovation is not necessary for only products; it is also important for creating the marketing strategy. There are many ways to create an innovative marketing strategy. * Visual identity * The tone of voice The goal is to catch the attention of the audience and how your brand stands out among others. Let’s talk about the Final thoughts Deciding on the digital marketing strategy for small to big any size of business is an essential step. You should keep adopting the latest trend and enhancements of the technology to be UpToDate in today’s competitive market. You can learn more tips at the International institute of digital marketing. Thank you for listening! Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstitute

6 Dec 20211min

#IIDM #Digital #Marketing Hi everyone my name is Rachael Encarnacion from the International Institute of Digital Marketing And today I’m going to share with you the top skills everybody with an online business needs to know. Digital marketing has grown tremendously and with it, the demand from companies that need it Digital marketing has become relevant for everyone, not just business owners. This is why it is absolutely necessary that these skills are learned and mastered. First and foremost, everybody needs to learn how to create and sustain a brand This is the premise of digital marketing You need to be recognizable within the hundreds and thousands of different brands that consumers interact with every single day Simply having a recognizable brand will do most of the work for you Customers can easily spot you, recommend you, and continue to use you when you prove to be consistent, reliable, and exactly as promised The next key skill is learning how to track analytics This is especially important because we want to make sure we are always hitting our target audience And that they are responding to the content in a way that generates sales for us Whether that be clicking the call-to-action, actually purchasing something, or simply sharing it with their friends and feed My blogpost shares the top 5 most popular analytic apps if you guys are interested in reading more about those Last but not least, get creative. That is the final most important skill to have in digital marketing and for your business in general! In today’s world, we have so many resources to creatively get our point across So don’t be afraid to venture out and try new websites or programs From standard short video advertisements to sponsored tik tok content The ways in which you can promote your brand or product are endless! So in short, if you own a business or want to improve your online presence, focus on mastering these 3 skills: Sustaining your Brand, Tracking your Analytics, and getting Creative. For more information, visit our website www.iidm.world Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketinginstit

6 Dec 20212min