Shattering Wellness Elitism: Gunnar Lovelace’s Mission to Make Healthy Food Affordable For Everyone

Shattering Wellness Elitism: Gunnar Lovelace’s Mission to Make Healthy Food Affordable For Everyone

Who has time for ‘wellness'? I'm just trying to pay the bills. I would love to eat healthy, but I simply can't afford it. When it comes to great food – plant-based or otherwise — the common refrain is that its either too expensive, inconvenient or simply unavailable. Often it's all of the above. Although I often rebut several myths that swirl around these arguments, it’s undeniable that there is much truth in these assertions. Whole Foods has earned the moniker Whole Paycheck for a reason. If we want to truly redress our health care problems, we need to lay ruin to the elitism that so unfortunately undermines populist accessibility to optimal nutrition. In order to achieve this end, we must disrupt traditional supply chain methods. Combat special interests that entrench the status quo. Eliminate overpaid middle men. And leverage forward-thinking innovation to improve access, convenience and affordability to healthy food beyond the well healed for those who need it most — everyone. Gunnar Lovelace to the rescue. Yes, that is his real name. A life-long wellness advocate reared on a true-to-life commune by a single mom, Gunnar inherited his passion for health, yoga, mindfulness and expanded consciousness at birth — long before it became a zeitgeist thing. Gunnar and I go way back. Years before my personal transformation. I still vividly recall our initial meeting when he walked into my law office in 2000 to discuss representation of his venture of the moment, GoodLife – an early internet socially conscious Yelp. On his feet were sandals. In his hand? A large mason jar filled with a mysterious and murky green sludge. What is that? Who brings something like that to a meeting with a lawyer? My very first glimpse of what I did not know at the time would later become a staple of my life. Well ahead of its time, GoodLife fell victim to the dot-com bubble of the early aughts. But a long-lasting friendship survived. A serial entrepreneur, now Gunnar is back and on to something big — very big — as the founder and co-CEO of a new business that represents a seismic shift in affordable access to healthy food — Thrive Market. The digital love child of Costco and Whole Foods, Thrive is a direct to consumer, online shopping club platform that offers over 4,000 of best, healthiest, most popular natural and organic food brands in the world, but at a staggering 25-50% off typical retail prices, shipped anywhere in the United States for free. How do they do it? By eliminating all the aforementioned middle men — the brokers, slotting fees and pay-to-play that is endemic in the food industry — and passing that savings along to members. In addition, for every paid membership to Thrive ($60 / year), they give a free membership to a low income family, a teacher, or a military vet. Although founded less than two years ago, Thrive is growing incredibly fast. Beyond notable seed investors like Tony Robbins and Deepak Chopra, this past summer they closed a $30M Series A round of venture funding led by Greycroft with participants like John Legend, Toby Maguire & Demi Moore. These funds are already hard at work fulfilling Thrive's mission statement, which is to make healthy living easy and affordable for every American family. Good news for everyone. Not your typical startup founder, Gunnar's keen business acumen inhabits the ethos of a yoga teacher. He's got a huge heart. He's one of the good guys. And I am super proud of what he is building. Enjoy! Rich

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Running Raw With Tim Van Orden

Running Raw With Tim Van Orden

Raw vegan runner extraordinaire Tim VanOrden joins the show to discuss his journey with food, how he re-discovered a passion for running that led him to 9 U.S. Masters Trail Championship victories, his holistic approach to life and how he makes it all work on a 100% entirely raw plant-based diet. Along the way, we talk specifics about: * aerobic zone training * finding the joy in racing & training * the perils of becoming pigeonholed by labels * the importance of microbial health * what it's like to race up the Empire State Building * his thoughts on supplementation, and * the ever-present protein question I thought I knew a lot, but Tim enlightened me on more than a few issues and it was a pleasure interviewing him. NOTE: apologies for the poor audio quality of the Skype interview. There is a persistent static hum that I could not eliminate and the levels are — well, let's just say — a wee bit off. I am still new at all this and obviously still have a few things to learn. Production quality is important to me, so I am truly sorry for the issue. Hopefully Tim's passion and sagaciousness will overshadow the annoyance, and all I can say is that I promise to do better next time. And if you have a moment, we'd love it if you could toss a quick review up on the iTunes page.It's most appreciated! Thanks for the support and hope you enjoy the show! SHOW NOTES * NY Times Sunday Magazine: How to Make an Ironman Whimper (and Cough): * Running Raw Blog: runningraw.com/blog * Running Raw on Facebook: facebook.com/runningraw * Tim on Facebook: facebook.com/tim.vanorden * Tim on YouTube: youtube.com/user/runningraw

5 Feb 20132h 23min

Byron Davis: Live Your Epic Life

Byron Davis: Live Your Epic Life

The wildly inspiring Byron Davis joins the program to share his story and tools to Live Your Epic Life. A gifted, highly dynamic, charismatic & articulate conversationalist, his story of humble beginnings, Olympic dreams and service to help other's unleash their inner potential is certain to strip you bare of excuses and motivated to set a new and committed course towards self-discovery and personal transformation. Open your ears, heart and mind and let Byron help lead you there. And if you have a moment, we'd love it if you could toss a quick review up on the iTunes page. It's most appreciated! Thanks for the support and hope you enjoy the show! SHOW NOTES * Byron Davis' “Live Your Epic Life” Website * Byron Davis' “Unleash the Unstoppable You” Website * Annett Davis' “Get Fit With Annett” Website * Byron on Twitter @ByronDavis7 * Byron Davis' Bid to Become the first African American Swimmer to make the US Olympic Team – 1996 100 Fly Olympic Trials Final

1 Feb 20132h 9min

Julieanna Hever: The Plant-Based Dietitian On School Lunch, GMOs and The Pros & Cons of Juicing

Julieanna Hever: The Plant-Based Dietitian On School Lunch, GMOs and The Pros & Cons of Juicing

The beautiful & always delightful Julieanna Hever — aka “The Plant-Based Dietitian” — joins Julie Piatt and I on today's podcast to drop knowledge on all things nutrition and wellness. Together we hit on a wide variety of health-related subjects, including: *The joys & challenges of raising plantpowered kids; *The perils of school lunch programs; *GMO's and Prop 37; *Government involvement in nutrition education; *Combating entrenched & often outdated opinions on optimal nutrition; *Her recent television debut on the Veria Living network: “What Would Julieanna Do?” *What's the deal with Paleo? *Why most doctors and nutritionists / dietitians don't fully understand plant-based eating; *Tips for getting started the plantpower way; *Superfoods; *The deal with oils; *The pros & cons of blending & juicing; *Flu shots & vaccinating kids; And if you have a moment, we'd love it if you could toss a quick review up on the iTunes page. It's most appreciated! Thanks for the support and hope you enjoy the show! SHOW NOTES * Coca-Cola's new Anti-Obesity Campaign * The Onion: “We Raise All Our Beef Humanely…” * Julieanna's Website, The Plant-Based Dietitian * Julieanna's new television show, “What Would Julieanna Do?” * Julieanna on Twitter * Julieanna on Facebook

1 Feb 20131h 59min

America’s Angriest Trainer Vinnie Tortorich

America’s Angriest Trainer Vinnie Tortorich

Buckle up people! America's Angriest Trainer Vinnie Tortorich joins the podcast today to pontificate — in the way only Vinnie can in his unfiltered and uncensored way — on a wide variety of subjects, including: * His career as an ultra-cyclist and racing the Furnace Creek 508; * What fuels his 15 hour training rides; in other words the popular & oft asked question is posed, “what do you eat on the bike?” * His opinions on aerobic zone training versus the currently popular CrossFit / Mackenzie method; * Fitness and weight loss in general; * What it's like to be a celebrity trainer in Hollywood; * His evolving perspectives on nutrition; * His Angriest Trainer Podcast; and * His upcoming book “Fitness Confidential” NOTE: Vinnie veers into a bit of explicit language a few times. Nothing crazy, but just a heads up if you're blasting it at work or unusually squeamish. And if you have a moment, we'd love it if you could toss a quick review up on the iTunes page. Thanks for the support and enjoy the show! SHOW NOTES * Generation UCAN SuperStarch Nutrition Products * SaltStick Electrolyte Products * A Conversation with SaltStick Inventor Jonathan Toker – Slowtwitch * The Angriest Trainer Podcast * VinnieTortorich.com * Vinnie on Twitter @VinnieTortorich * Vinnie on Facebook HOW CAN I SUPPORT THE PODCAST? 1. TELL A FRIEND! (Self-explanatory) 2. SHARE ONLINE! (Also self-explanatory) 3. SUBSCRIBE & REVIEW the show on iTunes, Stitcher and Soundcloud and TuneIn. 4. DONATE: Check out the DONATE button on the right hand margin or click HERE to learn more. We even accept Bitcoin! 5. DOWNLOAD THE NEW MOBILE APP! Now you can access, stream, download and share the entire RRP catalog in the palm of your hand on any iOS mobile device (iPhone, iPad and iPod Touch) with our new mobile app. Never miss an episode, plus special announcements, discounts, giveaways. Already downloaded? Awesome. When you have a minute, and it feels right to you, do us a solid and give the app a review in the iTunes Store.

21 Jan 20132h 16min

Ben Greenfield On Optimizing Endurance Training

Ben Greenfield On Optimizing Endurance Training

Ready to get your athletic geek on? Ask and ye shall receive. The multi-sport, multi-hyphenate strength & endurance athlete / coach and overall fitness / nutrition authority Ben Greenfield joins the podcast to dive deep down the rabbit hole and get granular on: optimizing endurance training methods; periodization & setting proper training zones; the cross fit craze; using technology to monitor physiological markers & effectively bio-hack your body for enhanced performance; the importance of nutrition & supplementation for recovery; and much more. And if you have a moment, we'd love it if you could toss a quick review up on the iTunes page. Thanks for the support and enjoy the show! SHOW NOTES * Finding Ultra Excerpt * Ben Greenfield Fitness Website * Ben Greenfield Fitness Facebook Page * Ben Greenfield on Twitter: @BenGreenfield & @GetFitGuy For links & to learn more about the tools, products & information Ben advocates in this podcast, click HERE.

13 Jan 20132h 5min

Swimmer Garret Weber-Gale On Olympic Gold, Healing High Blood Pressure & Haute Cuisine

Swimmer Garret Weber-Gale On Olympic Gold, Healing High Blood Pressure & Haute Cuisine

2-time Olympic gold medalist. Member of the 2008 Beijing Olympic 4×100 freestyle relay that will go down in history as one of the greatest moments in Olympic history. American record holder. NCAA Champion. And the first American under 48 seconds in the 100 meter freestyle. Garrett Weber-Gale, one of the world's most decorated competitive swimmers, joins the podcast to talk with Rich about elite performance, professional athleticism, life (and food) at the Olympic Training Center, how he healed his high blood pressure with better nutrition, and his passion for fine cuisine cooking, quality eats and helping people. NOTE: I am well aware that the audio on this Skype interview is less than ideal. Issues with Skype not picking up my (Rich's) microphone properly. Apologies. Again, I'm a newcomer at all this and can only promise to have it dialed in better next time. Thanks for understanding (& try not to hate). SHOW NOTES * Garrett Weber-Gale Wikipedia * Athletic Foodie * Garrett in Sports Illustrated * Garrett Weber-Gale Credits Good Nutrition for Olympic Gold * Garrett on Twitter: @GWeberGale Want to be inspired? Watch below as Garrett & his boys Michael Phelps, Cullen Jones & Jason Lezak do their thing in the 4×100 freestyle relay at the 2008 Beijing Olympics. Greatest. Olympic Moment. Ever. HOW CAN I SUPPORT THE PODCAST? 1. TELL A FRIEND! (Self-explanatory) 2. SHARE ONLINE! (Also self-explanatory) 3. SUBSCRIBE & REVIEW the show on iTunes, Stitcher and Soundcloud and TuneIn. 4. DONATE: Check out the DONATE button on the right hand margin or click HERE to learn more. We even accept Bitcoin! 5. DOWNLOAD THE NEW MOBILE APP! Now you can access, stream, download and share the entire RRP catalog in the palm of your hand on any iOS mobile device (iPhone, iPad and iPod Touch) with our new mobile app. Never miss an episode, plus special announcements, discounts, giveaways. Already downloaded? Awesome. When you have a minute, and it feels right to you, do us a solid and give the app a review in the iTunes Store.

8 Jan 20131h 49min

New Year’s Resolutions

New Year’s Resolutions

Rich and Julie discuss the hows, whys and why nots of New Year's resolutions, Eckhart Tolle, The “Icarus Deception”, the importance of going “inside”, setting goals and how to set yourself up for successfully achieving them. SHOW NOTES Free Shipping on Vitamix Purchases The Power of Now: A Guide to Spiritual Enlightenment* by Eckhart Tolle A New Earth: Awakening to Your Life's Purpose (Oprah's Book Club, Selection 61)* by Eckhart Tolle The Artist's Way* by Julia Cameron The Icarus Deception: How High Will You Fly?* by Seth Godin *Disclosure: Books and products denoted with an asterisk are hyperlinked to an affiliate program. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.

2 Jan 20131h 54min

Gabrielle Reece On Optimal Nutrition, Homeschooling & Life With Laird

Gabrielle Reece On Optimal Nutrition, Homeschooling & Life With Laird

Today on the podcast, Rich and Julie Piatt sit down with uber-athlete and fitness / wellness advocate Gabrielle Reece to talk about health & fitness, the importance of good nutrition, Gabby's general perspective on marriage and relationships (…and yes, sex), how she makes it work with her husband — famed big wave surfer Laird Hamilton– homeschooling her girls, female role models, failing “upward”, dealing with negativity, food & fitness tips for getting started in the right direction for the new year, and of course her upcoming book, My Foot Is Too Big for the Glass Slipper: A Guide to the Less Than Perfect Life* (Scribner, coming April 2013). Enjoy! Rich [NOTE: apologies for the audio quality. Podcasting from a warehouse has its drawbacks, particularly when it's pouring rain, as it was today. The background noise is showers on a tin roof. Did the best we could.]

19 Dec 20121h 28min

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