020 | Melinda Livsey: Marketing And Selling Brand Strategy Services

Learn how to market and sell brand strategy services and the brand strategist skillsets you need to develop.

👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠

In this chat on the Brand Master Podcast, I have a well-known brand strategist and co-host with Chris Do on The Futur, Ms Melinda Livesey.

In our chat Melinda uncovers a little about her journey to become a brand strategist though we quickly move on to marketing and sales tactics that have helped her to grow her personal brand, reparation as a brand strategist and of course her strategy agency. Melinda reveals some nuggets of gold and invaluable guerrilla marketing tactics she used (that any budding brand strategist can replicate) to get her first brand strategy clients.

We also dive into the brand strategy discovery session and brand strategy workshop process, selling consultancy services and the benefit of providing stand-alone strategy services to branding and creative agencies.

Finally, we discuss the graphic design skillsets that transfer seamlessly into the brand strategist role and the skillsets you need to develop to become a successful brand strategist.

For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/⁠