297 | How To Build Habit Forming Products & Brands (Nir Eyal)

297 | How To Build Habit Forming Products & Brands (Nir Eyal)

In this episode, we're diving into the secrets of building habit-forming products and brands with Nir Eyal. Discover how to create hooks and triggers that keep customers coming back and spending more. Learn from the author of "Hooked: How to Build Habit-Forming Products" as we explore strategies for embedding brands into customer habits, using rewards to boost engagement, and understanding that revenue is just a by-product of something much more important.

👉 Learn more: ⁠⁠⁠⁠⁠⁠⁠https://brandmasteracademy.com/brand-master-podcast/

Key Points:

> How brands can integrate into customer routines

> The role of rewards in maintaining customer interest

> Strategies for cutting through digital noise to reach consumers

> Assisting customers in achieving their goals with your brand

> Creating brand communications that are compelling but not overwhelming

Nir Eyal also shares insights on:

Staying focused in a world full of digital distractions

The importance of setting clear goals for better focus and productivity

Plus, get a sneak peek into what Nir Eyal has planned for 2024 and how you can stay connected with his work.

Books Mentioned:

"Hooked: How to Build Habit-Forming Products"

"Indistractable: How to Control Your Attention"

If you're interested in behavior design, habit formation, and creating products that customers can't put down, this video is a must-watch. Don't forget to like, subscribe, and hit the notification bell to stay updated with our latest content.

For more brand strategy resources and downloads visit ⁠⁠⁠⁠⁠⁠⁠https://brandmasteracademy.com/



Avsnitt(309)

261 | Transitioning Brands for Web3 with Ariadna Navaro

261 | Transitioning Brands for Web3 with Ariadna Navaro

Ready to dive into the world of Transitioning Brands for Web3 with Ariadna Navaro? Get set to learn all about Web3 and its impact on brand strategy! 🌐 👉 Learn more: ⁠https://brandmasteracademy.com/b...

26 Apr 202346min

260 | What Is Brand Philosophy? (+ How To Create Your Ideology)

260 | What Is Brand Philosophy? (+ How To Create Your Ideology)

Learn what brand philosophy is and how to write a brand philosophy to distill your ideology. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/  We’ll begin by answering the question ...

20 Apr 20238min

259 | Strategy In Experiential Design (W/ Paula Murray)

259 | Strategy In Experiential Design (W/ Paula Murray)

Join us in this captivating episode where we dive deep into the world of strategic experiential design with our special guest, Paula Murray, a Brand Strategist and expert from a Supertonic agency in S...

12 Apr 202337min

258 | What Is Brand Perception? (How To Measure & Grow It)

258 | What Is Brand Perception? (How To Measure & Grow It)

Learn what brand perception is, how to measure it through analysis, and how to influence it through communication. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/  First, we’ll ans...

10 Apr 202312min

257 | Brand Transformation Using Art & Science (with Emmanuel Probst)

257 | Brand Transformation Using Art & Science (with Emmanuel Probst)

Learn the art and science of brand transformation from professor, author, and brand strategist Emmanuel Probst. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ In this episode, I’m...

29 Mars 202343min

256 | Create An Effective Brand Communication Plan (+ Marketing Channels)

256 | Create An Effective Brand Communication Plan (+ Marketing Channels)

By the end of this video, you’ll know how to create an effective branding and marketing communication strategy for your brand and how to select the best marketing channels to make the most of your bud...

23 Mars 202314min

255 | How To Use Color Psychology In Marketing And Branding (Choose Your Brand Colors)

255 | How To Use Color Psychology In Marketing And Branding (Choose Your Brand Colors)

Learn how to use color psychology to pick the best colors for your brand personality, strategy and marketing 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ First, we’ll break down...

16 Mars 202328min

254 | 6 Ways To Sticky Branding, Marketing & Sales (W/ Jeremy Miller)

254 | 6 Ways To Sticky Branding, Marketing & Sales (W/ Jeremy Miller)

Discover 6 ways to sticky branding, marketing, and sales validation with brand strategist and author Jeremy Miller. 👉 Learn more: https://brandmasteracademy.com/brand-master-podcast/ On this episode,...

9 Mars 202343min

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