Episode 113 - Astonishing Stories with Neil Bearden

Episode 113 - Astonishing Stories with Neil Bearden

In this episode of the Hacker Valley Studio podcast, hosts Ron and Chris interview Neil Bearden, storytelling expert and founder of The Story School and Plot Wolf Ltd. Neil originally started his career by teaching statistics and behavioral economics but had an astonishing introduction to storytelling by a stranger in San Francisco.

The episode begins by Neil sharing that he began his career in academia by completing a PhD in psychology which led to him teaching statistics, behavioral economics and behavioral decision-making. At some point, Neil found that he had a passion for storytelling and started the first MBA course at our INSEAD university on storytelling called storytelling workshop. Teaching storytelling at university helped Neil discover that the storytelling market is the entire world! Which ultimately led to his recognition and founding companies that help individuals tell their greatest stories.

While completing his postdoctoral studies at Duke University in 2005, Neil attended a neuroscience conference in San Francisco where he decided to go for a walk and ran into a stranger that asked him, “Would you like to hear some poetry young man?”. After Neil agreed, the man said:

“They’re latent semantics embedded deep down inside these rambles; these aren't the ravings of a madman alone, the dark with candles.

These are my notes, the underground they were sent to me from the year 2012

Dusky as he said to a beat these lyrics, they were pinned in a prison cell

Caught up with a knife, sent to the compression of vacuum tubes that articulate expressions

Are readily answered with a question.

A rhythm that's progressing

It keeps the head nodding like you agreeing with the lesson

Your freedom, It's called the question - Free will. That's obsolescent.

It's a myth from long ago. It's no longer relevant to the present.

So you must obey then all your thoughts young man, you must replace them with this prism. You’re plugged into the system. You too are now in prison.

In the matrix of your mind known as walls, ancient wisdom in a system of symbols, encrypted and deeply hidden

In the depths of your unconscious as if it were forbidden from outside awareness, by the id who does its bidding”

The man introduced himself as Osiris, a poet. For several hours, Neil and Osiris shared life experiences together while Osiris recited poems at his own accord throughout the night. After departing, Neil never had the opportunity to meet Osiris again but did attempt to track him down years later with no luck.

After the introduction to Osiris, Neil made a commitment that he’d begin writing poetry and cultivate the courage to share his stories publicly. Neil learned that he could halt beer bottles from clinking, discussions happening, and have listeners lean in while telling a great story. This compelled Neil to pivot from teaching statistics at university to teaching storytelling. After teaching storytelling for many years, Neil realized that he wanted to make a bigger impact and become an entrepreneur and teach storytelling to anyone who needs it.

Today, Neil helps companies and individuals add spice to their stories by extracting the details of a story that helps listeners internalize and visualize the nutrient rich details of a story. Neil is often humbled by the fact that he was able to pivot to a psychology PhD to storyteller organically and is able to help so many through having conversations.

As the podcast progresses, Neil highlights the difference between a story and a “crappy little speech”. While telling a story, the presenter needs to invoke a visual experience for the audience and provide a mental movie. Providing description of looks, taste, and feel helps build a mental model for the audience when being told a story. Everyone has experiences and knowledge that is story worthy.

0:00 - Intro

2:52 - This episode features Neil Bearden, founder of The Story School and Plot Wolf Ltd

3:57 - Neil’s introduction to storytelling by Osiris, the poet.

12:20 - The search for Osiris after 2005

15:09 - How Neil helps companies and individuals with storytelling 18:03 - Difference between a story and a crappy little speech

23:51 - Shaking the dust off of a story and making it great

26:00 - Using previous experience from statistics to tell stories

36:36 - Advice for beginning to tell your story

41:00 - How to stay in touch with Neil Bearden

Links:

Connect with Neil Bearden on LinkedIn

Learn more about Hacker Valley Studio.

Support Hacker Valley Studio on Patreon.

Follow Hacker Valley Studio on Twitter.

Follow hosts Ron Eddings and Chris Cochran on Twitter.

Learn more about our sponsor ByteChek.

Avsnitt(390)

Confidence, Coaching, and the S-Word with Mel Reyes

Confidence, Coaching, and the S-Word with Mel Reyes

Want to stand out as a leader? According to our guest Mel Reyes, you need to dress like you mean it and speak like you’ve got nothing to prove. In this episode, Mel shares how he built billion-dollar portfolios, coached executive teams, and still shows up in a white hoodie when that feels right. With Ron, he unpacks how executive presence becomes a strategic weapon for breaking resistance, commanding attention, and making your message unforgettable. You’ll learn why generic resumes fail, how to master executive storytelling with the SPAR method, and what dropping the ego really looks like in your next leadership role.   Impactful Moments: 00:00 – Introduction 03:00 – Breaking the rules of executive delivery 07:00 – Why confidence starts in your closet 11:30 – Respecting identity in professional spaces 12:30 – Advice for breaking into cybersecurity 17:00 – Reinvention at the mid-senior level 21:00 – The SPAR framework for storytelling 30:00 – Drop the ego, find your passion   Links: Connect with our guest, Mel Reyes: https://www.linkedin.com/in/melreyes/ Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

10 Juli 32min

Purple Teaming Is the New Job Security with Maril Vernon

Purple Teaming Is the New Job Security with Maril Vernon

Cybersecurity isn’t just red or blue anymore... it’s purple, white, and deeply human. Maril Vernon, award-winning ethical hacker and Senior Solutions Architect at NetSPI, returns to the Hacker Valley Studio to discuss purple teaming as the most future-proof career path in cyber. She opens up about mentorship, burnout, compensation realities, and how we’re still failing the fundamentals. Together, Ron and Maril dig into what purple teaming really is (and isn’t), why soft skills matter more than ever, and how defenders are the frontline signal source for law enforcement. From guiding her mom into IR to co-founding Mind Over Cyber, Maril embodies what it means to show up for the cyber community and demand more from the culture itself.   Impactful Moments 00:00 - Introduction 01:01 - Maril’s role at NetSPI 03:00 - Why purple skills are future-proof 05:19 - Salary truths in purple teaming 08:30 - Know your value, negotiate wisely 13:07 - How defenders enable law enforcement 16:22 - The real meaning of purple teaming 18:39 - Common misconceptions debunked 24:45 - People are always the soft spot 26:01 - The two security stack must-haves 29:00 - Mom made it to incident response 30:48 - Maril’s mentorship philosophy 34:09 - Why you need to post anyway 36:35 - What Mind Over Cyber is really about 40:00 - CISOs are burning out silently 41:31 - Closing thoughts Links: Connect with our guest, Maril Vernon: https://www.linkedin.com/in/marilvernon   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

26 Juni 43min

The AI Gold Rush in Cybersecurity with Chris Cochran

The AI Gold Rush in Cybersecurity with Chris Cochran

The new cybersecurity pioneers aren’t chasing alerts, they’re building with AI. But what happens when tools meant to assist begin making decisions for us? And what skills do we lose when machines fill the gaps we used to grow into? In this episode, Chris Cochran, CEO and Founder of Commandant, returns to Hacker Valley Studio with an insider view on building in the AI boom. He shares why he’s betting on incident response over the “AI SOC,” what it means to use AI with integrity, and how this moment mirrors the early industrial revolutions: chaotic, risky, but ripe with once-in-a-career opportunity.   Impactful Moments: 00:00 – Introduction 02:11 – Launch of Commandant AI 03:06 – Early-stage LLM opportunities 05:26 – Built first AI co-pilot in 4 hours 06:00 – AI bot tops HackerOne leaderboard 07:44 – AI used for and against orgs 10:14 – Focus on incident response, not AI SOC 12:34 – Reducing cost of prolonged incidents 14:01 – Cybersecurity changing every 2 months 16:58 – AI causing rapid skill loss 21:59 – AI-assisted job interviews detected 24:49 – AI lacks business context for blocking 27:30 – Daily AI use pays long-term dividends Links: Connect with our guest, Chris Cochran: https://www.linkedin.com/in/chrishvm/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

19 Juni 30min

The AI That Tried to Escape with Ron Eddings

The AI That Tried to Escape with Ron Eddings

What happens when AI refuses to be replaced? This episode kicks off with a chilling real-world example of an AI threatening blackmail—and only gets more intense from there. Host Ron Eddings unpacks the terrifyingly innovative ways AI is altering the cybersecurity threat landscape. From deepfakes convincing enough to fool your own family to auto-summarizing email clients acting as unintentional insiders, the stakes have never been higher. Ron also shares insights from his brand-new book Attack Surface Management, co-authored with MJ Kaufman and published by O'Reilly, and breaks down why the simplest social engineering tactics remain the most dangerous—even in the age of advanced AI. Impactful Moments: 00:00 - Introduction 02:30 - Model Context Protocol explained 05:00 - Google's VEO-3 and fake riot videos 07:00 - Fake Facebook ads pushing malware 09:30 - Social engineering still reigns supreme 13:30 - Using AI to write malicious emails 16:30 - Calendly phishing and credential theft 19:00 - Gemini and the risk of auto-summarization 21:30 - LLM access to your private documents 22:45 - Takeaways and protecting your environment   Links: Connect with Ron on LinkedIn: https://www.linkedin.com/in/ronaldeddings/ Grab a copy of Ron’s new book, “Attack Surface Management: Strategies and Techniques for Safeguarding Your Digital Assets”: https://a.co/d/1nmPod2   Check out the full article on “The Rise of ‘Vibe Hacking’ Is the Next AI Nightmare” here: https://www.wired.com/story/youre-not-ready-for-ai-hacker-agents/ Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

12 Juni 23min

Zero Trust Isn’t a Tool — It’s Everything with George Finney

Zero Trust Isn’t a Tool — It’s Everything with George Finney

What if Zero Trust isn’t a framework, but the only viable cybersecurity strategy—more about people than products? In this episode, George Finney, CISO at the University of Texas System and author of Project Zero Trust, reveals the human-first truth behind the Zero Trust movement, and why it’s not something you buy but something you build. George shares stories from hacking a college database to launching a deepfake of himself trained on his own books, all while breaking down how AI and creativity are reshaping security leadership.     Impactful Moments: 00:00 - Introduction 01:16 - Cyber Hall of Fame recognition 07:00 - Hacked his college to solve mail 09:00 - Took startup job without paycheck 14:14 - Zero Trust is a strategy, not tool 17:00 - Tailoring security like a custom suit 23:29 - AI strategy through Zero Trust lens 29:30 - Built a Zero Trust voice clone hotline 36:00 - You don’t need to be a CISO 38:30 - Why weirdos make cybersecurity stronger Links: Connect with our guest, George Finney: https://www.linkedin.com/in/georgefinney/ Check out George’s books on Amazon: https://www.amazon.com/stores/author/B01MT0C6X3   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

5 Juni 40min

Your Two-Year Edge Starts Now with Marco Figueroa

Your Two-Year Edge Starts Now with Marco Figueroa

You won’t be replaced by AI—you’ll be replaced by someone using it better. Returning guest Marco Figueroa is back with a frontline report on the AI agent boom. This isn’t a prediction—it’s a tactical update from someone tracking every release, every benchmark battle, and every edge worth chasing. In this episode, Ron is joined by Marco as he breaks down the rapid evolution of AI agents—from Claude Code to Codex to Google Flow. He explains why general-purpose models are leveling off, how specialized tools are reshaping the landscape, and why creativity is now your most valuable edge. Whether you're in code, ops, or content, your two-year advantage starts right here.   Impactful Moments 00:00 - Introduction 01:08 - AI agents are no longer hype 03:45 - Major LLM releases and what's next 05:32 - The Grok delay and pricing drama 07:30 - Why general models are losing steam 10:50 - Benchmark manipulation and model specialization 14:15 - The future belongs to creatives 22:05 - The next AI drops to watch   Links: Connect with our guest, Marco Figueroa: https://www.linkedin.com/in/marco-figueroa-re/   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

29 Maj 36min

Badge Cloning, Alarm Triggers & Getting Hired to Hack with Greg Hatcher & John Stigerwalt

Badge Cloning, Alarm Triggers & Getting Hired to Hack with Greg Hatcher & John Stigerwalt

Most people think red teaming is digital—until someone bypasses your locks, plants a Raspberry Pi in your server room, and walks out with your data. That’s not sci-fi. That’s White Knight Labs. In this episode, Ron talks with Greg Hatcher and John Stigerwalt, co-founders of White Knight Labs, a boutique offensive security firm built on real-world action. They share high-stakes red team operations—like triggering alarms and dodging police during a break-in—and explain why most companies are wide open to physical and insider threats. This isn’t a theory. It’s what’s happening right now, and it’s being executed with precision and purpose.   Impactful Moments 00:00 - Introduction 02:13 - Origin story of White Knight Labs 08:56 - Why physical red teaming is broken 12:20 - Breaking into a lottery facility 16:00 - Hiding from police mid-engagement 22:30 - Getting hired to breach from inside 25:45 - Hijacking code from offshore devs 33:29 - Real difference: red team vs pen test 35:00 - Get in touch with WKL   Links Connect with our guests! Greg Hatcher: https://www.linkedin.com/in/gregoryhatcher2/ John Stigerwalt: https://www.linkedin.com/in/john-stigerwalt-90a9b4110/ Learn more about White Knight Labs: https://www.whiteknightlabs.com   Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

22 Maj 37min

Building Cyber Resilience Through Culture with David Shipley

Building Cyber Resilience Through Culture with David Shipley

What if fixing cybersecurity wasn’t about more tools, but about unlocking human potential?  In this episode, Ron Eddings welcomes back David Shipley, CEO and Field CSO of Beauceron Security, for a conversation on the real force behind security resilience: people. Together they expose the failure of "reactive" cybersecurity strategies, drawing parallels with preventative healthcare — and explain why culture, psychological safety, and behavior change are the true secret weapons.  Impactful Moments: 00:00 - Introduction 01:36 - The true meaning of "people in cyber" 03:13 - Cybersecurity’s flawed healthcare analogy 07:31 - Nutrition for cyber: proactive strategies 10:00 - MSPs: why selling tools isn’t enough 16:22 - Measuring culture, not just clicks 19:12 - Why people really click phishing emails 23:59 - Building psychological safety in security 30:30 - Celebrating human wins in security 34:00 - The future: empathy, transparency, trust Links: Connect with our guest, David Shipley: https://www.linkedin.com/in/dbshipley/ Learn more about Beauceron Security here: https:///www.beauceronsecurity.com/partner Check out our upcoming events: https://www.hackervalley.com/livestreams Join our creative mastermind and stand out as a cybersecurity professional: https://www.patreon.com/hackervalleystudio Love Hacker Valley Studio? Pick up some swag: https://store.hackervalley.com Continue the conversation by joining our Discord: https://hackervalley.com/discord Become a sponsor of the show to amplify your brand: https://hackervalley.com/work-with-us/

15 Maj 44min

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