Episode 75 - Things MTB Brands Waste Money On

Episode 75 - Things MTB Brands Waste Money On

Have you ever looked at a bike and thought, ''What the hell were they thinking?'' Because we have, and not just about bikes. From 80lbs of cardboard packaging to pricey video shoots to the costs of running a factory World Cup team, brands can sometimes seem like they're burning money and getting a questionable return on their investment.

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