Episode 17: Marketing Challenges

Episode 17: Marketing Challenges

Today we're wrapping up the season with Christopher Hawkins! This episode is all about marketing. We talk about promoting individual podcast episodes, building an email list, and other marketing challenges that all of us face. You'll learn why 60 subscribers is better than zero, and why no product (even the most glorious one) will ever "sell itself." This episode is a huge reminder that everything requires marketing!

Show Notes

Avsnitt(366)

BDTP. Pricing and Packaging for SaaS with Dan Balcauski

BDTP. Pricing and Packaging for SaaS with Dan Balcauski

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Dan Balcauski, founder and chief pricing officer at Product Tranquility. You'll learn what department should own the ...

22 Mars 202444min

Episode 280: User Interviewing Techniques with Steve Portigal

Episode 280: User Interviewing Techniques with Steve Portigal

Ready to learn tricks of the trade from professional user researchers? Our guest today is Steve Portigal, user research consultant and author of Interviewing Users. You’ll learn how to prepare for a u...

8 Mars 202450min

BDTP. Running a Portfolio of Products with Tim Schumacher

BDTP. Running a Portfolio of Products with Tim Schumacher

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Tim Schumacher, co-founder and CEO of saas.group. You'll learn how they developed their acquisition model, the import...

23 Feb 202434min

Episode 279: Managing Personal Knowledge with Jorge Arango

Episode 279: Managing Personal Knowledge with Jorge Arango

What are the three principles of taking and managing notes? Our guest today is Jorge Arango, an information architect, author, and educator. You’ll learn about the evolution of knowledge management to...

9 Feb 202434min

BDTP. QA in Email Marketing with Michael Wilding

BDTP. QA in Email Marketing with Michael Wilding

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Michael Wilding, a marketing automation architect. You'll learn how QA is done in larger organizations, why creating ...

26 Jan 202425min

Episode 278: Product Management with Benjamin Humphrey

Episode 278: Product Management with Benjamin Humphrey

What does successful product management look like for a bigger team? Our guest today is Benjamin Humphrey, co-founder and CEO of Dovetail. You’ll learn why designers hold more product management power...

12 Jan 202446min

BDTP. Proven Ideas for A/B Testing with Sahil Patel

BDTP. Proven Ideas for A/B Testing with Sahil Patel

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Sahil Patel, CEO of Spiralyze. You'll learn why you should get inspiration from the tests run by other companies, how...

22 Dec 202331min

Episode 277: Designing for Technical Domains with Ridhima Gupta

Episode 277: Designing for Technical Domains with Ridhima Gupta

How can designers gain domain knowledge while working on a highly technical product? Our guest today is Ridhima Gupta, lead product designer at Databricks. You’ll learn how to work with deeply technic...

8 Dec 202338min

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