128: The Godfather of Blogging Shares How to Create Content People Love - Darren Rowse of Problogger

128: The Godfather of Blogging Shares How to Create Content People Love - Darren Rowse of Problogger

The internet marketing scene is not exactly known for being grounded and humble. It's often as bombastic and self-inflated as a hip-hop rap battle. That’s why it comes as such a surprise to find that Darren Rowse, one of the world’s most successful bloggers, is so … normal. His down-to-earth nature is only the first thing that will surprise you. The second is where he's from—Rowse isn’t from Silicon Valley, or even the United States as many assume. Rather, he hails from from Melbourne in Australia’s southeastern corner. Rowse currently has two active blogs. ProBlogger needs little introduction, as it’s been the internet’s go-to place for everything blog-related for more than a decade now. And his second blog, Digital Photography School, has long been a content darling of photographers worldwide. Both of these blogs boast readerships so large, they put national media outlets to shame. In the words of Ron Burgundy, he’s kind of a big deal. Before every second person decided to set up a space to blog about their special interests, however mundane, there was Darren Rowse. He planted his flag deep into blogging soil before any of us knew it was a thing, and has since grown to become one of the world's leading authorities on blogging. As one of the world’s premiere bloggers, he’s breathing the rarefied air that comes with 5 million-plus monthly readers. In this week's episode you will learn: The secrets behind effective content marketing and how it can improve your business How to understand who your reader is and what kind of content they're looking for Why you need to network and the best way to do it What the best practices for SEO are The key to growing a business beyond yourself & much more!

Avsnitt(601)

551: From $0 to $30M in 3 Years Selling Fashion | Aimee Smale [VIDEO]

551: From $0 to $30M in 3 Years Selling Fashion | Aimee Smale [VIDEO]

✅ Want all-access to step-by-step training from 7, 8 & 9-figure founders? Start your Foundr+ $1 trial today → http://www.foundr.com/startdollartrial ✅ Prefer 1-on-1 mentorship to launch or scale your ...

14 Feb 20251h 4min

550: He Went From $0 to $50M Selling THIS Product | Mike Smith [VIDEO]

550: He Went From $0 to $50M Selling THIS Product | Mike Smith [VIDEO]

In this episode, Mike Smith, founder of Zero Co, shares how a backpacking trip around the world turned into a mission to solve the plastic waste crisis. Mike walks us through the early days of bootstr...

7 Feb 20251h 6min

549: How Popflex Became Taylor Swift's Favourite Clothing Brand | Cassey Ho [VIDEO]

549: How Popflex Became Taylor Swift's Favourite Clothing Brand | Cassey Ho [VIDEO]

In this episode, Cassey Ho, founder of POPFLEX and Blogilates, shares her journey from rock bottom to building two eight-figure brands. Discover how Cassey combined her passion for fitness and design ...

31 Jan 202557min

548: He Made $20M in a Year Selling Supplements | Caleb Marshall [VIDEO]

548: He Made $20M in a Year Selling Supplements | Caleb Marshall [VIDEO]

In this episode, Caleb Marshall, founder of Tropeaka, opens up about his journey from battling chronic fatigue to building a global health brand. After discovering the life-changing benefits of qualit...

24 Jan 202554min

547: In Retrospect - Building a $200M Selling Swimwear | Erin Deering

547: In Retrospect - Building a $200M Selling Swimwear | Erin Deering

In 2014, Erin Deering gifted Triangl swimwear to relatively unknown legacy celebrities Hailey Bieber (Baldwin) and Bella Hadid. Their friend, Kendall Jenner, loved the products and reached out to Erin...

17 Jan 202548min

546: In Retrospect - Building BigCommerce: Mitch Harper’s Guide to Scaling a SaaS Empire

546: In Retrospect - Building BigCommerce: Mitch Harper’s Guide to Scaling a SaaS Empire

We're diving back into another episode from the Foundr Archives to revisit my interview with Mitch Harper, founder of BigCommerce - as well as a long-time mentor and coach of mine who has been driving...

10 Jan 202553min

545: In Retrospect - How Kendra Scott turned $500 Into a $1 BILLION Jewellery Empire

545: In Retrospect - How Kendra Scott turned $500 Into a $1 BILLION Jewellery Empire

Kendra Scott started her self-titled billion-dollar jewelry business out of failure. Her first business failed after 5 years, and she started selling handmade jewelry door-to-door as a side hustle. No...

3 Jan 202539min

544: Foundr’s BEST of 2024: Hear From The World's Greatest Entrepreneurs [VIDEO]

544: Foundr’s BEST of 2024: Hear From The World's Greatest Entrepreneurs [VIDEO]

In 2024, we had our most raw, insightful and relevant conversations with founders to date. To cap off the year, we've compiled their most impactful lessons, stories, and business advice into a final e...

27 Dec 202450min

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