111: Why You Should Never Give up on Your Dreams as an Entrepreneur with Eugene Woo of Venngage

111: Why You Should Never Give up on Your Dreams as an Entrepreneur with Eugene Woo of Venngage

For most entrepreneurs, the real test isn't whether or not you can grow a successful business, but how well you can bounce back from failure. For some, this will prove to be too much and they'll hang up the gloves and never try again. For the true entrepreneurs, though, they'll find a way to jump back into the ring no matter what. That is exactly what Eugene Woo, co-founder of Venngage, did. “I had like a taste of failure, but I still went ahead anyway and did it again,” Woo says. After his first startup went under, Woo found himself back in the corporate world feeling like a failure. Despite it all though, he dusted himself off, took it all as a learning experience and refused to give up. Armed with nothing but a nagging idea about helping job applicants by turning their resumes into beautiful infographics, Woo went ahead and pitched his idea at Startup Weekend in Toronto and, to his surprise, he won. One thing led to another and he found himself quitting his job once again to work on his startup full time. The startup known as Visiualize.me blew up, getting featured in places like Mashable and Tech Crunch and gaining more than 200,000 signups before the product was even properly released. But, once again, it was anything but smooth sailing for Woo. “I made a lot of the classic mistakes. One of the main ones was I started a company with people I didn’t know very well.” Within a few months, founders started leaving the company, with one even refusing to turn up to an interview with Y Combinator and leaving shortly after. Stung by failure again, Woo didn't know what to do and ended up selling his company. Despite it all, he knew he had a good idea on his hands. He charged right back into the startup world, this time with Venngage, a tool that allows you to easily make your own infographics, and armed with lessons he learned from his previous failures, he was determined to make Venngage a success. Today, Venngage has tripled in size with over a thousand new leads to their site every day, and over half a million users per month. We talk with Woo about the invaluable lessons he learned on his journey to success and ask him to share his best advice on how entrepreneurs can overcome their fear of failure, and the best marketing tactics to quickly grow your startup. In this episode you will learn: How to know when to give up or keep on going with your startup Why so many startups are doing content marketing wrong The secret to getting your company to start ranking high in SEO as soon as possible How and why you should do blogger outreach What the most important metrics are for growing your brand's exposure and visibility & much more!

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523: How Wellhub is Changing the Game in Corporate Wellness | Cesar Carvalho

523: How Wellhub is Changing the Game in Corporate Wellness | Cesar Carvalho

In this episode, Cesar Carvalho, founder and CEO of Wellhub (formerly, Gympass), a corporate wellness platform that connects companies and their employees to top partners in fitness, nutrition, sleep, and mindfulness. Cesar shares his journey from consulting at McKinsey to founding a global corporate wellness platform. Cesar discusses the personal struggles that led him to prioritize well-being and the pivotal moment when he decided to create Wellhub. He reveals the challenges of building the business, including his decision to drop out of his MBA program to focus on the startup. Cesar also talks about the innovative strategies that helped Wellhub secure its first major client and scale to 15,000 corporate clients across 11 countries. In this episode, you'll learn: Leveraging personal challenges to fuel entrepreneurial success The importance of employee well-being and its impact on productivity Innovative strategies for securing major clients Building a scalable business model in a new market Practical advice for entrepreneurs on resilience and perseverance Creating a brand that resonates emotionally with customers And many more valuable entrepreneurial insights... Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

2 Aug 202445min

522: He Made $40M in 2 Years Selling Mouth Tape | Alex Neist [VIDEO]

522: He Made $40M in 2 Years Selling Mouth Tape | Alex Neist [VIDEO]

Alex Neist is the founder of Hostage Tape, a revolutionary product designed to improve sleep quality by promoting nasal breathing. A serial entrepreneur with a background in sports video analytics, Alex's journey includes overcoming personal and professional challenges to create a life-changing product. In this interview, Alex shares his compelling journey from the depths of personal and professional struggles to creating a product that has revolutionized sleep health. Alex opens up about his darkest moments, including the impact of his divorce and poor sleep on his life. He recounts the transformative experience of discovering nasal breathing through James Nestor's book "Breath," which led to the inception of Hostage Tape. Alex describes the early challenges of developing the product, the innovative marketing strategies that set Hostage Tape apart, and the crucial partnerships that helped propel the brand to success. He also shares an emotional story about how Hostage Tape played a key role in reconnecting with his wife and improving their relationship. In this episode, you'll learn: How to leverage personal challenges to fuel entrepreneurial success The science behind nasal breathing and its practical benefits Innovative marketing strategies that create a lasting impression Building strong influencer partnerships to enhance brand visibility Tactics for creating an emotionally resonant brand Practical steps for overcoming business setbacks and scaling growth And many more valuable entrepreneurial insights... Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

26 Juli 202453min

521: They Made $20M selling Perfume | Raquel & Adam Bouris [VIDEO]

521: They Made $20M selling Perfume | Raquel & Adam Bouris [VIDEO]

Raquel and Adam Bouris are the co-founders of Who Is Elijah, an independently owned fragrance house known for its unique scents and innovative marketing strategies. Starting from humble beginnings, they have built a successful business that has made a significant impact in the fragrance industry. In this interview, you’ll learn: How a chance encounter at Coachella inspired a $20M Perfume Brand Breaking into the fragrance industry - from their garage Overcoming significant challenges and setbacks Innovative marketing and influencer partnerships Importance of customer feedback and product development Their marketing strategies and the role of social media Advice and motivational insights for aspiring entrepreneurs And many more valuable entrepreneurial insights... Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

19 Juli 20241h 15min

520: How An Elite Footballer Built A Billion Dollar Sneaker Brand | Tim Brown [VIDEO]

520: How An Elite Footballer Built A Billion Dollar Sneaker Brand | Tim Brown [VIDEO]

DTC brands have had it hard. But AllBirds co-founder Tim Brown doesn’t care. For him, his business isn’t about labels, trends, or headlines—it’s about striving toward a mission that took seven years to develop. In this episode, Nathan Chan chats to Brown about what gave him the confidence to take on the uber-competitive shoe industry and how the brand plans to bounce back after a challenging year. In this interview, you’ll learn:  How Brown’s sporting career helped him bring AllBirds to life The slow seven years burn of AllBirds as a side hustle  How doubt can be an advantage in business  Why Kiwi culture keeps Brown grounded The benefits of criticism  Tackling the competitive shoewear industry  Why celebrating the little wins leads to long-term success  How Brown’s reacted to recent setbacks at AllBirds  Why “DTC” doesn’t matter  The best parts of entrepreneurship  Why founders need to refresh their vision over time  And much more founder and brand advice…  Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

12 Juli 202451min

519: In Retrospect - Tony Robbins

519: In Retrospect - Tony Robbins

Today, we're going deep into the Foundr Podcast archive to bring back possibly one of my most memorable interviews with Tony Robbins, featured way back in episode 60 of the Foundr Podcast. Tony Robbins talks fast. Conversing with him is like riding Space Mountain: You get in, you hang on, and before you know it, it’s over and you’re left feeling bewildered, slightly euphoric, and wanting to smooth your hair. Robbins has become a household name as the man who popularized life coaching. Imagine your client list including Oprah, Princess Diana, and Bill Clinton—all before you hit your mid- 30s. He’s spoken to more than 50 million people in 100 countries. To call Tony Robbins just a self-help guru would be like calling Muhammad Ali just a boxer. It doesn’t quite cut it. He is a force of nature, an industry, and a global brand. His advice is still sought by the likes of professional athletes, CEOs, movie stars, rappers and world leaders. When Foundr interrupted Robbins’ schedule for an interview, he was 40 miles from the Arctic Circle, racing Lamborghinis across a frozen ice lake. As you do. “I was eaten up by my crazy schedule, going to 15 countries a year, so I decided, ‘I’m going to find a little time to play,’ and this was on my list. So it’s nice to be able to experience it.” It’s a fitting vacation. Robbins is best known for his high-intensity seminars. To say he’s bursting with enthusiasm is an understatement. It seems as though he’s sitting atop an erupting volcano of energy and optimism. His voice is booming, with its trademark rasp. He makes each point with the force of an artillery bombardment. In this interview you will learn: How to deduce your market to the metrics that matter The steps you need to take in order to be financially free Turning past pain into pure motivation and a hunger for success Tony's ethos in living for impact, and how the money will follow How to serve your client in the best possible way & more more! Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

5 Juli 202441min

518: The Craziest Stories

518: The Craziest Stories

I love a crazy story, and if you’re building a business, these stories will happen all the time. I’ve had a few myself, and it always makes me feel better when I hear from fellow founders who go through a wild experience and end up learning something. That’s why before we record every episode of the podcast, I always ask our guests to share crazy stories from their journeys.  Today, you’re going to hear some of those stories.  In this episode, you’ll learn from:  Guy Kawasaki, chief evangelist at Canva  Daniel Winer, CEO and co-founder of Hexclad Holly Thaggard, founder of Supergoop! Suneera Madhani, founder and CEO of Stax Payments Michelle Zatlyn, co-founder, president, and COO of Cloudflare  Jessica Rolph, co-founder of Lovevery and Happy Family Organics  Cody Ko and Noel Miller, founders of TMG Studios Alight, it’s time to get crazy… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

28 Juni 202429min

517: We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd

517: We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd

Ava Chandler-Matthews and Bec Jefferd spent their entire careers building an unfair advantage before starting Ultra Violette. The former product development colleagues at Mecca spent two and a half years creating their “skinscreen” formula before launching. In 2019, when they launched, the market was ready. In the first six months, they sold 40,000 units and disrupted the medicinal sunscreen category with their sexy and fun branding. Ultra Violette now sells its skincare-infused SPF products in 28 countries, and it recently raised $15M. In this episode, Nathan Chan chats with Chandler-Matthews and Jefferd about developing a regulated beauty product, standout branding advice, and knowing what good looks like. In this episode, you’ll learn: Why they spent two and a half years in the ideation phase How they accidentally overordered their first product batch The origins of their fictional marketing character “Vi” The marketing challenges around a regulated product Why having a global mindset is critical for beauty brands The pros and cons of owning your formula What you need to pitch mass retailers like Sephora or Mecca How to test formulations with real people Product development and formulation timing tips And much more beauty brand advice… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

21 Juni 20241h 21min

516: Why You Shouldn’t Pay Influencers in 2024 | Gretta van Riel

516: Why You Shouldn’t Pay Influencers in 2024 | Gretta van Riel

Listener favorite Gretta van Riel returns to the podcast to share the influencer strategies that helped her scale three million-dollar ecommerce brands. Van Riel chats with Nathan Chan about her early days with SkinnyMeTea and ecommerce milestones, including being featured on Oprah’s “Favorite Things” and winning Shopify’s “Build a Business” contest. Then, she reveals the strategies behind her influencer marketing agency, Hey Influencers, and offers practical advice for early-stage founders on using influencer marketing to scale effectively on a lean budget. In this episode, you’ll learn: What happened during the first 60 days of SkinnyMeTea To conduct a product-for-post campaign How to negotiate with influencers The tiered micro influencer approach To track conversions through personalized codes and cost-per-click How to do a return for gifting through Instagram Stories Van Riel’s definition of creator vs. influencer Why working with an influencer co-founder is the fastest way to grow The “3 Rs” of finding quality influencers Why Twitch is an influencer gold mine The importance of direct-to-camera selling Why post-purchase surveys help track influencer impact And more influencer marketing tips… Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders. If you loved this conversation and learned something new, rate and review this episode. Stay in touch with us, follow foundr on your favorite platform: Foundr.com Instagram YouTube Facebook X LinkedIn Magazine

14 Juni 202432min

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