28: The Future of Content Marketing with Chris Brogan

28: The Future of Content Marketing with Chris Brogan

“What's the relationship-minded way that we can make cool stuff happen on the web?” “How do we use all these digital tools to be human at a distance?” “How do we make people feel like they're cared for and treated well, and how does that translate into revenue for companies?” Chris Brogan has big questions. He also has answers for those questions – answers that inform his own business endeavors and the efforts of companies that he has consulted for. This isn't middle-tier dabbling. Brogan has worked with big names like Disney, Motorola, Coke, Pepsico, Microsoft, and Google. Yeah, he's a big deal. But Brogan’s company, Human Business Works, doesn't just serve corporate juggernauts. It also helps small businesses and solo entrepreneurs act on a community-centered approach to boost business. His company offers publications, online courses, and in-person training. He doesn't just have answers. He has proven solutions that could work for you. That's what has propelled Brogan to the top of the online blogging and entrepreneurial space. Besides working as CEO and president of Human Businesses Works, he publishes Owner magazine and delivers anticipated keynote speeches at conferences worldwide. With a massive following, Brogan has earned the respect and admiration of entrepreneurs everywhere. In this interview you will learn: - Content marketing and the future of blogging - What it really means to develop deep relationships with your customers and how? - What influences Chris's business decisions - Community building 101 - How Chris has become an extremely influential marketer, blogger & entrepreneur online I Need Your Help! If you haven’t already, I would love if you could be awesome and take a minute to leave a quick rating and review of the podcast on iTunes by clicking on the link below. It’s the most amazing way to help the show grow and reach more people! Leave a review for the Foundr Podcast!

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494: Tales from a Crazy Decade on the Internet with Cody Ko and Noel Miller

494: Tales from a Crazy Decade on the Internet with Cody Ko and Noel Miller

How did two former co-workers turned content creators find themselves partying at Elon Musk’s house? Listen to find out. ​​ Cody Ko and Noel Miller are the creators of the Tiny Meat Gang Podcast as w...

19 Jan 202455min

493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon

493: Media Buying Is Like Dating with Phoenix Ha of Ad Beacon

Phoenix Ha says media buying is like dating because there’s so much noise. So, how can you create an ad that makes the audience feel like they’ve found the one? Get ready for a media buying crash cour...

12 Jan 202444min

492: How Branding Reduces Acquisition Costs with Richard Li of July

492: How Branding Reduces Acquisition Costs with Richard Li of July

We last chatted with Richard Li, the founder of the luggage brand July, right before the pandemic changed travel forever. In Li’s return to the podcast, we’ll hear how he survived the past three years...

5 Jan 202430min

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

491: Build Better Ads Using AI with Nick Schakelford of Structured Social

Listener favorite Nick Shackelford returns to the podcast to share the current state of paid ads and how to incorporate AI in building them. Shackelford is the co-founder and managing partner at Struc...

22 Dec 202344min

490: Why Trinny Woodall Still Replies to DMs

490: Why Trinny Woodall Still Replies to DMs

Trinny Woodall returns to the podcast for a deep dive into AI and how she’s evolving Trinny London in a changing DTC landscape. Woodall is confident, direct, ambitious, and fabulous before fabulous wa...

15 Dec 202356min

489: Creating Humanized Automations Using AI with Nat Choprasert of Future AI Lab

489: Creating Humanized Automations Using AI with Nat Choprasert of Future AI Lab

Nat Choprasert, founder of Brand Nat and Future AI Lab, is an AI and automation specialist for businesses on a mission to demystify AI. After starting and exiting her successful ecommerce tea business...

8 Dec 202352min

488: Crafting Virality on TikTok with Talia Datt of The Social CliQ

488: Crafting Virality on TikTok with Talia Datt of The Social CliQ

Talia Datt returns to the podcast to share how her agency uses AI to produce viral content on TikTok. Talia Datt is the CEO and founder of The Social CliQ, a full-service digital marketing agency with...

1 Dec 202339min

487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care

487: Why Ambassadors are Better Than Ads with Brittany Stewart of BURST Oral Care

Brittany Stewart returns to the podcast to share how she’s building one of the fastest-growing ecommerce businesses in the United States using a stalwart ambassador program. Stewart co-founded BURST O...

24 Nov 202337min

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