Ep 50 Delete that Account! (with Nandini Jammi)

Ep 50 Delete that Account! (with Nandini Jammi)

Nandini has a background in marketing and journalism and has been responsible for growth and community at companies including Kayako and ProdPad. She was named by Business Insider as one of 23 industry leaders “fixing” digital advertising and a Digiday Changemaker in 2017. At BoS USA Online 2020, Nandini discussed some of the potential dangers organisations face in a world where news travels fast online. She shares some insider insight into why HotJar publicly dropped the Trump campaign and GOP’s account in August 2020 and she also explores the role of acceptable use policies and the steps you can take to ensure your companies values stand the test of time. For more great talks, visit businessofsoftware.org/videos.

Avsnitt(158)

Ep 91 How To Grow and Scale A Culture with Limited Funds (with Alicia Navarro)

Ep 91 How To Grow and Scale A Culture with Limited Funds (with Alicia Navarro)

Scaling is a challenge which presents itself to any company starting out. Further to this, cash flow is the single greatest reason companies fail in the beginning. So how do you scale, whilst remaining respectful of your budget?

16 Nov 202150min

Ep 90 Life's too short for bad software (with Leon Barnard)

Ep 90 Life's too short for bad software (with Leon Barnard)

Mark Littlewood spent some time with Leon Barnard, Balsamiq's education team lead, to discuss how Balsamiq's approach to marketing was conceived, why the focus of all their efforts has always been to support the growth and development of product design as a discipline.

9 Nov 202155min

Ep 89 Making Social Media Work in B2B (with Laura Fitton)

Ep 89 Making Social Media Work in B2B (with Laura Fitton)

Once upon a time dubbed a “Queen” of Twitter, Laura “@Pistachio” Fitton co-authored Twitter for Dummies and founded oneforty.com (acquired by HubSpot) in 2009 when she recognised that software built on Twitter’s API was going to change the world.

2 Nov 202139min

Ep 88 Talk Sh*t, delegate & know what you want (with Michael Lopp)

Ep 88 Talk Sh*t, delegate & know what you want (with Michael Lopp)

In this talk, Michael will explore the soft skills necessary for building a product in a company full of bright people who all think they are right.

19 Okt 202151min

Ep 87 A Practioners Guide to Ecosystem Development (with Mike Milinkovich)

Ep 87 A Practioners Guide to Ecosystem Development (with Mike Milinkovich)

Software Ecosystems is a continuously evolving ideology in the field of software engineering. Mike Milinkovich’s talk at BoS Conf USA 2008 looks at providing you with a practitioner’s guide to ecosystem development.

12 Okt 202157min

Ep86 Founders at Work (with Jessica Livingston)

Ep86 Founders at Work (with Jessica Livingston)

In this talk Jessica Livingston - author of Founders at work - talks about the many lessons she learned from her interviews with the likes of Paul Graham, Steve Wozniak, Mitch Kapor and Joel Spolsky to name but a few.

5 Okt 202143min

Ep 85 Evolution and Challenge in Business Intelligence (with Charles Caldwell)

Ep 85 Evolution and Challenge in Business Intelligence (with Charles Caldwell)

Fascinating and wide-ranging conversation with Charles Caldwell, VP of Product, Logi Analytics

21 Sep 20211h 5min

Ep 84 Predicting Your Company’s Success (with Matt Wensing)

Ep 84 Predicting Your Company’s Success (with Matt Wensing)

Drawing on his research, his experience, and physics Matt explains strategies and techniques CEOs can employ to spot patterns and trends in order to reduce uncertainty and get better at predicting strategic outcomes.

14 Sep 202155min

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