139 - How to start your own design agency — with Dan Mall

139 - How to start your own design agency — with Dan Mall

When you think of a design agency you might imagine a large, bustling office, with an open floor plan, teaming with creative people. And most of the time, reality would meet your expectations. But not all of the time. Because that's not what Philadelphia based agency, Superfriendly, is. It’s not even close. Superfriendly is a distributed design collaborative. Which means their team members reside all over the world. Like specialized creative agents, they are tapped to collaborate on projects that maximize both their skill and their personal experience. Our guest in this episode—Dan Mall—is the founder and sole employee of Superfriendly. Dan shares how and why he structured his agency the way he did and why having the right people in the room is how you win. You will also hear how Dan reverse engineered his entire career. From entry level designer to agency strategist and the double-edged sword of youthful arrogance. But the most compelling part of this conversation is how Dan and Chris discuss pricing. You’re probably familiar with the various pricing models. Like hourly, value-based, cost plus, etc. But have you ever thought about the ethics involved in each? Some may think value-based pricing is unethical. Others might argue that charging hourly is. Who’s right? And what’s the most important part of the equation? We’ll let you decide, but we suggest you listen to this episode first. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Avsnitt(437)

053 - Character Driven Animation — with Lilian Darmono (Pt. 1)

053 - Character Driven Animation — with Lilian Darmono (Pt. 1)

Lilian Darmono is a Creative and Art Director specialising in character-driven animated and illustrative pieces. Her expertise is helping clients communicate their brand message, through a diverse ran...

14 Aug 20181h 5min

052 - Gender in the Design Industry — with Diane Gibbs (Pt. 2)

052 - Gender in the Design Industry — with Diane Gibbs (Pt. 2)

Recently, Chris went looking for some answers regarding gender inequality issues in design and opened himself up to the internet community. Needless to say, it went about as well as can be expected on...

10 Maj 20181h 36min

051 - Gender and the Design Industry — with Diane Gibbs (Pt. 1)

051 - Gender and the Design Industry — with Diane Gibbs (Pt. 1)

Recently, Chris went looking for some answers regarding gender inequality issues in design and opened himself up to the internet community. Needless to say, it went about as well as can be expected on...

30 Apr 20181h 2min

050 - Walking Your Own Creative Path — with Handel Eugene

050 - Walking Your Own Creative Path — with Handel Eugene

Being the child of an immigrant makes the creative path a difficult one. A lot of sacrifices have been made, and, often times, families don't want to accept any career path outside of the Doctor/Lawye...

12 Apr 20181h 29min

049 - Creative Strategy — with Douglas Davis

049 - Creative Strategy — with Douglas Davis

Douglas Davis was the kid who was drawing when the teacher was lecturing, creating when others were just coasting. With the help of a nurturing mother, and a lot of talent and hustle, Douglas worked h...

8 Mars 20181h 25min

048 - Content Marketing Consultant — with Ryan Robinson

048 - Content Marketing Consultant — with Ryan Robinson

How do more people find you? How do you get more clients? They make business possible, so we all want more of them, right? But clients tend to go with who they know. So, how do you get clients to know...

29 Jan 20181h 8min

047 - The Importance of a Name — with Eli Altman

047 - The Importance of a Name — with Eli Altman

The first time you meet someone, there are several things you judge them on. When you come into contact with a company or a product, though, their name is, almost universally, the first thing you judg...

21 Dec 20171h 56min

046 - Logo Inspirations — with Jonathan Rudolph

046 - Logo Inspirations — with Jonathan Rudolph

Jonathan Rudolph had been working as a graphic design for years, in different countries, when he decided to use his Instagram account as a public database for some of the work that inspired him the mo...

8 Dec 201759min

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