222 - The art of PR — with Lucy Werner

222 - The art of PR — with Lucy Werner

Lucy Werner wears many hats: public relations (PR) expert, business owner, author, coach, and mother. She is the founder of The Wern, a PR agency and design shop for startups, entrepreneurs, and independent brands. In her own words, she is a "nobody that helps people become somebody." This podcast episode is all about PR: what it is, what it isn't, and how to successfully use PR for your business (and yourself). Lucy shares her approach for creating meaningful PR and offers actionable tips for presenting yourself. Like what makes for a great headshot, how to write a concise bio, and why you should think of yourself as a magazine. If you're considering hiring a PR agency or looking for meaningful ways to break into publications and trades, then listen to what Lucy Werner has to say. Learn more about your ad choices. Visit podcastchoices.com/adchoices Learn more about your ad choices. Visit megaphone.fm/adchoices

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Avsnitt(437)

176 - Should You Follow Passion or Profit? (Pt. 1 of 3) — with Chris Do

176 - Should You Follow Passion or Profit? (Pt. 1 of 3) — with Chris Do

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175 - NFTs For Newbies — with Rich Cardona

175 - NFTs For Newbies — with Rich Cardona

Rich Cardona is a retired Marine, podcaster, and NFT enthusiast. In fact, his podcast NFTs for Newbies, is one of the most popular shows on the subject. In this fun and informative conversation Rich t...

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174 - How to Think On Your Feet — with Erin Diehl

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Have you ever tried improv? Neither had Chris, until he met Erin Diehl. Erin is a former experential marketer and veteran improviser that conducts workshops leveraging improv techniques to improve emp...

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173 - How to Stay Curious — with Aaron Duffy

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Aaron Duffy is the Executive Creative Director and co-founder of boutique creative agency, Special Guest. He also works as a director with acclaimed production company, 1st Avenue Machine. In this ins...

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172 - Why you dread doing the work — with Nick Harauz

172 - Why you dread doing the work — with Nick Harauz

Nick Harauz is a content creator, video editing expert, and student of the creative process. He's also a certified Adobe, Apple, and Avid trainer and founder of Creative 111; a company that specialize...

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171 - Own who you are — with Carlos Segura

171 - Own who you are — with Carlos Segura

Carlos Segura is the founder of award-winning design firm, Segura Inc. He also founded digital type foundry T26, whose fonts you can find everywhere. Over the last 30 plus years, Carlos has built (and...

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170 - Into the Creative Unknown — with Tuna Bora

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Tuna Bora is an acclaimed Turkish visual artist whose clients include Google, Nike, Netflix, and Coca Cola. She’s won awards for her unique design work on several VR and AR projects and continue to ex...

5 Jan 20221h 9min

169 - Start before you’re ready — with Hoodzpah

169 - Start before you’re ready — with Hoodzpah

You might better know Jen and Amy Hood by their clever business name: Hoodzpah. The California-born, Kentucky-raised twin sisters co-founded their brand identity and type design studio because they ha...

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