DDB's Keith Reinhard: 'Betty Crocker was my first pin-up girl'
Ad Age Insider17 Maj 2019

DDB's Keith Reinhard: 'Betty Crocker was my first pin-up girl'

In this week's Ad Age Ad Lib podcast, we interview the chairman emeritus of DDB Worldwide, who tells us about his legendary 65-year history in advertising, including why he pointed a cannon--literally--at Leo Burnett's offices and the inside story of the "Big Bang" merger that created Omnicom (and why he had to keep changing rooms at The Palace Hotel.) Reinhard also discusses his admiration for Bill Bernbach, who he calls "the Picasso of the business," and tells us where he sees the ad industry going in the future.

Avsnitt(185)

Moving from CMO to CEO

Moving from CMO to CEO

Pernod Ricard North America CEO Ann Mukherjee describes why the liquor marketer will resume social media spending after pausing it in July. The longtime marketer also describes what it's like moving i...

30 Juli 202032min

Marketing the (delayed) Olympics

Marketing the (delayed) Olympics

Christopher Carroll, director of digital engagement and marketing for the International Olympic Committee, joins the pod to talk about how the IOC is going about plugging the Tokyo games, which were d...

23 Juli 202033min

The latest ad law news

The latest ad law news

Ad lawyer Linda Goldstein joins to discuss what brands need to know about sponsorship contract changes during COVID-19, new 'Made in the USA,' ad regulations and what to expect at the FTC if Democrats...

16 Juli 202035min

Mark Robinson

Mark Robinson

The author of "Black on Madison Avenue" talks about what it was like getting a job in advertising 40 years ago and how much the industry has failed to change since that time.

10 Juli 202050min

Taking Latin-inspired creative to the mainstream

Taking Latin-inspired creative to the mainstream

Former LatinWorks chief creative Sergio Alcocer joins to talk about his 3-year-old cultural marketing shop Rest of the World and give his take on how brands and agencies should respond to new calls fo...

2 Juli 202040min

Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role

Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role

Justin Billingsley has one hell of a Lego set. Publicis Groupe's first global chief marketing officer used the famed building blocks in an analogy during the Ad Age Ad Lib podcast to explain how the h...

25 Juni 202042min

Behind the AP's new marketing push

Behind the AP's new marketing push

Julie Tucker, global marketing director for the Associated Press, on the news wire service's new marketing and what separates it from the 'Truth' campaign she oversaw at The New York Times. We also di...

18 Juni 202039min

There's no mistaking Leeann Leahy

There's no mistaking Leeann Leahy

Portland Maine's Via agency CEO talks about the moral renaissance, directing a commercial with Jim Perdue via iPhone, her Catholic school education and the disco ball in her home.

11 Juni 202038min

Populärt inom Politik & nyheter

motiv
rss-krimstad
aftonbladet-krim
p3-krim
flashback-forever
fordomspodden
rss-viva-fotboll
spar
svenska-fall
aftonbladet-daily
rss-sanning-konsekvens
rss-vad-fan-hande
rss-krimreportrarna
rss-frandfors-horna
kungligt
olyckan-inifran
svd-ledarredaktionen
dagens-eko
krimmagasinet
rss-flodet