Behind the e-commerce surge
Ad Age Insider5 Maj 2020

Behind the e-commerce surge

Longtime agency exec Sarah Hofstetter joins to talk about her new role as president of e-commerce analytics firm Profitero, which serves more than 4,000 clients. We discuss the coronavirus-induced e-commerce surge and whether or not it's sustainable. She also talks about her career journey and why she took this job after previous stints at 360i and Comscore. And, Sarah shares some personal tips on how to stay calm during the pandemic.

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Taylor Lorenz, New York Times reporter

Taylor Lorenz, New York Times reporter

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27 Feb 202037min

Bill Koenigsberg, founder and CEO, Horizon Media

Bill Koenigsberg, founder and CEO, Horizon Media

The founder of the world's largest privately held media company joins us to look back on a career that flourished along with the rise of the modern media agency era. We talk about the explosion of dat...

20 Feb 202042min

Louisa Wong, COO, Carat

Louisa Wong, COO, Carat

For the first decade of her career, Louisa Wong worked at pioneering digital media outlets in the U.K., starting with CNET and then Skye. Today, as the chief operating officer at Carat, Dentsu Aegis N...

14 Feb 202036min

Martin Sorrell, S4 Capital

Martin Sorrell, S4 Capital

Today's guest needs no introduction. And yet, over the past 21 months, the financial wizard who built WPP into the world's largest advertising holding company has been busy reintroducing himself as th...

6 Feb 202057min

Jeff Goodby and Rich Silverstein,  founders of Goodby Silverstein & Partners

Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners

Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners, worked on four Super Bowl brands this year, including Pepsi, Cheetos, Doritos and SodaStream. The team who created the infa...

30 Jan 202040min

Amy Astley, editor-in-chief, Architectural Digest

Amy Astley, editor-in-chief, Architectural Digest

In 2016 Astley, a Condé Nast lifer, inherited a stodgy brand and was tasked with brining a fresh voice and new vision to it. Architectural Digest, which turns 100 this month, had hardly any digital pr...

21 Jan 202035min

Mark Read, CEO/executive director, WPP

Mark Read, CEO/executive director, WPP

In a wide-ranging conversation on all things WPP, Read discusses his early moves, including merging agency brands VML with Y&R and JWT with Wunderman. In the past 18 months, WPP has shared more than ...

13 Jan 202045min

Wyclef Jean

Wyclef Jean

The founding Fugee has in recent years become a fixture at CES and at Cannes Lions, where he will be the president of the music jury this year. Here, he describes what brands can better understand abo...

6 Jan 202057min

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