Defeating D.C. Council's ad and personal information tax
Ad Age Insider6 Aug 2020

Defeating D.C. Council's ad and personal information tax

4A's Executive VP of Government Relations Alison Pepper discusses how she and other industry organizations fought a 3 percent tax on advertising services and the sale of "personal information" proposed by The Washington, D.C. City Council as part of a plan to combat a growing budget deficit, and won. She says the fight isn't over though.

Avsnitt(185)

Moving from CMO to CEO

Moving from CMO to CEO

Pernod Ricard North America CEO Ann Mukherjee describes why the liquor marketer will resume social media spending after pausing it in July. The longtime marketer also describes what it's like moving i...

30 Juli 202032min

Marketing the (delayed) Olympics

Marketing the (delayed) Olympics

Christopher Carroll, director of digital engagement and marketing for the International Olympic Committee, joins the pod to talk about how the IOC is going about plugging the Tokyo games, which were d...

23 Juli 202033min

The latest ad law news

The latest ad law news

Ad lawyer Linda Goldstein joins to discuss what brands need to know about sponsorship contract changes during COVID-19, new 'Made in the USA,' ad regulations and what to expect at the FTC if Democrats...

16 Juli 202035min

Mark Robinson

Mark Robinson

The author of "Black on Madison Avenue" talks about what it was like getting a job in advertising 40 years ago and how much the industry has failed to change since that time.

10 Juli 202050min

Taking Latin-inspired creative to the mainstream

Taking Latin-inspired creative to the mainstream

Former LatinWorks chief creative Sergio Alcocer joins to talk about his 3-year-old cultural marketing shop Rest of the World and give his take on how brands and agencies should respond to new calls fo...

2 Juli 202040min

Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role

Publicis CMO Justin Billingsley on the Power of One and what his client-side past brings to his new role

Justin Billingsley has one hell of a Lego set. Publicis Groupe's first global chief marketing officer used the famed building blocks in an analogy during the Ad Age Ad Lib podcast to explain how the h...

25 Juni 202042min

Behind the AP's new marketing push

Behind the AP's new marketing push

Julie Tucker, global marketing director for the Associated Press, on the news wire service's new marketing and what separates it from the 'Truth' campaign she oversaw at The New York Times. We also di...

18 Juni 202039min

There's no mistaking Leeann Leahy

There's no mistaking Leeann Leahy

Portland Maine's Via agency CEO talks about the moral renaissance, directing a commercial with Jim Perdue via iPhone, her Catholic school education and the disco ball in her home.

11 Juni 202038min

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