How to not miss the mark in multicultural marketing
Ad Age Insider4 Nov 2020

How to not miss the mark in multicultural marketing

Senior editor Jeanine Poggi and agency reporter Lindsay Rittenhouse, speak with industry leaders Jill Kelly, U.S. chief marketing officer, GroupM, Kimberly Paige, exec VP and chief marketing officer, BET Networks, Soon Mee Kim, chief diversity, equity and inclusion officer and executive VP at Omnicom Public Relations Group, and Tiffany Edwards, global head of diversity and inclusion, Droga5, on how to move multicultural marketing beyond a check box.

Avsnitt(184)

Wyclef Jean

Wyclef Jean

The founding Fugee has in recent years become a fixture at CES and at Cannes Lions, where he will be the president of the music jury this year. Here, he describes what brands can better understand abo...

6 Jan 202057min

David Droga (Repeat)

David Droga (Repeat)

The industry's collective mind was blown when David Droga announced in April that his namesake agency, Droga5, would be acquired by Accenture Interactive. The consultants are coming for the creatives,...

26 Dec 201927min

Andrew Robertson, CEO, BBDO Worldwide

Andrew Robertson, CEO, BBDO Worldwide

Andrew Robertson is by all accounts the longest-running agency CEO working today. And he's got a track record to back it up: Renowned for its creativity, you've seen BBDO Worldwide's imprint on work ...

16 Dec 201935min

Terence Kawaja, CEO, Luma Partners

Terence Kawaja, CEO, Luma Partners

In a conversation that ranges from the upcoming streaming wars to the ongoing direct-to-consumer trend to a look ahead at next month's CES, Terence Kawaja gives a general sense of the state of things ...

5 Dec 201942min

David-Michel Davies, CEO, the Webby Awards

David-Michel Davies, CEO, the Webby Awards

Now in their 24th year, the Webbys are currently accepting submissions for what's been called the Oscars of the internet. Joining the podcast today is David-Michel Davies, the CEO of the Webbys, prese...

27 Nov 201939min

Live from Ad Age: Next

Live from Ad Age: Next

Last week in New York, Ad Age brought together executives from some of the best media brands in the world to explore the industry's challenges and, more interesting, opportunities. This podcast is a l...

21 Nov 201935min

David Angelo, co-founder, David & Goliath

David Angelo, co-founder, David & Goliath

David & Goliath founder David Angelo looks back at a three decade career that started as a junior art director at DDB New York, followed by stints at Chiat/Day and Cliff Freeman & Partners. We talk ab...

11 Nov 201936min

Jarrod Dicker, vp commercial technology and development, Washington Post

Jarrod Dicker, vp commercial technology and development, Washington Post

In a space where the word "innovation" gets tossed around a lot, Jarrod Dicker seems to actually be building a better mousetrap. Dicker's remit is to make advertising, subscriptions and technology bet...

1 Nov 201948min

Populärt inom Politik & nyheter

aftonbladet-krim
motiv
p3-krim
blenda-2
rss-krimstad
fordomspodden
flashback-forever
rss-viva-fotboll
svenska-fall
rss-sanning-konsekvens
spar
aftonbladet-daily
svd-dokumentara-berattelser-2
rss-vad-fan-hande
rss-krimreportrarna
rss-frandfors-horna
rss-flodet
olyckan-inifran
kungligt
svd-ledarredaktionen