Ep. 584 Reka Haros | Get US Market Ready With Italian Wine People

Ep. 584 Reka Haros | Get US Market Ready With Italian Wine People

Episode 584 Steve Raye interviews Reka Haros in this installment of Get US Market Ready With Italian Wine People. About Reka: Reka Haros is a Marketer who inherited a small winery in Italy with her husband in 2002. Before that, she was marketing Dannon yogurts in a saturated market and developing communications strategies and advertising at Leo Burnett CEE for P&G washing powders and tampons. From FMCG to the wine industry, her work experience allows her to have a vision and understanding of both small and big business marketing. She knows what it’s like to be the owner of a small winery and work with tiny budgets but also what it takes to direct global brands, plan and execute global and local marketing activities, be responsible for multi-million €/$ budgets, and be market-driven above all. Reka is co-owner of Sfriso Winery, founder of Best of Veneto, and is an all-around marketer and entrepreneur. Find out more about Reka by visiting: Website: www.bestofveneto.com, www.sfrisowinery.com Linkedin: www.linkedin.com/in/rekaharos/ For more information on Steve Raye you can check out Bevology inc here www.bevologyinc.com/ Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

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Ep. 2616 The new frontiers for Antica Bottega del Vino: a conversation about Cortina and new generations | #openbarstevie

Ep. 2616 The new frontiers for Antica Bottega del Vino: a conversation about Cortina and new generations | #openbarstevie

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Welcome to episode 2615 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025: The end of an era: what the collapse of traditional wine media means for communicators - and the indust...

21 Feb 32min

Ep. 2614 Mauricio de Chiaro IWA interviews Christian Carlevero of Marchesi Alfieri winery in Piedmont | Clubhouse Ambassadors' Corner

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19 Feb 30min

Ep. 2613 Ep 3: Quando l’Italia imparò a fare il vino | Pellegrinaggio Enoico con Attilio Scienza

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Welcome to Episode 2613 of the Italian Wine Podcast and the third episode of Pellegrinaggio Enoico con Professore Attilio Scienza! This series is recorded in Italian. Episode 3: Quando l’Italia impar...

18 Feb 32min

Ep. 2612 From Etna Slopes and Vatican Kitchens to New York’s Dining Scene with Chef Salvo Lo Castro | Wine, Food & Travel with Marc Millon

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Welcome to episode 2612 of the Italian Wine Podcast and episode 231 of Wine, Food & Travel with Marc Millon. In this episode, Marc is in conversation with the renowned Sicilian chef Salvo Lo Castro. S...

17 Feb 35min

Ep. 2611 How to Spend OCM Budget Smarter: U.S. Wine Marketing Insights with Luca Venturelli | Masterclass US Wine Market

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Welcome to Episode 2611 of the Italian Wine Podcast. In this episode, Juliana Colangelo is in conversation with Luca Venturelli, Account Director at Colangelo & Partners, to explore the topic of OCM f...

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Ep. 2610 Grandi Langhe e il Piemonte del Vino with Francesco Monchiero | Grandi Langhe e il Piemonte del Vino 2026

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Ep. 2609 The promise and the perils of Generative AI in wine | wine2wine Vinitaly Business Forum

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