Ep. 2081 A perfectly matched e-commerce blend for your digital success with Giorgia Santinami, Paolo Picazio | wine2wine Business Forum 2023

Ep. 2081 A perfectly matched e-commerce blend for your digital success with Giorgia Santinami, Paolo Picazio | wine2wine Business Forum 2023

Welcome to Episode 2081, where we present a session recording from the wine2wine Business Forum 2023. In today's episode, we delve into "A perfectly matched e-commerce blend for your digital success" Italian Wine Podcast is proud to be a media partner of wine2wine Business Forum and we are pleased to present this series of market focus sessions, recorded during the Forum held in Verona in November 2023. wine2wine Business Forum is an international wine business event, held annually in Verona, Italy since 2014. The event is a key annual reference point for wine producers and wine professionals from around the world, providing an opportunity to network, develop and expand their wine business worldwide. About the session: Having a strong online presence is a key aspect of a brand’s growth today. The digital space is the most frequent, fast and accessible point of contact for consumers who, in 90% of cases, prefer omnichannel solutions. Therefore, the online retail site is currently considered a commodity in several sectors: from Fashion to Lifestyle and Food & Wine. It is necessary to build one’s digital store by creating a functional and smooth online customer experience, focusing on visual communication and guiding the user through the purchase path, elevating the brand’s digital positioning and strategy. Brands need to integrate retail and e-commerce initiatives that give them broad visibility in every target market, scaling search results, offering more opportunities for conversion, and gaining clear insight into the analytical assets of its users. We need to get a strategic direction for the customer experience and, most importantly, conducive to international brand expansion. Find more about wine2wine Business Forum: https://wine2wine.net/ _______________________________ Let's keep in touch! Follow Italian Wine Podcast on our social media channels: Instagram www.instagram.com/italianwinepodcast/ Facebook www.facebook.com/ItalianWinePodcast Twitter www.twitter.com/itawinepodcast Tiktok www.tiktok.com/@mammajumboshrimp LinkedIn www.linkedin.com/company/italianwinepodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin! Thanks for tuning in! Listen to more stories from the Italian Wine Community here on Italian Wine Podcast!

Avsnitt(2572)

Ep. 60 Monty Waldin interviews Giovanni Manetti (Fontodi Winery) | Discover Italian Regions: Tuscany / Toscana

Ep. 60 Monty Waldin interviews Giovanni Manetti (Fontodi Winery) | Discover Italian Regions: Tuscany / Toscana

In this episode Monty Waldin meets Giovanni Manetti, owner of Fontodi Winery in Panzano, in Chianti Classico. Monty and Giovanni discuss the family history of Fontodi and their way of following biodynamic principles of viticulture. Giovanni also comments on how biodynamic viticulture helps the vineyard cope better with the challenges of global warming. Join Monty Waldin for another exciting conversation with a great Italian wine personality!

2 Okt 201711min

Ep. 59 Monty Waldin interviews Paolo Berluti (La Calcinara Winery) | Discover Italian Regions: Marche

Ep. 59 Monty Waldin interviews Paolo Berluti (La Calcinara Winery) | Discover Italian Regions: Marche

In this episode, we return to the beautiful Conero area of Marche where Monty Waldin meets Paolo Berluti at La Calcinara Winery. Tune in to learn more about organic viticulture, Montepulciano grapes and the importance of insects in the vineyard. Join Monty and Paolo for a "smooth and relaxed" cin cin with Rosso Conero!

25 Sep 201711min

Ep. 58 Monty Waldin interviews Alessandro Fenino (Pievalta Winery) | Discover Italian Regions: Marche

Ep. 58 Monty Waldin interviews Alessandro Fenino (Pievalta Winery) | Discover Italian Regions: Marche

Monty Waldin’s journey to Marche continues in this episode, dedicated to the Verdicchio grape and biodynamic viticulture. Monty meets Alessandro Fenino, manager at the Pievalta – Castelli di Jesi winery, and a passionate advocate of biodynamics and sustainability. Alessandro talks about the misperception of Verdicchio-based wines as “pizzeria wines” and unveils the potential of this great white grape to yield terroir-driven and versatile wines.

21 Sep 201718min

Ep. 56 Monty Waldin interviews Marco Moroder (Moroder Winery) | Discover Italian Regions: Marche

Ep. 56 Monty Waldin interviews Marco Moroder (Moroder Winery) | Discover Italian Regions: Marche

In this episode Monty Waldin meets Marco Moroder, manager of the Moroder Winery, in the beautiful region of Marche. Marco talks about his motocross expeditions in his vineyards and discusses Marche's wines such as Rosso Conero. Marco tells Monty about his winery’s commitment to organic and low-impact farming and presents some interesting wine and food pairings: the Montepulciano-based red wines in Marche pair well with stockfish-based dishes and “moscioli” spaghetti – moscioli are wild and D.O.P. mussels to be found along the Marche coast. Will Monty join in for a motocross ride in the vineyard with Marco? Tune in to find out!

17 Sep 20179min

Ep. 57 Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery) | Discover Italian Regions: Marche

Ep. 57 Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery) | Discover Italian Regions: Marche

Cows, genetics, Montepulciano, and the Conero Terroir in the Marche region: these are the ingredients of this episode of Italian Wine Podcast in which Monty Waldin interviews Roberto Mazzoni (Piantate Lunghe Winery). Join us for a Cin Cin with a glass of Rosso Conero!

14 Sep 201711min

Ep. 55 Monty Waldin interviews Lorenzo Marotti Campi (Marotti Campi Winery) | Discover Italian Regions: Marche

Ep. 55 Monty Waldin interviews Lorenzo Marotti Campi (Marotti Campi Winery) | Discover Italian Regions: Marche

In this episode Monty Waldin interviews Lorenzo Marotti Campi of the Marotti Campi Winery in the Marche region. Lorenzo and Monty talk about Marche's native grapes such as Verdicchio and Lacrima di Morro d’Alba—the latter being an almost extinct grape recently rediscovered. Lorenzo also discusses wine and food pairing with Lacrima! Tune in for another vinous and gastronomic journey into another fascinating Italian wine region!

12 Sep 201713min

Ep. 54 Monty Waldin interviews Gerd Stepp (winemaker) | Italian Wine Personalities

Ep. 54 Monty Waldin interviews Gerd Stepp (winemaker) | Italian Wine Personalities

In this episode Monty Waldin interviews Gerd Stepp, a flying winemaker of German origins, who worked in several countries and spent a considerable amount of time working in Italy in the Chianti region. Gerd discusses with Monty how the style of Tuscan wines changed over the last twenty years. He also talks about his favorite wine and food pairings with Chianti wines and offers some insight into the international market for Italian wine.

11 Sep 201710min

Ep. 53 Monty Waldin interviews Enrico Rivetto (Rivetto Wines) | Discover Italian Regions: Piedmont / Piemonte

Ep. 53 Monty Waldin interviews Enrico Rivetto (Rivetto Wines) | Discover Italian Regions: Piedmont / Piemonte

In this episode Monty Waldin interviews Enrico Rivetto of the Rivetto Winery in the Langhe region of Piemonte. Enrico talks about Piedmontese varieties such as Nascetta, Barbera, Nebbiolo, but also a white grape called Nascetta. Enrico presents his wines and tells Monty all about his wine-making philosophy based on biodynamic principles. He also discusses his experiments with winemaking in claypot and terracotta containers. Tune in to discover another energetic Italian wine personality!

5 Sep 201710min

Populärt inom Utbildning

rss-bara-en-till-om-missbruk-medberoende-2
det-skaver
historiepodden-se
nu-blir-det-historia
alska-oss
harrisons-dramatiska-historia
sektledare
johannes-hansen-podcast
allt-du-velat-veta
roda-vita-rosen
not-fanny-anymore
rss-sjalsligt-avkladd
i-vantan-pa-katastrofen
rss-max-tant-med-max-villman
rss-makabert
sektpodden
rikatillsammans-om-privatekonomi-rikedom-i-livet
sa-in-i-sjalen
dumforklarat
psykologsnack