Episode 32 - Sash Fernando from Principle Design on why branding is so important for a hospitality establishment to grow in these times

Episode 32 - Sash Fernando from Principle Design on why branding is so important for a hospitality establishment to grow in these times

Episode 32 - Sash Fernando from Principle Design

In this episode of the Open Pantry Podcast I talk with the Sash Fernando founder of the prominent Melbourne creative studio, Principle Design.

Principle Design specialises in Design Strategy, Branding & Graphic Design to name but a few which allows us to have an in-depth discussion about the role that branding plays in any successful hospitality brand.


Sash and I discuss about many design components including why design is so important for a hospitality brand, how the elements of a hospitality brand are being used for so much more than a logo, and how his team is able to develop a clients idea into a sustainable brand with a vision for growth.


We especially touch on one of their newest projects, Chunky Town, and how he and his team were able to build it from ground up on just a product sample from an open-minded client.


With their experience working with such hospitality brands as Sushi Hub, Ika8 and Ms Collins, this is a powerful conversation in which both the experienced and non-experienced hospitality people will gain a lot from.


Please discover Principle Design here to see their great work-


http://principledesign.com.au/


https://www.instagram.com/principledesign/


As always please let me know your feedback


https://twitter.com/OpenPantryCo


https://www.instagram.com/open_pantry_consulting/

Avsnitt(300)

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EPISODE 38 - Chronic Tacos and the plans for growth with the CEO Michael Mohammad and Founder Randy Wynner Chronic Tacos is a California-inspired Mexican grill that celebrates authenticity and the ind...

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Episode 37 - Darren from PerformHR on the importance of making sure staff are paid correctly

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Episode 37 - Darren from PerformHR on the importance of making sure staff are paid correctlyPerformHR bring innovative thinking and hands-on assistance to your organisation to help you get the best ou...

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Episode 36 - Cargo Crew Led by originality and fashion design heritage, Cargo Crew have taken a fresh approach to uniform design that delivers style together with functionality.Cargo Crew believes goo...

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In this episode we catch up with Jemma from the burger truck Notorious E.A.T again after 18 months and see how she has developed her food truck business in the Gold Coast, Australia. We cover how she ...

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Episode 34 - How Balwyn Canteen became one of the best burger shops in Melbourne by working with food influencers and keeping quality

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