Maximising Shopify Sales with Paid Ads & Email: A Winning Combination With Portland Leather Goods

Maximising Shopify Sales with Paid Ads & Email: A Winning Combination With Portland Leather Goods

This week we are joined by the legendary MacCoy Merkley, CMO of Portland Leather Goods. MacCoy came on the show a couple of years ago to share how they grew an email list from 600,000 to 1.5million in 4 months. In this episode, MacCoy and Nick discuss how to expand your Shopify store by combining the power of paid advertising with strategic email marketing techniques. We break down the best practices for integrating these two powerful channels to create a seamless customer journey, driving h...

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Creating Your eCommerce Master Plan - Don't Do It Without This!

Creating Your eCommerce Master Plan - Don't Do It Without This!

Chloe Thomas from eCommerce MasterPlan is sharing the strategy she uses for building a successful store. Today she covers: The 1 spreadsheet you can't live without and a great free place to get free t...

20 Aug 201842min

eCommerce and The Unicorn Principle with Rafael Romis

eCommerce and The Unicorn Principle with Rafael Romis

On today’s show I interview the eCommerce beauty branding master Rafael Romis. He discusses the “The Unicorn Principle” aka: A path to unlocking the unique value and brand proposition every company ha...

24 Juli 201855min

Planning For Sales - 3 Research Strategies You Must Use

Planning For Sales - 3 Research Strategies You Must Use

Setting up shop could never be easier than with Shopify, but now we have to get the sales! Understanding where your audience and what they want is is KEY. Caroline walks you through 3 ways to research...

16 Juli 201836min

Why getting your first 1000 sales is so important and step 1 to making that happen  

Why getting your first 1000 sales is so important and step 1 to making that happen  

Why you only need to worry about your first 1000 sales now. The statistics you need to know to building your business. Why you should use Amazon's strategy in your own business. The first thing you ne...

5 Maj 201819min

Everything you need to know about domain names with Andrew Allemann

Everything you need to know about domain names with Andrew Allemann

Andrew Allemann is leader in the field when it comes to domain names. Andrew is the owner of DomainNameWire.com and in this episode I ask him everything you will ever need to know about your website U...

26 Apr 201836min

How the GDPR will affect online shops with Jodi Daniels

How the GDPR will affect online shops with Jodi Daniels

This is the biggest data privacy change to effect ecommerce stores in history and you could be fined MILLIONS if you get this wrong! Don't get fined due to your lack of understanding. Jodi Daniels of ...

17 Apr 201844min

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