Use psychology to design better services / Luke Battye / Episode #46

Use psychology to design better services / Luke Battye / Episode #46

How can we leverage human psychology to create a better service experience? That's the main topic in this episode with Luke Battye. Should we really focussing on improving the experience in certain touchpoints? Or should we focus more on searching for ways to improve the memory of the service experience... The last thing we discuss is how can we use psychology to help teams solve problems in less time. And who doesn't want that right? Super cool episode on the crossover between human psychology, behavioural economics and service design. ---------------------------------------- EPISODE GUIDE 02:23 - The first encounter with Service Design. 04:48 - How can we take advantage of the quirks of human decision making? 14:13 - What if we got it all wrong about experience design? 20:50 - How can we help teams solve problems in less time? 27:05 - Big question: What kind of services are we going to need in a world where we don’t have to work anymore? ---------------------------------------- LINKS FROM THE EPISODE * Mindjam ➜ https://go.servicedesignshow.com/pfa39 * Sprint Valley ➜ https://go.servicedesignshow.com/es0gw * Luke on LinkedIn ➜ https://go.servicedesignshow.com/53515 MORE EPISODES Enjoyed the show? Take a look at some of the other episodes ➜ @servicedesignshow YOUTUBE CHANNEL Every episode of the Service Design Show is also available as via the official YouTube channel. https://go.servicedesignshow.com/youtube FACEBOOK PAGE Check the Facebook page where you'll find more content and can discuss the episodes. https://go.servicedesignshow.com/facebook THE UNIVERSITY Want to dig deeper into the topic we talk about on the show, check out the Service Design Show University. https://go.servicedesignshow.com/university

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The 'Trojan Horse' Strategy for Sustainable Service Design / James Chudley / Ep. #230

The 'Trojan Horse' Strategy for Sustainable Service Design / James Chudley / Ep. #230

Let's be honest, unfortunately not many business truly cares about sustainable services... The energy debate around AI is finally highlighting digital services' environmental impact. But every service...

19 Juni 20251h 5min

The Unconventional Design Tools That Move The Needle In-house / Inside Service Design / Ep. #03

The Unconventional Design Tools That Move The Needle In-house / Inside Service Design / Ep. #03

Have you ever thought about...What a therapist, a grandma, and an organ donor teach you about service design?I know, this might sound like the start of a strange joke, but it gets to the heart of a bi...

12 Juni 20251h 9min

 Why Your Best Work Goes Unnoticed (and What to Do About It) / Kat Thackray /Ep 229

Why Your Best Work Goes Unnoticed (and What to Do About It) / Kat Thackray /Ep 229

Ever feel like your most crucial work goes unnoticed? Just like the essential "cooling fluid" of a car, much of service design's impact—making teams efficient and processes smooth—operates in the back...

5 Juni 202559min

From Data to Structure: AI Sensemaking For Your Journeys / Journey Management Playbook / Ep. #03

From Data to Structure: AI Sensemaking For Your Journeys / Journey Management Playbook / Ep. #03

It's time to continue our journey...In episode 1 of the Journey Management Playbook we pinpointed a key business challenge that we want to tackle. The focus of episode 2 was all about gathering qualit...

29 Maj 20251h 7min

Why Good Design FALLS FLAT And How To Fix That / Brad Alphonso / Ep. #228

Why Good Design FALLS FLAT And How To Fix That / Brad Alphonso / Ep. #228

Why does doing good service design often feel like an uphill battle...Okay, I'm on a mission this year to find the best recipe for BBQ Chicken Wings (recommendations are welcome, by the way).Over the ...

22 Maj 20251h 1min

The Secret to Running the In-House Service Design Race (And Finishing Strong) / Inside Service Design / Ep. #02

The Secret to Running the In-House Service Design Race (And Finishing Strong) / Inside Service Design / Ep. #02

Are they lying to us...You often hear people say that driving change as an in-house service design professional often feels less like a sprint and more like a marathon, right?But let's be honest, that...

15 Maj 20251h

Is Community the Key to Designing More Humane Services? / James Lang / Ep. #227

Is Community the Key to Designing More Humane Services? / James Lang / Ep. #227

Have we, as the design field, contributed to the erosion of our social fabric over the last years...I had a big week recently. My daughter received the news about which high school she'll be attending...

8 Maj 20251h 7min

Ground Your Journeys in Evidence, Not Guesswork / Journey Management Playbook / Ep. #02

Ground Your Journeys in Evidence, Not Guesswork / Journey Management Playbook / Ep. #02

Who pours their heart and soul into journey maps that end up gathering dust...Exactly no one of course!Sure, we all want our journey work to have more impact, faster. But the question is how?That's ex...

1 Maj 20251h 4min

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