Improving Road Safety with In-cabin Sensing AI

Improving Road Safety with In-cabin Sensing AI

Today’s episode features Affectiva's Product Manager, Mike Gionfriddo. During the interview, he talks to us about his background in startups focused on in-vehicle technology, what he sees as challenges within the automotive industry and how Affectiva’s Human Perception AI technology plays into that.

Mike’s work at Affectiva really focuses on how the company can improve road safety, specifically with regard to our Human Perception AI offering. What I found most interesting about our chat was the the balance that must be struck with AI between helping OEMs and Tier 1s keep costs down with a minimal processing footprint, while providing accurate, real time estimates of emotions and cognitive states with highly efficient models.

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Avsnitt(108)

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye Tracking in Practice: The True Impact on Research & Innovation

Eye tracking is more than just following a person’s gaze — it’s about understanding behavior, optimizing research, and improving real-world applications. But what are the biggest misconceptions holdin...

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Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Beyond the Gaze: Debunking Myths, Tackling Challenges, and Exploring the Future of Eye Tracking

Eye-tracking technology is evolving rapidly, unlocking new possibilities across industries like automotive, aviation, and behavioral research. But what does it take to implement it successfully? In th...

13 Feb 202521min

Shaping the Future of In-Cabin Safety and Interaction with onsemi

Shaping the Future of In-Cabin Safety and Interaction with onsemi

Today’s episode features Bahman Hadji, Director of Product Management, Automotive Sensing Division at onsemi. Bahman has 15+ years of experience working with image sensors in the medical, consumer, an...

12 Nov 202434min

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

Decoding Stress: How Eye Tracking Reveals Insights into Air Traffic Controller Workload

In high-stakes environments like air traffic control, understanding and managing stress is critical. In today's episode, we explore groundbreaking research conducted by LFV/LIU in collaboration with S...

5 Nov 202444min

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Navigating GSR and Euro NCAP: What Vehicle Manufacturers Should Know

Vehicle manufacturers on the European market have a new set of rules to play by: since July 7, 2024, the EU’s General Safety Regulation (GSR) requires all new cars, buses, and trucks to include Driver...

29 Okt 202430min

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Announcing Affectiva Calibration-Free Eye Tracking: A Deep Dive into AI & Human Behavior

Today’s episode features Matt Strafuss, Director of Product and Customer Solutions at Affectiva (now a Smart Eye company). Matt has been with Affectiva for over 10 years in various roles. Affectiva, p...

10 Sep 202432min

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Unlocking Ad Success: The Role of Emotion AI in Creative Campaigns

Today’s episode features Lynn Deason, Head of Creative Excellence at Kantar. Kantar is the world’s leading data, insights and consulting company. They understand more about how people think, feel, sho...

24 Juli 202427min

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Driving Innovation: The Future of Interior Sensing and Driver Monitoring

Today’s episode features Detlef Wilke, Vice President of Innovation & Strategic Partnerships at Smart Eye. With a degree in electrical engineering, Detlef has over 25 years of experience within the au...

10 Juli 202431min

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