Google Ads Basics: How to Track Conversions

John takes you back to the basics of Google Ads to set the foundation for successful campaigns. To start this series, he talks about the lifeblood of every automated bidding strategy- conversion tracking.

Do you want to succeed with your Google Ads campaigns?

Who doesn't?! But to do that, you need to make sure you're tracking conversions correctly. In this episode, John goes over the basics of conversion tracking so that you can set yourself up for success.

Without accurate conversion tracking, it's impossible to know whether or not your campaigns are successful. That's why it's so important to get this step right- if you're not tracking conversions, you're flying blind!

Luckily, John is here to help make it easy for you. So listen to this episode now to learn more about:

- Why conversion tracking is important for your Google Ads campaign

- What is being counted and how it’s being counted

- Good conversions sources

- The best way to track conversions

- Mistakes to avoid when tracking conversions

- The step you should not miss if you don’t want a failed Google Ads campaign

PS: This guide series is from an internal Solutions 8 training. We’re sharing everything with you, our dear subscribers, to show our gratitude for the overwhelming support you’ve given us. We value you and your growth with Google Ads. 🖤💚🤍

0:00 Intro

0:36 Google Ads Basics: Conversion Tracking

2:59 Segment by conversion action

5:31 Why Google Analytics is not a good conversion source

9:13 Setting your click-through conversion window

Are you a performance marketer with Google Ads experience living in New York? 🗽🍎

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This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: https://sol8.com/performance-max/

🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8

https://youtu.be/_mOv9_qrtpg

https://youtu.be/syadgcDVntU

Want to learn more about Google Ads Performance Max? Here's the link to all our PMax guide videos:

https://youtube.com/playlist?list=PLp...

🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw

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💯The Ultimate Guide to Google Ads for Lead Generation:

https://sol8.com/google-ads-lead-gene...

🛒 Everything you need to know about Google Ads for eCommerce:

https://sol8.com/google-ads-for-ecomm...

🧲 The only guide you’ll ever need for Google Ads for YouTube:

https://sol8.com/google-ads-for-youtube/

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