IFH 129: 5 Rules to Make Money Selling Indie Films

IFH 129: 5 Rules to Make Money Selling Indie Films

5 Rules to Make Money Selling Indie Films
I feel that one of the reasons I was put on this earth was to help filmmakers and artist make money selling their films and art. There's no reason why filmmakers shouldn't be able to make a steady income from their films. You can here my inspiration rant on this topic here: Why Filmmakers are Always So Damn Broke & What They Can Do to Change It.
So I came up with these 5 rules on how to make money selling indie films. I outline what I discuss in the podcast below. If you are going to listen to an episode of the IFH Podcast then this one and #88 (Why Filmmakers are Always So Damn Broke) are two episode you should listen too. Check out the outline below and then listen to the episode. I also go into other areas and core concepts that are not in the list below.
1. Understand the initial cost of creating the factory that will build your product

Buying gear
Building a team
Post Production infrastructure
Deliverables

2. Understand the cost of creating your product vs the return

Keep the budget low enough where you feel you can make a healthy return on investment
Joe Swanberg (watch his SXSW talk here)

3. Understand your customer and how to engage with them

Provide Value to your customer
Social Media
Email List
Where does your customer hang out, go there and engage with them

4. Understand how you will be getting your product to the customer

Distribution Options
Cost of distribution

5. Understand revenue streams

DVD/Blu-Ray
TVOD
SVOD
Workshops
Merch

Now get to listening and make your film!
Right click here to download the MP3Download on iTunes Direct



Slamdance Workshop Discussed on the Show
Join Blackmagic Design, Slamdance Grand Jury Award winner Andrew McPhillips, and filmmaker and host of Indie Film Hustle Alex Ferrari on Saturday, January 21 from 2:30pm to 4:30pm at the Filmmaker Lounge in the Treasure Mountain Inn for an in-depth workshop on the tools and techniques essential to the independent filmmaker.


Andrew McPhillips will discuss lessons learned from shooting his upcoming film “The Doll,” including how to seamlessly switch from production to post. Andrew used an URSA Mini 4.6K to shoot the film, DaVinci Resolve for editing and grading, and Fusion for the VFX. Along with serving as CG Supervisor at SPINVFX, Andrew’s work includes his animated short film “Blood Will Tell” which previously premiered at the Toronto International Film Festival and took home top awards at Slamdance.

Alex Ferrari will discuss how filmmakers can make the most of DaVinci Resolve as a professional editing solution. Alex recently shot, edited and graded his new film “This Is Meg” using Blackmagic Design. He will dive into the ins-and-outs of what filmmakers need to know when editing with Resolve and how it can best fit into their workflows.

A brief Q&A will follow the presentations along with raffles for prizes, including a Micro Cinema Camera, DaVinci Resolve Studio and Fusion Studio!
Join Blackmagic Design afterward from 5:00pm to 7:00pm for a happy hour in the Filmmaker Lounge during which attendees can ask questions, demo gear and learn more about Blackmagic Design products for independent filmmakers.



LINKS AND RESOURCES MENTIONED IN THIS EPISODE

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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BONUS EPISODE: The Director's Six Senses with Simone Bartesaghi

BONUS EPISODE: The Director's Six Senses with Simone Bartesaghi

Simone Bartesaghi is an Italian award-winning filmmaker who has been recognized by the Directors Guild of America (DGA) and AMPTP (Alliance of Motion Picture and Television Producer) as an artist with "Extraordinary Ability in Directing”.At the age of 24 Simone received his Master’s Degree in Economics at the University of Pisa, Italy. Three years later he established a successful Consulting Company specializing in Corporate Organization and Planning. In 2001 he gave up his thriving career to pursue his childhood dream.Two years later he won several prizes as the Writer/Director of short films, but the highest recognition came when he won the first and second place at the Milan International Film Festival, and became the recipient of both the Top and second Award, TWO Scholarships for THE LOS ANGELES FILM SCHOOL.Only four years after his arrival in the United States, he directed his first feature film DOWNSTREAM, that acquired a theatrical release and also received the prestigious Accolade Award.Simone's second feature RUN, a 3D film that he wrote and directed, has won several prizes including Best Screenplay and Best Emerging Director and is distributed in USA by Millennium. The movie is about the new discipline Parkour (Freerunning) with a rich cast including Eric Roberts (The Dark Knight), Adrian Pasdar (Heroes), Kelsey Chow (Pair of Kings) and William Moseley (Chronicles of Narnia).Simone’s accomplishments and communicative skills have been recognized by many educational organization around the world and he is now an Adjunct Professor in Filmmaking at the prestigious Santa Monica College.Simone is also a published author with his book "The Director's Six Senses", an innovative, unique, and engaging approach to the development of the skills that every visual storyteller must have. The Director’s Six Senses is an innovative, unique, and engaging approach to the development of the skills that every visual storyteller must have. It’s based on the premise that a director is a storyteller 24/7 and must be aware of the “truth” that he or she experiences in life in order to be able to reproduce it on the big screen. Through a series of hands-on exercises and practical experiences, the reader develops the “directorial senses” in order to be able to tell a story in the most effective way.Enjoy my conversation with Simone Bartesaghi.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

21 Juni 202454min

IFH 755: How to Write for CSI Vegas, NCSI & Law & Order SVU with Jennifer Dornbush

IFH 755: How to Write for CSI Vegas, NCSI & Law & Order SVU with Jennifer Dornbush

Today on the show we have author Jennifer Dornbushwho has written the book Forensic Speak: How to Write Realistic Crime Dramas. We sit down and discuss all things forensics. We even discuss the impact of the OJ Simpson case on the world of forensics. Here's a bit about her amazing book.Crime stories have always intrigued viewers and storytellers. Today, crime shows rule the airwaves and there is truly a procedural drama out there for every personality — and every writer. Born out of the author’s real-life experiences growing up around death investigation, Forensic Speak unlocks the secrets of forensic science for writers and fans alike. With a filmography of 100 film and TV examples and 80 additional resources, the book provides writers direct access to hundreds of ways to make their crime writing more authentic.Enjoy my conversation with Jennifer Dornbush.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

18 Juni 20241h 8min

IFH 754: Screenwriting Secrets from Hollywood with Corey Mandell

IFH 754: Screenwriting Secrets from Hollywood with Corey Mandell

Corey Mandell is a screenwriter and screenwriting instructor known for his work in the entertainment industry. He has worked as a screenwriter, script consultant, and writing coach. While he may not be as widely recognized as some Hollywood screenwriters, he has gained a reputation for his expertise in helping aspiring screenwriters develop their skills and craft.Corey Mandell has offered various screenwriting courses and workshops, and he has coached many writers in their pursuit of creating compelling screenplays. His teachings often focus on character development, storytelling techniques, and the practical aspects of screenwriting.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

11 Juni 20241h 32min

IFH 753: Screenwriting for Netflix and Television with Neil Landau

IFH 753: Screenwriting for Netflix and Television with Neil Landau

Neil Landau is a screenwriter, author, and professor known for his work in the field of film and television. He has written screenplays for various film and television projects and has also authored several books related to screenwriting and storytelling.Some of his notable works include:"Don't Tell Mom the Babysitter's Dead" (1991) - Landau co-wrote the screenplay for this comedy film, which became a cult classic."Melrose Place" (TV Series) - He worked as a writer and producer on the popular television series "Melrose Place."Teaching and Writing - Neil Landau is also known for his contributions to screenwriting education. He has taught screenwriting at institutions like the University of California, Los Angeles (UCLA) and has written books on the subject, including "101 Things I Learned in Film School" and "The Screenwriter's Roadmap."Neil Landau's work in both the creative and educational aspects of screenwriting has made him a respected figure in the entertainment industry, particularly in the realm of screenwriting and storytelling.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

4 Juni 20241h 22min

IFH 752: How to Make People Laugh & Cry with Your Screenwriting with Eduardo Cisneros

IFH 752: How to Make People Laugh & Cry with Your Screenwriting with Eduardo Cisneros

Today on the show we have screenwriter, Eduardo Cisneros. He began his screenwriting career in his home country of Mexico. Working on countless television series including Saturday Night Live: Mexico. His career took an upward trajectory when he began working with one of the biggest comedy actor/writer/producer and director in the Latinx world,  Eugenio Derbez.Eduardo help develop the massively successful crossover smash Instructions Not Included.Eduardo Cisneros's latest project hits close to home. Half Brothers, who he co-wrote and produced with Jason Shuman, is based on his experiences as an immigrant from Mexico in America. His father was the basis of the main character's father in the story.Enjoy my conversation with Eduardo Cisneros.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

28 Maj 20241h 2min

IFH 751: How to Turn Your Movie Script into a Money-Maker with Mark Toia

IFH 751: How to Turn Your Movie Script into a Money-Maker with Mark Toia

So insane and talented Australian filmmaker Mark Toia is back to tell us how he made millions of dollars self-distributing his remarkable debut, Monsters of Man. After getting offered bad and predatory distribution deals, he wondered if there was another way. Enter my book Rise of the Filmtrepreneur: How to Turn Your Film into a Money-Making Business. When I wrote my book Rise of the Filmtrepreneur, I hoped it would help filmmakers around the world. I never thought that a filmmaker halfway around the world would read it and change his entire marketing and distribution plan for his million-dollar+ indie film.After reading Rise of the Filmtrepreneur, he reached out to tell me what he was thinking of doing. He was planning on self-distributing his film as an experiment to see if he could do it and to prove to filmmakers worldwide that you can get a great ROI (Return on Investment) on a million-dollar+ indie film without any major bankable stars.I asked him,"So a million-dollar Filmtrepreneur experiment?"Mark said yes. He had already been offered multiple seven-figure deals from distributors, but after looking at the convoluted fine print of the distribution contracts, he decided to opt-out. The payment schedules were so insane it would take Mark forever to get any money at all. The traditional film distribution path was not designed to help him get paid, and if a film like Monsters of Man is having these issues, the system is most definitely broken.Then he discovered my book and went down the Filmtrepreneur rabbit hole. When I saw the trailer for the first time, I almost fell out of my chair. I recently had the pleasure of watching the film, and all I can say is:"Monsters of Man is one of the BEST films I've seen in 2020. A must watch!"In this conversation, Mark is completely transparent about how he made millions with his film. He also reveals his successes and some failures he dealt with along the way. This is truly a one-in-a-decade indie film experiment that you now have access to see how it was done.Enjoy my conversation with Mark Toia. Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

21 Maj 20241h 40min

IFH 750: How To Write a Blockbuster Film Career with Chris Sparling

IFH 750: How To Write a Blockbuster Film Career with Chris Sparling

It’s always way fun to have a guest who is also a fan of the show. This week’s guest is definitely a member of the tribe. We chatted up pre-interview about some of his favorite IFH podcast episodes like Ed Burns and Joe Carnahan and I knew front hen on we were on for a treat. My guest today is award-winning writer, director, and producer, Chris Sparling.Chris has written some of Hollywood's most original and fascinating screenplays like Buried, Greenland, Mercy, Down A Dark Hall, Reincarnate (featuring Leonardo DiCaprio), The Sea of Trees with Matthew McConaughey, etc.Enjoy my entertaining conversation with Chris Sparling.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

14 Maj 20241h 37min

IFH 749: Save the Cat! Writing for Netflix & Television with Jamie Nash

IFH 749: Save the Cat! Writing for Netflix & Television with Jamie Nash

This week, I invited author, writer, and director, Jamie Nash on the show to discuss his ‘Save The Cats Writes for TV’ formula in his new book, Save the Cat!® Writes for TV: The Last Book on Creating Binge-Worthy Content You'll Ever Need.Jamie is a horror and children’s film screenwriter with fifteen years of experience writing projects for  Nickelodeon, Liongate, Discovery, Amazon Prime, Netflix, etc, and also teaches screenwriting to college students.Some of his most notable horror credits include V/H/S/2, Lovely Molly, and Seventh Moon, A Comedy of Horrors, and Two Front Teeth. And others like Adventures of a Teenage Dragon Slayer, Tiny Christmas, etc.Screenwriting, for Jamie, was a side project he pursued at leisure when he wasn’t working his Computer gaming/programming job. It wasn’t until early 2004 that he sold his first script, a horror feature titled, Altered, to Haxan Films that was later directed in 2006 by one of the Blair Witch Project directors, Eduardo Sánchez. The story premised on a group of men whose lives were forever changed by a strange occurrence who, fifteen years later Now, will spend a night together ... in terror.With some financial success and notoriety from Altered, Jamie quit his computer consultant job with Citigroup and went full-time on screenwriting in 2008. Jamie is one of those writers who stay busy. He writes about five to six scripts a year for pilots, TV shows, podcasts, novels, etc. This justifies why he has a Writers Guild. It takes a lot of brainpower to create multiple plots that are so different in many ways within a short period of time. An example is his 2017 screenplays, The Night Watchman and Tiny Christmas. Two very distinct writing and audiences. He co-wrote The Night Watchman with Ken Arnold and Dan DeLuca. It is basically a story of three inept night watchmen, aided by a young rookie and a fearless tabloid journalist, fight an epic battle for their lives against a horde of hungry vampires.Tiny Christmas on the other hand is about a girl and her quirky cousin who are accidentally zapped by a shrinking ray at the hands of one of Santa’s inept elves on Christmas Eve and they must learn to trust and appreciate each other and work as a team to get back home before Christmas, or risk staying tiny forever.[presto_player id=41043]On March 30th, 2021, he released his third book, Save the Cat!® Writes for TV in which he shares the essence of writing pilots as pitches for screenwriters considering television because more than 80% of jobs in the Writers Guild of America are skewed towards the television.Nash takes up Snyder's torch to lay out a step-by-step approach using Blake's principles for both new and experienced writers, including:-How to write and structure a compelling TV pilot that can launch both your series and your TV writing career-All the nuances, tricks, and techniques of pilot-writing: the Opening Pitch, the Guided Tour, the Whiff of Change, and more-The 8 Save the Cat! TV Franchise Types that will improve your story and your pitch-The not-so-secret TV Pitch Template that turns your TV series into the necessary read-over-lunch industry document-a how-to in creating layered characters who are driven by complex internal struggles-Beat sheets of the pilots of Barry, Ozark, Grey's Anatomy, The Marvelous Mrs. Maisel, What We Do in the Shadows, Black-ish, The Mandalorian, This Is Us, Law, and Order: SVU, and more to help you crack your storyCreate your binge-worthy TV series with Save the Cat! Writes for TV We talked some more about his own indie film hustle journey--working overtime to get a headstart in the industry, we also talked about his networking technique that keeps him booked and busy. I could talk another hour more with Jamie. He is so candid about his process and the drive behind it.Enjoy this conversation with Jamie Nash.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

7 Maj 20241h 15min

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