IFH 129: 5 Rules to Make Money Selling Indie Films

IFH 129: 5 Rules to Make Money Selling Indie Films

5 Rules to Make Money Selling Indie Films
I feel that one of the reasons I was put on this earth was to help filmmakers and artist make money selling their films and art. There's no reason why filmmakers shouldn't be able to make a steady income from their films. You can here my inspiration rant on this topic here: Why Filmmakers are Always So Damn Broke & What They Can Do to Change It.
So I came up with these 5 rules on how to make money selling indie films. I outline what I discuss in the podcast below. If you are going to listen to an episode of the IFH Podcast then this one and #88 (Why Filmmakers are Always So Damn Broke) are two episode you should listen too. Check out the outline below and then listen to the episode. I also go into other areas and core concepts that are not in the list below.
1. Understand the initial cost of creating the factory that will build your product

Buying gear
Building a team
Post Production infrastructure
Deliverables

2. Understand the cost of creating your product vs the return

Keep the budget low enough where you feel you can make a healthy return on investment
Joe Swanberg (watch his SXSW talk here)

3. Understand your customer and how to engage with them

Provide Value to your customer
Social Media
Email List
Where does your customer hang out, go there and engage with them

4. Understand how you will be getting your product to the customer

Distribution Options
Cost of distribution

5. Understand revenue streams

DVD/Blu-Ray
TVOD
SVOD
Workshops
Merch

Now get to listening and make your film!
Right click here to download the MP3Download on iTunes Direct



Slamdance Workshop Discussed on the Show
Join Blackmagic Design, Slamdance Grand Jury Award winner Andrew McPhillips, and filmmaker and host of Indie Film Hustle Alex Ferrari on Saturday, January 21 from 2:30pm to 4:30pm at the Filmmaker Lounge in the Treasure Mountain Inn for an in-depth workshop on the tools and techniques essential to the independent filmmaker.


Andrew McPhillips will discuss lessons learned from shooting his upcoming film “The Doll,” including how to seamlessly switch from production to post. Andrew used an URSA Mini 4.6K to shoot the film, DaVinci Resolve for editing and grading, and Fusion for the VFX. Along with serving as CG Supervisor at SPINVFX, Andrew’s work includes his animated short film “Blood Will Tell” which previously premiered at the Toronto International Film Festival and took home top awards at Slamdance.

Alex Ferrari will discuss how filmmakers can make the most of DaVinci Resolve as a professional editing solution. Alex recently shot, edited and graded his new film “This Is Meg” using Blackmagic Design. He will dive into the ins-and-outs of what filmmakers need to know when editing with Resolve and how it can best fit into their workflows.

A brief Q&A will follow the presentations along with raffles for prizes, including a Micro Cinema Camera, DaVinci Resolve Studio and Fusion Studio!
Join Blackmagic Design afterward from 5:00pm to 7:00pm for a happy hour in the Filmmaker Lounge during which attendees can ask questions, demo gear and learn more about Blackmagic Design products for independent filmmakers.



LINKS AND RESOURCES MENTIONED IN THIS EPISODE

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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IFH 748: Screenwriter's Guide to Plotting Stories & Theme with K.M. Weiland

IFH 748: Screenwriter's Guide to Plotting Stories & Theme with K.M. Weiland

Today on the show we have returning champion author K.M. Weiland. I wanted to bring her back on the show to discuss her new book Writing Your Story's Theme: The Writer's Guide to Plotting Stories That Matter.Enjoy my conversation with K.M. Weiland.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

30 Apr 20241h 18min

IFH 747: The Art of Creating Memorable Characters with John Winston Rainey

IFH 747: The Art of Creating Memorable Characters with John Winston Rainey

Today on the show we have screenwriter and script doctor, John Winston Rainey. John is the co-author, along with legendary script consultant Linda Seger, of the book You Talkin’ to Me?: How to Write Great Dialogue. John has written 25 screenplays of which 3 have been produced and 10 have been optioned. He has been a script consultant since 1989 and is the author of Screenwriting Style That Sizzles: A Primer For Polishing.John had been a writer in the film industry for 35 years and won the Writers’ Guild award for best script. He had also been head of the creative department for three different studios.He is the author of the best-selling book, “The Perfect Pitch.” He tutored John on how to write screenplays that sell, and all of John’s acting and directing experience gave him the ability to analyze dramatic writing with a fine eye and ear.In the March/April 2003 issue of Creative Screenwriting (vol.10; #2), John’s deeply closeted script analysis service was outed when he was rated the # 1 analyst in the country. Overnight, he was flooded with work. What an astounding experience! Instead of screwing up his courage to call producers, they were calling him! And there is nothing better for learning the craft of screenwriting than to analyze lots and lots of scripts and explore ways of fixing the distractions.John started getting a reputation as a great script doctor.As a result, he not only became a script consultant in high demand, but he has also taken numerous options (deals) on many of his own spec screenplays. He is told frequently that his scripts are easy reads and he attributes that to the writing style that he has developed, which he shares with his clients, as well as his stories. Even if producers turn down one of his scripts, they frequently ask for other scripts that he has written. He has been through many development (rewriting with the producer) processes. Taking assignments and doing rewrites have been exciting creative measures of his craft.Enjoy my conversation with John Winston Rainey.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

23 Apr 20241h 7min

IFH 746: The Entrepreneurial Screenwriter with Jeff Willis

IFH 746: The Entrepreneurial Screenwriter with Jeff Willis

Today on the show we have screenwriter, consultant, and studio executive, Jeff Willis. Jeff has been in the film business for over 15 years as a writer and executive working on films like Avengers: End Game, Spider-Man: Far from Home, Captain Marvel, and Black Panther to name a few.Around 30 minutes into the show we begin to discuss the business of screenwriting and more importantly what screenwriters can do to make money and get their stories out there. There are so many options out there for the entrepreneurial screenwriter. Jeff and I talk about the many options a screenwriter has to make money with his or her stories and unproduced screenplays.Enjoy my conversation with Jeff Willis.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

16 Apr 20241h 27min

IFH 745: Screenwriting & Hollywood in the Times of COVID with Greg Gertmenian

IFH 745: Screenwriting & Hollywood in the Times of COVID with Greg Gertmenian

Today on the show, we have Greg Gertmenian, who is the Head of Script Analytics and Film Development at Slated. He is also the co-inventor of the Script Score, the only screenplay evaluation tool proven to accurately predict good films. Helped arrange to finance of films like SUPER TROOPERS 2, DEEP MURDER, CRUISE, AT FIRST LIGHT, GOD BLESS THE BROKEN ROAD, BECOMING, and WHAT BREAKS THE ICE.Prior to his time at Slated, he produced short format content, including the fan-beloved short film BALROG: BEHIND THE GLORY and the award-winning AFI Fest film THE HAIRCUT.I wanted to bring Greg on the show to discuss Hollywood, screenwriters, and the COVID pandemic, and what we all can do to survive and thrive during these crazy and uncertain times.Enjoy my conversation with Greg Gertmenian.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

9 Apr 20241h 23min

IFH 744: The Screenwriter's Guide to Video Game Writing with Robert Denton Bryant

IFH 744: The Screenwriter's Guide to Video Game Writing with Robert Denton Bryant

I always wondered how someone would get into the video game writing business. Today's guest is screenwriter/game development guru Robert Denton Bryant and he answers that question and so much more.Robert Denton Bryant has worked in Hollywood in marketing and production, and in video games as a publisher and a developer. He has been Executive Producer on dozens of games on platforms ranging from CD-ROMs to the iPad, including the bestselling World Championship Poker and Pinball Hall of Fame console franchises.He is the co-author (with Charles P. Schultz) of Game Testing: All in One and (with Keith Giglio) Slay the Dragon: Writing Great Video Games.Writing for the multibillion-dollar video-game industry is unlike writing for any other medium. Slay the Dragon will help you understand the challenges and offer creative solutions to writing for a medium where the audience not only demands a great story but to be a driving force within it. Aimed at traditional writers who want to learn interactive narrative as well as game creators who want to tell better, more emotionally involving stories, the book is written by two creative veterans of both Hollywood and "Nerdyhood." Through lively discussions and self-paced-exercises, Bryant and Giglio step you such topics as the:"No-act" structure of video gamesWriting great game charactersMaking gameplay emotionally meaningfulBringing your game world aliveI can't tell you what an amazing episode this is. Robert takes me down the rabbit hole of writing for video games, the business, how to break in as a writer, and a ton more. Who says you can't write for both video games and the big screen.Enjoy my conversation with Robert Denton Bryant.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

2 Apr 20241h 44min

IFH 743: The Guide for Every Screenwriter with Geoffrey D. Calhoun

IFH 743: The Guide for Every Screenwriter with Geoffrey D. Calhoun

After many requests, I decided to finally tackle the dreaded query letter. I bring back to the show screenwriter, author, and IFH Academy instructor Geoffrey Calhoun. Below Query Letter Checklist and a few areas, we discuss in the episode.No Snail MailDo Your ResearchAddress the Letter to Individuals, not "To Whom It May Concern"It's about the script, not you!Be Casual but not too casualCut to the chaseDon't forget the LoglineThis isn't open mic nightIts CATS meets The GooniesDig through your contactsProofreadI hope this helps you write that query letter. Best of luck and keep on writing!Enjoy my Conversation with Geoffrey D. Calhoun.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

26 Mars 202422min

IFH 742: Writing a Screenplay from the Inside Out with Brian Herskowitz

IFH 742: Writing a Screenplay from the Inside Out with Brian Herskowitz

Today's guest is screenwriter Brian Herskowitz. He wrote the book called Process to Product: From Concept to Script: A Practical Guide for the Screenwriter. Like millions before him, Brian Herskowitz moved out to Los Angeles to pursue an acting career.  He soon learned that there was a dearth of roles for shorter leading men and began searching for other outlets for his creative passions.  In 1980 he wrote his first screenplay, an action thriller about a young man who moves to Tokyo to train for the Olympics in Judo and gets caught up in an intrigue with the Yakuza.   Through that script, based on his true-life experience as an international judo competitor, he uncovered a knack and passion for writing.  As a writer, Brian has completed well over a dozen feature films.  His first produced feature was a low budget slasher titled DARKROOM.  He currently has several projects in active development including, THE ABDUCTION, THE EMPRESS OF ELSEWHERE (co-written with Theresa Nelson based on her best selling novel), TAKE A RIDE, and FAIRIES (co-written with Pam Dawber and Andy Tobey).His TV credits include a staff writing position on the NBC sit-com BLOSSOM, multiple episodes of the syndicated series HERCULES: THE LEGENDARY JOURNEYS, and ACAPULCO HEAT, the HBO hit comedy DREAM ON, CBS’s RENEGADE, THE EXILE, MURDER, SHE WROTE, the FOX Network’s YOUNG HERCULES, and CBS’s critically acclaimed was series TOUR OF DUTY (associate producer). Brian co-wrote the FOX pilot MANTIC with Jason Alexander.   In addition, he worked as a punch-up writer on BOB PATTERSON, and LISTEN UP.Brian currently holds the title of lead faculty in screenwriting for the prestigious  BOSTON UNIVERSITY IN LOS ANGELES - WRITER IN HOLLYWOOD PROGRAM.  Brian has taught online for UCLA EXTENSTIONS and has had students from every corner of the earth. Enjoy my conversation with Brian Herskowitz.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

19 Mars 20241h 14min

IFH 741: How to Break into Television Writing with Steven Vitolo

IFH 741: How to Break into Television Writing with Steven Vitolo

Have you ever wondered what it takes to break into a network television writer's room? Then this episode is for you. Today's guest is Steven Vitolo and he did just that. His latest written episode is on the hit ABC show Black-ish. Steven has over 10 years of experience working in writer's rooms, most recently as a script coordinator on the TV series Black-ish, where he co-wrote the episode "Dream Home".Steven Vitolo also is the CEO and founder of Scriptation, the script reading and annotating app for film, television, and video production. Steven developed Scriptation after seeing first-hand the staggering amount of paper that gets consumed onset and is dedicated to promoting sustainable practices that inspire productions to go paperless.Enjoy my conversation with Steven Vitolo.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

12 Mars 202456min

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