BONUS EPISODE: The Complete Guide to NFT in Independent Film (and How to Make Money)

BONUS EPISODE: The Complete Guide to NFT in Independent Film (and How to Make Money)

So today we are going to go down the rabbit hole of NFTs. What the heck is an NFT. It is a Non Fungible Token. Basically, an NFT is a completely original digital file or a digital collectable which is registered on a blockchain ledger just like any cryptocurrency. But unlike cryptocurrency, like Bitcoin or Ethereum, an NFT is totally unique and because it lives on the blockchain it verifies who is the rightful owner of this one-of-a-kind digital collectable file.

In February 2021, digital artist Peebles sold a digital artwork for $69.3 million at auction. You heard correctly almost $70 million for a digital file. The founder of Twitter, Jack Dorsey, sold his very first tweet as an NFT for $2.9 million.

It took me a minute to understand what these things were and then it clicked. NFTs are digital baseball cards, comic books, Garbage Pail Kids or Pokemon cards. They are just a digital version and in many ways better because you know exactly how many copies exist.

The NBA is sell "moments" as NFTs through NBA Top Shots. Basically, they are selling highlight clips as NFT and they are killing it. Fans of the NBA are gobbling these NFTs as fast as they are released. I really think there is now one doing NFTs better than the NBA right now.

Musicians are having amazing success selling NFTs directly to their fans. This is turning the established music industry on its head. NFTs are essentially killing off the middle man. No more label, just a direct relationship with the artist's fans.

The other amazing thin about NFTs is that the artist continues to make money on every sale of the NFT forever. Let me explain. When an artist creates a NFT by minting it. Minting is the process of create the digital file (NFT) and placing it on the blockchain. The artist then sets the residual percentage every time the NFT sells.

So if I mint a short film and sell it for $500. I get $500. Now, if the new owner sells it 2 years from now for $10,000 I get 10% of that sale. Every time that NFT is resold I get my cut. All transactions transparent. All on the blockchain.

So how can filmmakers make money? There are so many options because NFTs are in their infancy. Everyone is trying to figure out how to use them in indie film. Some ideas are:

Selling the distribution rights to the entire film, like Kevin Smith is doing with is latest film Killjoy
Selling the distribution rights to your film in shares like the indie film Lotawana
Create an NFT to a short film to finance it
Sell NFT collectables from the film
Fund raise your film's budget with NFTs

These are just some ideas. I decide to throw my hat in the ring and created an experiment. I minted a few NFTs for my first short film BROKEN and some "legacy NFTs" of the first ever filmmaking tutorials ever uploaded to YouTube. Here is the description of one of the NFTs.

This NFT is called Muzzle Flash Breakdown and is one of the first filmmaking tutorials to ever be uploaded to YouTube. It was uploaded on August 28, 2006 by filmmaker, author and Indie Film Hustle Podcast host Alex Ferrari from his 2005 award-winning short film BROKEN.

It was taken from the best-selling DVD of the film. That DVD was one of the first indie short films to ever create a massive collection of tutorials and making of videos that explained how to make a low-budget independent film with off-the-shelf software and digital consumer cameras.

This is part of a limited series of filmmaking tutorials that were uploaded to YouTube from the short film BROKEN. All the videos were uploaded and released on the same day in 2006. The external link attached to this NFT will show the original upload to YouTube.

Link: https://www.youtube.com/watch?v=yFPoBZY5BrA

When you purchase this NFT you will also gain access to the short film BROKEN, the entire collection of tutorials and commentary tracks via private link and passcode. You will also receive the original QuickTime file that was uploaded to YouTube.

To access my NFTs go to: www.ifhnft.com

I released three of 6 of the total filmmaking tutorials I uploaded on YouTune back in Aug 2006. If these sell out I'll upload the rest and maybe some of my other popular short films I directed over the years. I wanted to give you an example of what an independent film NFT looked like and this is totally an experiment to see what happens.

Maybe I'll never sell an NFT, maybe I sell them three years from now or maybe they will sell out in 15 min. Who knows. What I am excited about is the potential of what this could mean for the indie filmmaking community.

In this episode I break down everything you need to know about NFTs, how to make money with them and more. Enjoy!

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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IFH 573: Vampires, The Devil and Working in Hollywood with Brian Nelson

IFH 573: Vampires, The Devil and Working in Hollywood with Brian Nelson

Today on the show we have screenwriter Brian Nelson. Nelson holds degrees from Yale University and from UCLA. He worked as a drama instructor at Langley High School in McLean, Virginia in the early 1980s, where he taught Gilmore Girls actress Lauren Graham, Little Miss Sunshine screenwriter Michael Arndt, and UCLA screenwriting instructor Brian David Price.Nelson's numerous writing credits include episodes of the television series Lois & Clark: The New Adventures of Superman, Gene Roddenberry's Earth: Final Conflict, JAG and the Disney television series' So Weird and In a Heartbeat as well as the feature film Hard Candy. He also wrote the play "Overlooked" and co-wrote the script for the vampire film 30 Days of Night, which was released in late 2007 and helmed by Hard Candy director David Slade.Nelson wrote the script for the M. Night Shyamalan-produced thriller Devil. Nelson wrote episodes 3 and 8 of the Netflix original series Altered Carbon, as well as executive-producing the show.His new project is Agent Stroker.AGENT STOKER is a paranormal thriller – part Raymond Chandler, part Philip K. Dick, and all macabre all the time. AGENT STOKER is the love child of The Shadow and Black Mirror, it’s “The X-Files with a drinking problem.”AGENT STOKER is the tale of a wounded man working for the Night Brigade, tracking data points that might just indicate coming apocalypse. AGENT STOKER is scripted supernatural fiction created by Chris Conner and Brian Nelson (both from Altered Carbon). Brian and I had on heck on a fun time talking shop. Enjoy my conversation with Brian Nelson.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

14 Apr 20221h 26min

IFH 572: The RAW Reality of Being an Indie Producer with Miranda Bailey

IFH 572: The RAW Reality of Being an Indie Producer with Miranda Bailey

Miranda Bailey is a prolific producer, actor and director, known for producing high quality independent films. Her passion for bringing compelling, well-crafted stories to the screen has been the driving force in her distinguished 15-year filmmaking career. Bailey has produced over 20 films, among them the Oscar®-nominated THE SQUID AND THE WHALE and the Spirit Award-winning THE DIARY OF A TEENAGE GIRL, as well as James Gunn’s SUPER, the Sundance hit SWISS ARMY MAN, the critically acclaimed NORMAN and the indie hit DON’T THINK TWICE.Bailey’s directorial narrative feature debut BEING FRANK, an offbeat family drama/comedy premiered in the Spotlight Section at the 2018 SXSW Film Festival and was theatrically released June 2019. She assembled a decorated cast including Grammy-nominated comedian, actor, writer, producer and New York Times best-selling author Jim Gaffigan, two-time Emmy winning actress Anna Gunn, Samantha Mathis and Logan Miller. Karen Kehela Sherwood of Imagine Entertainment produced the film alongside Amanda Marshall of Bailey’s Cold Iron Pictures. Bailey’s made her documentary debut GREENLIT – a humorous documentary examining the hypocrisy inherent in Hollywood’s “green” movement – premiered at the 2010 SXSW Film Festival to critical acclaim and was acquired by IFC International. Bailey’s second documentary, THE PATHOLOGICAL OPTIMIST, the film was released theatrically by The Film Arcade and on VOD by Gravitas. In 2018, Bailey teamed with Gurl.com co-founder Rebecca Odes to launch CherryPicks, a groundbreaking aggregate movie review and rating service by female critics for the female audience. The site went live in 2019 and over 800 female critics are subscribed to provide their reviews on the site.A production powerhouse, Bailey’s Cold Iron Pictures has amassed an extensive list of critical and commercial successes, including SWISS ARMY MAN, starring Golden Globe-nominee Paul Dano and Daniel Radcliffe, theatrically released by A24.  DON’T THINK TWICE, directed by Mike Birbiglia, starring Gillian Jacobs and produced with Ira Glass (This American Life) was distributed by The Film Arcade. NORMAN, directed by Joseph Cedar (BEAUFORD, a Foreign Language Film Oscar nominee), premiered at the Toronto International Film Festival and was released by Sony Classics. Bailey also produced I DO…UNTIL I DON’T, directed by and starring Lake Bell and Ed Helms. Additionally, in 2019, she produced the Sundance hit documentary, THE UNTITLED AMAZINGBecome a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

12 Apr 20221h 2min

IFH 571: The Ugly Truth of Being a Hollywood Screenwriter with Rich Wilkes

IFH 571: The Ugly Truth of Being a Hollywood Screenwriter with Rich Wilkes

Get ready for on heck of a ride. Today on the show we have screenwriter Rich Wilkes.Wilkes' major-studio debut was as screenwriter of the 1994 film Airheads. The story revolves around a group of loser musicians called The Lone Rangers who take a radio station hostage to get their song played on the radio. Airheads was directed by Michael Lehmann and distributed by 20th Century Fox.This was followed by a co-writer credit (alongside director James Melkonian) for the 1994 comedy The Stoned Age, set in the stoner subculture of Southern California during the 1970s.The same writing and directing team then collaborated with The Jerky Boys to create the 1995 production The Jerky Boys: The Movie, featuring the eponymous comedians (self-described as "low-lifes from Queens") as New York City youths who get into trouble with the Mafia when one of their prank calls leads them into a money laundering business.Wilkes is credited as the sole screenwriter for the 2002 action-adventure film XXX and a "based on characters created by" credit as being as the creator of the XXX franchise.Wilkes co-wrote the Mötley Crüe biopic The Dirt, based on the New York Times bestselling book by Neil Strauss and Mötley Crüe. The film took 17 years to get made. David Fincher was initially attached to direct in 2004, followed by Larry Charles in 2008.Rich and I had a raw conversation about what it is really like to be a screenwriter in Hollywood, warts and all. This episode should be reqired listening for any screenwriter thinking of getting into the Hollywood screenwriting game.Enjoy my eye-opening conversation with Rich Wilkes.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

7 Apr 20221h 19min

IFH 570: How I Made My Filmmaking Dream Come True with Andy Erwin

IFH 570: How I Made My Filmmaking Dream Come True with Andy Erwin

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

5 Apr 202255min

IFH 569: How to Build a Career as a Screenwriter with J.Mills Goodloe

IFH 569: How to Build a Career as a Screenwriter with J.Mills Goodloe

Today on the show we have director and screenwriter J. Mills Goodloe.J. Mills Goodloe grew up in Fort Lauderdale, Florida and attended Southern Methodist University in Dallas, Texas. He began his career at Warner Brothers working for director Richard Donner. Goodloe worked from 1992 to 1995 as Donner's assistant on Lethal Weapon 3 and Maverick, both starring Mel Gibson, then segued into producing where he developed and produced Assassins starring Sylvester Stallone, Antonio Banderas and Julianne Moore.In 1996, Goodloe produced Conspiracy Theory, once again starring Mel Gibson, along with Julia Roberts, and Lethal Weapon 4, the fourth installment of the billion dollar grossing Lethal Weapon series.In 2001, Goodloe wrote and directed A Gentleman's Game starring Gary Sinise, Dylan Baker and Philip Baker Hall. In 2005, Goodloe wrote the adaptation for the John Grisham novel Bleachers for Revolution Studios. Goodloe also co-wrote the screenplay for the inspirational sports film Pride, released theatrically by Lionsgate and starring Terrence Howard and Bernie Mac.In 2014, Goodloe's adaptation of Nicholas Sparks' novel Best of Mewent into production, starring Michelle Monaghan and James Marsden and directed by Michael Hoffman.Based on the bestselling novel by acclaimed author Nicholas Sparks, The Best of Me tells the story of Dawson and Amanda, two former high school sweethearts who find themselves reunited after 20 years apart, when they return to their small town for the funeral of a beloved friend. Their bittersweet reunion reignites the love they've never forgotten, but soon they discover the forces that drove them apart twenty years ago live on, posing even more serious threats today. Spanning decades, this epic love story captures the enduring power of our first true love, and the wrenching choices we face when confronted with elusive second chances.In 2013, Academy Award nominated director Hany Abu-Assad was hired to direct Goodloe's screenplay Mountain Between Us, a Twentieth Century Fox project based upon the novel by Charles Martin.In the Spring of 2014, Goodloe's original screenplay Age of Adaline began principal photography, starring Harrison Ford, Blake Lively and directed by Lee Toland Krieger. The film will be released by Lionsgate in the Spring of 2015.After miraculously remaining 29 years old for almost eight decades, Adaline Bowman (Blake Lively) has lived a solitary existence, never allowing herself to get close to anyone who might reveal her secret. But a chance encounter with charismatic philanthropist Ellis Jones (Michiel Huisman) reignites her passion for life and romance. When a weekend with his parents (Harrison Ford and Kathy Baker) threatens to uncover the truth, Adaline makes a decision that will change her life forever.In 2014, Sony Studios hired Goodloe to write the screenplay Christian the Lion with Neil Moritz' Original Film producing. His other projects include a scripted drama for Bravo Television called All the Pretty Faces which he and Jennifer Garner are producing.Enjoy my conversation with J. Mills Goodloe.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

31 Mars 20221h 16min

IFH 568: I Sold My Eggs to Finance My Indie Film with Sonja O'Hara

IFH 568: I Sold My Eggs to Finance My Indie Film with Sonja O'Hara

Today on the show we have writer, actor and director Sonja O'Hara. You might recognize here from my feature film On the Corner of Ego and Desire where she played an insane director at Sundance.Sonja O’Hara is an Emmy-nominated queer writer, director and actor represented by WME and Management 360. She was chosen as one of the “10 Filmmakers To Watch” by Independent Magazine, selected by a jury from MovieMaker Magazine, the Sundance Institute and Austin Film Festival. (Past recipients include Barry Jenkins of MOONLIGHT.)Sonja just directed two back to back features which are currently completing post-production: MID-CENTURY, a provocative thriller starring Stephan Lang (DON'T BREATHE) and two time Academy Award® nominee Bruce Dern, produced by Jeremy Walton (THE INVENTOR with Marion Cotillard), and ROOT LETTER, an adaptation of the popular Japanese PlayStation game, written by Tribeca Film Festival Narrative Prize winner David Ebeltoft and starring Danny Ramirez of THE FALCON AND THE WINTER SOLDIER.Sonja also created and directed the Webby award winning series DOOMSDAY which was nominated for the 2021 Daytime Emmy Awards. For DOOMSDAY, she was awarded the “Best Director” prize out of 4000 submissions at The New York Television Festival. Sonja sold her original series ASTRAL to Adaptive Studios.I wanted to have her on the show to discuss not only her directing career but also wanted to discuss her remarkable story on how she financed DOOMSDAY...she sold her eggs! This is easily the most unique film financing method I'd ever heard of. She made a film about her experience called Ovum.An offbeat young actress who will do anything for a part, ends up giving up a part of herself when her method acting exercise goes too far and she ends up selling her eggs.Enjoy my conversation with the remarkable filmmaker Sonja O'Hara.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

29 Mars 20221h 12min

IFH 567: Inside Pixar's Brain Trust Turning Red with Julia Cho

IFH 567: Inside Pixar's Brain Trust Turning Red with Julia Cho

Award-winning playwright and co-writer of Pixar’s TURNING RED, Julia Cho was born and raised in the arid suburbs of Southern California and Arizona. After a fairly uneventful childhood, she unexpectedly discovered theater as a teen and subsequently foiled her parents’ expectations of a life of respectability and normalcy.Disney and Pixar’s “Turning Red” introduces Mei Lee (voice of Rosalie Chiang), a confident, dorky 13-year-old torn between staying her mother’s dutiful daughter and the chaos of adolescence. Her protective, if not slightly overbearing mother, Ming (voice of Sandra Oh), is never far from her daughter—an unfortunate reality for the teenager. And as if changes to her interests, relationships and body weren’t enough, whenever she gets too excited (which is practically ALWAYS), she “poofs” into a giant red panda! Directed by Academy Award® winner Domee Shi (Pixar short “Bao”) and produced by Lindsey Collins.Instead, armed with an MFA in writing from NYU and a prestigious fellowship at The Juilliard School, Julia launched herself into the New York theater scene. She soon landed residencies at the Sundance Lab and New Dramatists and productions at high-profile theaters in NYC and across the country. Memorable productions include “The Language Archive” (winner of the Susan Smith Blackburn Award), “Aubergine” and “Office Hour.” For her body of work, she received the 2020 Windham-Campbell Literary Prize for Drama which wrote: “Alternately lyrical and sharp, rigorous and whimsical, Cho’s plays demand that we listen.”Alongside her theatrics, Cho has also cultivated a career as a writer and producer of a broad range of television shows from cult sci-fi (“Fringe”) to character-driven drama (“Big Love,” “Halt and Catch Fire”). She also adapted the critically-acclaimed novel The Madonnas of Echo Park for HBO and Starz, which showcased her ability to transform eloquent fiction into dynamic and propulsive narrative.Driven by keen curiosity and a passion for language, Julia strives to create work that expands our worlds and sparks our deepest empathies. She’s currently under commission for South Coast Repertory to write a new play and is a Co-Executive Producer for the Amazon series, “Paper Girls.” In other words, she’s following a movie about four thirteen-year-old girls with a series about four twelve-year-old girls. A project about four eleven-year-old girls is forthcoming.Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

24 Mars 202259min

IFH 566: Confessions of a First-Time Director with Krystin Ver Linden

IFH 566: Confessions of a First-Time Director with Krystin Ver Linden

Today on the show we have writer and director Krystin Ver Linden. She has always steered the course of her career and her life with her love for film, and it shows through her work. She was recently chosen as one of Variety’s2022 “10 Directors to Watch,” a coveted honor. Ver Linden’s script Ride sold to Lionsgate with Joey Soloway attached to direct and was featured on the Black List. She went on to sell numerous scripts as well as the pitch Love in Vain, an unconventional biopic centering around blues music pioneer Robert Johnson. The pitch is set up at Paramount with Lorenzo di Bonaventura, Mike Menchel and multiple-Grammy-winning recording artist Lionel Richie producing.Her new film is Alice. Alice (Keke Palmer) yearns for freedom as an enslaved person on a rural Georgia plantation. After a violent clash with its brutal and disturbed owner, Paul (Jonny Lee Miller), she flees through the neighboring woods and stumbles onto the unfamiliar sight of a highway, soon discovering the year is actually 1973. Rescued on the roadside by a disillusioned political activist named Frank (Common), Alice quickly comprehends the lies that have kept her in bondage and the promise of Black liberation. Inspired by true events, Alice is a modern empowerment story tracing Alice’s journey through the post-Civil Rights Era American South.We discuss how she got Quentin Tarantino became her mentor and much more. Enjoy my inspiring conversation with Krystin Ver Linden. Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

22 Mars 202258min

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