Ambition 2.06 Apr 2021

How TikTok Marketing Grew Wasi Clothing During the Pandemic With Vanessa Acosta

This week on Girlboss Radio, Puno talks business and TikTok marketing with our guest Vanessa Acosta, the one-woman show behind sustainable, ethical clothing brand Wasi, whose designs are made with textiles personally sourced from South America and handmade from scratch in LA. Acosta is a Bolivian-American businesswoman who quite literally does it all for her business: she’s a graphic designer, fashion designer, photographer, and marketer. If that’s not the definition of a solopreneur—and girl boss—we’re not sure what is. In this episode, you’ll hear about Acosta’s journey of starting her own business after losing her job in fashion due to the pandemic, what it’s really like running an ethical and sustainable clothing brand, and how TikTok for your small business can be a major tool for growth (she single-handedly tripled her sales in 2020, and attributes it to her TikTok marketing). Puno and Acosta talk about the challenges of becoming an entrepreneur as an immigrant, feeling like for their story to be worthwhile it has to be grand and inspirational, as well as living up to the standards set out by their parents. This episode is brimming with both inspiration and TikTok marketing tips and tricks. Listen to it now on Apple Podcasts or Spotify, or read the interview below (which has been edited for clarity and length): https://www.girlboss.com/read/vanessa-acosta Check out Vanessa store at: https://wasiclothing.com When your business is ready to make that next hire, find the right person with LinkedIn Jobs. And now, you can post a job for free. Just visit linkedin.com/girlboss to post a job for free. Terms and conditions apply. Learn more about your ad choices. Visit megaphone.fm/adchoices

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(336)

How to Spot (and Survive) a Toxic Boss with Mita Mallick

You've probably had one. Maybe you even have one right now. And if Glassdoor data is anything to go by, you're far from alone—mentions of "toxic boss" in workplace reviews have surged 6.7x since 2018....

12 Maj 42min

What Hiring Managers Actually Think (But Will Never Tell You) with Deepali Vyas

If you've ever wondered what actually gets discussed behind closed doors when companies are hiring, promoting, or handing out pink slips, this episode is like a backstage pass. Amanda Goetz sits down...

28 Apr 43min

How to Be a Rich Old Lady: The Beginner’s Guide to Building Wealth with Amanda Holden

Amanda Holden spent years working 13-hour days at a male-dominated finance firm—helping rich men get richer—before she made a bold exit. She saved aggressively, sold her car, and walked away without a...

14 Apr 46min

The New Rules of Dating for Ambitious Women with Amy Chan

Dating in 2026 can feel… bleak. Everyone is analyzing “red flags,” burned out on dating apps, and building emotional walls to stay safe out there. Sound relatable? In this episode of Ambition 2.0, Am...

20 Jan 42min

Why You Can’t Stop Working—And How to Break the Cycle with Malissa Clark

Repeat after us: You can love your job and still be a workaholic. In this episode of Ambition 2.0, Amanda Goetz sits down with Dr. Malissa Clark, a professor at the University of Georgia, Director of...

13 Jan 41min

From Harvard Dropout to VC Powerhouse: How to Bet on Yourself with Alexa von Tobel

In this episode of Ambition 2.0, host Amanda Goetz sits down with Alexa von Tobel—the founder of LearnVest (where she raised $75M and successfully sold it to Northwestern Mutual) and current founder a...

6 Jan 43min

What to Do When Productivity Becomes Toxic with Israa Nasir

In this episode of Ambition 2.0, Amanda Goetz sits down with psychotherapist and Toxic Productivity author Israa Nasir to unpack why so many high-achieving women feel constantly behind, overwhelmed, a...

23 Dec 202547min

Is Having a Stay-at-Home Husband the Secret to Success? with Tressie Lieberman

In this episode of Ambition 2.0, host Amanda Goetz sits down with Starbucks' Global Chief Brand Officer Tressie Lieberman to talk about the path that led her through some of the biggest brands in mark...

16 Dec 202537min