Ambition 2.05 Mars 2024

Building a Revenge Brand with Boys Lie

Get your FREE sample pack of LMNT electrolyte drink mix with any purchase at DrinkLMNT.com/GIRLBOSS. Some of Tori Robinson and Leah O'Malley's closest friends thought they would fail. Who's laughing now? In today's episode of Girlboss Radio, Avery Francis catches up with the founders of Boys Lie. Their cool-girl loungewear broke the internet last summer when Ariana Madix from Vanderpump Rules wore their 1-800-Boys-Lie hoodie, not-so-subtly shading ex-boyfriend Tom Sandoval. Their clothing has been spotted on A-listers like Kylie Jenner, Zendaya, Ariana Grande, Dua Lipa and many more—plus they’ve collabed with Forbes, Uber, REVOLVE, Urban Outfitters and PacSun, which solidified Boys Lie as an industry trailblazer. In 2022, the brand achieved a staggering $8 million in revenue. Tori and Leah met in 2016 when they were both going through breakups with their boyfriends—who happened to be best friends. They formed an unbreakable bond and coined the mantra: “boys lie.” Today, the Boys Lie founders talk about how much money it *really* takes to start a clothing brand, how other people’s doubts fuelled their success and why it's so important to have a failure runway. Check out the Boys Lie podcast here: https://pod.link/1691013661 New episodes of Girlboss Radio drop every Tuesday. Never miss an episode by subscribing here: girlboss.com/pages/girlboss-radio-subscribe. Girlboss’ very first course, Spark Your Career Renaissance, will help you unlock your differentiator to go from stuck to success. Learn more and enroll at course.girlboss.com/courses/spark-your-career-renaissance. Sign up for Girlboss Daily, our must-read morning newsletter, at girlboss.com/newsletter. You'll get A+ career advice, dream job postings, free coffee every Friday and a few emojis (because we’re fun like that), delivered right to your inbox. Looking for your next dream employee? Post your open role on our Girlboss Job Board at jobs.girlboss.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(336)

How to trust your gut and start over professionally with Gail Becker, founder and CEO of CAULIPOWER

Today’s guest is Gail Becker, the gutsy entrepreneur who left her corporate America job to take on the food industry—something she knew very little about at the time. She takes us through her pitch an...

20 Maj 202047min

How to tap into your creativity, with Kelly Wearstler, interior design phenom

In these home-bound times of social distancing and self-quarantine, who better to talk to than an award-winning interior designer like Kelly Wearstler? On this episode of Girlboss Radio, Sophia chats ...

15 Apr 202050min

How to safeguard your finances in times of crisis, with Nicole Lapin, finance expert

In times of uncertainty, our mental and physical health isn't the only thing we worry about. Financial well-being is also top of mind, and the real talk is that many of us are super stressed about mon...

8 Apr 20201h 4min

How to forge a non-traditional career path, with Viktoria Modesta, bionic pop star

This week, Sophia Amoruso chats with Viktoria Modesta, a bionic pop star, avant-garde performance artist, and creative director whose work in the public sphere continues to challenge the way disabilit...

1 Apr 202040min

The reality of funding your own business, with Christina Stembel, founder and CEO of Farmgirl Flowers

Christina Stembel's origin story for her business, Farmgirl Flowers, is amazing: She launched her floral business with nothing more than a high school degree and $50K in savings. Over the past decade,...

25 Mars 202053min

How to refresh your brand, with Olivia Christian, brand strategist

On this week's episode of Girlboss Radio, Sophia chats with Olivia Christian, a brand strategist and Vistaprint brand ambassador who went from working in politics to helping small business owners and ...

18 Mars 202046min

How to build a lasting brand with Suzi Weiss-Fischmann, co-founder of OPI

Suzi Weiss-Fischmann, widely known as the First Lady of Nails, is the co-founder and creative visionary behind OPI. On this episode of Girlboss Radio, she joins Sophia Amoruso to talk about how she re...

11 Mars 202055min

How can we help women advance at work, with Dee Poku-Spalding, of WIE

This week's Girlboss Radio guest has made it her mission to help other women succeed—which makes for an especially poignant conversation ahead of International Women's Day. Tune in to hear Sophia chat...

4 Mars 202048min