#9: How to nudge people into voting, buying and recycling
Nudge13 Aug 2019

#9: How to nudge people into voting, buying and recycling

“How do you plan to get to the polling booth?”. This phrase can swing voter turnout by 9% and ultimately change the outcome of an election. To figure out why I chatted to bestselling author Steve Martin about the powerful consistency principle. Link to Steve’s book Small Big https://www.amazon.com/small-BIG-changes-spark-influence/dp/1455584258 Sign up to the mailing list: https://www.nudgepodcast.com/mailing-list

Avsnitt(290)

#2: Five highly effective negotiation tactics

#2: Five highly effective negotiation tactics

Let’s say you're trying to negotiate a pay rise at work. Do you know what to say, how to say it, or even when to say it? Most of us have no idea. In the episode best selling author, Steve Martin, talk...

13 Apr 201920min

#1: How music affects what we buy

#1: How music affects what we buy

We know music can make us happy or sad, but did you know it can change the type of wine you buy? In the first episode of Nudge, we chat with Adrian North who has studied how music affects what consume...

25 Mars 201923min

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