Greg Hainge, “Noise Matters: Towards an Ontology of Noise” (Bloomsbury Academic, 2013)
What is noise? In his new book Noise Matters: Towards an Ontology of Noise (Bloomsbury Academic, 2013), Greg Hainge, Reader in French at University of Queensland, Australia, explores this question. The book is written within the tradition of critical theory and is at once playful and punning, as well as suffused with challenging and perceptive analysis. The core position of the book is that we need to move beyond the dichotomous understanding of noise that sees it as either something to be removed or rejected, an unnecessary distraction from a core signal, or something that should be celebrated, but in celebration co-opted into being something that isn’t noise. For Hainge we need a new understanding of noise, an understanding that seeks to celebrate noise through a range of engagements with cultural and theoretical phenomena. Noise is not just about sound, but figures in all forms of communication. The book takes on the accepted readings of work in music, such as John Cage’s 4’33”, literature, such as Sartre’s Nausea, as well as photography and film. These new approaches, mediated by the concern with noise, will be of interest to a range of readers from across the humanities, as well as for specialists in film and music theory and aesthetics. The project of founding on ontology of noise is also a contribution to the growing field of noise studies, which is the kind of interdisciplinary academic area that is emerging within the noisy world of the contemporary academy. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
19 Okt 201341min
Sarah Banet-Weiser, “Authentic: The Politics of Ambivalence in a Brand Culture” (NYU Press, 2013)
In Authentic: The Politics of Ambivalence in a Brand Culture (NYU Press, 2013), Sarah Banet-Weiser scrutinizes the spread of brand culture into other spheres of social life that the market–at least in our imaginations–had left untouched: politics, religion, creativity, and the self. Banet-Weiser observes that the authenticity concept seems to carry more weight in a culture of selling: We have come to expect, and to some extent accept, that authenticity, like everything else, can be trademarked. Through rich case studies–Dove ad campaigns, Facebook self-performance, street art, green activism, and New Age spirituality among them–Authentic identifies the pervasive (and often troubling) ambivalence of branded living. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
27 Aug 201357min
Brian Michael Goss, “Rebooting the Herman and Chomsky Propaganda Model in the Twenty-First Century” (Peter Lang, 2013)
Brian Michael Goss, professor of communication at St. Louis University in Madrid, has taken one of media’s most studied theories and given it a facelift. In Rebooting the Herman and Chomsky Propaganda Model in the Twenty-First Century (Peter Lang, 2013), Goss revisits the model created by Edward Herman and Noam Chomsky in their 1988 book, Manufacturing Consent. The filters remain, but Goss pushes the model into the modern context of new media models and expanded global exportation. “Far from condemning journalism,” Goss writes, “I hope to see it more closely approximate its mythologies about itself.” “Rebooting” is an important work, relevant not just to scholars, but all consumers of media. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
22 Juli 201344min
Stacy Alaimo, “Bodily Natures: Science, Environment, and the Material Self” (Indiana UP, 2010)
In her book, Bodily Natures: Science, Environment, and the Material Self (Indiana University Press, 2010), Stacy Alaimo approaches the concepts of “science, environment, and self” in an extremely novel and inventive way. The central concept in Alaimo’s work is that of “trans-corporeality” which she describes as a way of theorizing the relationship between humanity and the world at large as not being clearly delineated and separate, but as fluid. As this relates specifically to nature and the environment, Alaimo’s intention is for the reader to reimagine questions of environmental ethics and environmental practices as not isolated issues but rather deeply personal as the environment and our material selves are bound up with one another in a deeply intimate manner. I found Alaimo’s central approach with “trans-corporeality,” theorizing the human as being “already in the world,” extremely refreshing when compared to the idea of human agency in postmodern studies. In this way, Alaimo provides an alternate framework for conceiving of human agency, and thus an “out” of sorts, a release, from the bounds of postmodernism’s isolated and castrated human agent. Alaimo calls this novel direction, “New Materialisms.” With this concept, Alaimo offers new insights into feminist thought and theory. Bodily Natures: Science, Environment, and the Material Self is sure to appeal to many students and scholars of literary studies and critical theory. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
8 Juli 201351min
Michael Serazio, “Your Ad Here: The Cool Sell of Guerrilla Marketing” (NYU Press, 2013)
“Power through freedom.” Michael Serazio‘s Your Ad Here: The Cool Sell of Guerrilla Marketing (NYU Press, 2013) traces the mushrooming world of guerrilla marketing–defined to include word-of-mouth, viral, and advergaming, along with a host of other, often hidden kinds of persuasion. The book describes the ways that advertisers give up “control” to consumers through “authentic” discovery, dialogue, amateurism, the non-sell sell, and even anti-marketing messages themselves–all of which serve, paradoxically, to reinforce control and commercialism. The consumer subject, writes Serazio drawing on Foucault and Gramsci, is strategically engaged to act without the sense of being acted upon–a kind “corporate ventriloquism.” The book includes rich, detailed case studies and interviews with marketers, who recount their “cool sell” campaigns for America’s Army, PBR, and Burger King’s “Subservient Chicken.” Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
3 Juli 201358min
Dominic Pettman, “Human Error” (UMinnesota, 2011)/”Look at the Bunny” (Zero Books, 2013)
“The humans are dead.” Whether or not you recognize the epigram from Flight of the Conchords (and if not, there are worse ways to spend a few minutes than by looking here, and I recommend sticking around for the “binary solo”), Dominic Pettman‘s Human Error: Species-Being and Media Machines (University of Minnesota Press, 2011) will likely change the way you think about humanity, animals, machines, and the relationships among them. Pettman uses a series of fascinating case studies, from television programs to films to Sufi fables to pop songs, to explore the notion of Agamben’s “anthropological machines” and the human being as a “technospecies without qualities” in a modern mediascape that includes Thomas Edison’s film Electrocuting an Elephant, Werner Herzog’s Grizzly Man, and the interplanetary soundscape created by NASA (among many, many others). We recently gathered over Skype to talk about some of the major thematic and argumentative threads snaking through this book and Pettman’s recent exploration of totems in Look at the Bunny: Totem, Taboo, Technology (Zero Books, 2013). Both books take on the varied ways that love, technology, identity (both human and not), and economies have been transformed in a world that includes pacifist Orcs, voices without bodies, ecologies without nature, reptile-doctors, and pixelated lovers. Enjoy! During our conversation, Pettman mentions a film about the zigzag totem that can be found here. Cabinet Magazine, which also comes up in the course of our conversation, can be found here. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
31 Maj 20131h 15min
Amir Eshel, “Futurity: Contemporary Literature and the Quest for the Past” (University of Chicago Press, 2013)
In his very recent work, Futurity: Contemporary Literature and the Quest for the Past(University of Chicago Press, 2013), Amir Eshel presents us with a very interesting examination of what he refers to as “futurity” or literature’s ability to provide us with a way to access the past, rethink it, and move forward. Eshel’s work here can best be understood as part of the larger effort in literary studies to move beyond the tired and exceedingly fruitless lens of the hermeneutics of suspicion and the despairing chasm of postmodernity. As foci, Eshel examines postwar German literature and Hebrew literature particularly focused on the Israeli-Palestinian conflict. Overall, the portion of Futurity that continues to linger with me is Eshel’s beautiful ruminations on W.G. Sebald’s masterpiece, Austerlitz. Eshel’s reflections on Austerlitz encouraged me to pick up that novel once more and for this alone I highly encourage anyone interested in postwar German literature, Hebrew literature, and or the future and meaning of literary studies to give Eshel’s work a read. Learn more about your ad choices. Visit megaphone.fm/adchoices Support our show by becoming a premium member! https://newbooksnetwork.supportingcast.fm/critical-theory
22 Jan 201356min
